Trademark Overview
On Friday, August 22, 2025, a trademark application was filed for ASCEND with the United States Patent and Trademark Office. The USPTO has given the ASCEND trademark a serial number of 79439107. The federal status of this trademark filing is NEW APPLICATION - RECORD INITIALIZED NOT ASSIGNED TO EXAMINER as of Thursday, December 11, 2025. This trademark is owned by Experian Technology Limited. The ASCEND trademark is filed in the Advertising, Business and Retail Services, Insurance & Financial Services, Computer & Software Services & Scientific Services, Personal, and Legal & Social Services categories with the following description:
Consumer credit history services; credit account management services; credit agency services; credit assessment services; credit bureau services; credit consultancy services; credit evaluation services; credit information services; credit rating services; credit risk assessment services; credit risk information services; credit scoring and credit scorecard services; credit screening services; credit strategy management services; debt collection services; financial asset location services; providing financial information via computer databases; financial sponsorship; fraudulent credit application detection services; insurance claims assessments; preparation of credit reports; previous credit application history services; property related valuation and categorisation services; provision of financial information; real estate evaluation services; vehicle finance information services; bank account information services; credit application processing services; credit assessment and credit scr...
Access control (for security) services; age verification services; biometric security services; electronic signature authentication and verification services; identity of individuals authentication and verification services; identity theft prevention and identity theft detection services; information security services; issuing digital identity certificates; passport authentication and verification services; providing background identification and verification of individuals check services; provision of information about criminals or suspected criminals; provision of information relating to vehicle verification, mileage and condition for fraud prevention and detection purposes; registration services for notification of loss; security consultancy services; services for providing information on aliases (assumed names) and third parties with whom they have an association; services relating to the provision about known aliases used by individuals or businesses for the purposes of identity v...
Computer and technology services for securing computer data and personal and financial information; design, development and maintenance of computer software relating to personal and financial information; provision of on-line downloadable computer software and the provision of cloud computing services to manage, retrieve, monitor, maintain, model, forecast, present and display data and information; consulting in the field of cloud computing networks and applications relating to personal and financial information; design and development of operating software for accessing and using a cloud computing network; data processing software as a service [SaaS]; communications software as a service (SaaS); platform as a service [PaaS]; geodemographic coding services; forensic analysis services relating to computer software for the prevention or detection of fraud; electronic monitoring of credit card activity to detect fraud via the internet.
Billing services; business continuity services; business information services, business management; business information relating to consumer preferences; business research services; collection of data; commercial information agency services; company and non-corporate enterprise information services; comparisons of items (whether goods or services) by price and/or other attributes; competitor information services; compilation of information onto databases; computerised data verification; consumer lifestyle information services; consumer values information services; customer loyalty services; customer profiling services; customer relationship management services; customer targeting and marketing services; targeted advertising, marketing and promotional services, using internet traffic data; data analysis services; data cleansing services; data management services; data processing services; data retrieval services; data searching services; database management services; data processing bu...
