ARE YOU UP FOR THE CHALLENGE? Trademark

Trademark Overview


On Tuesday, June 11, 2013, a trademark application was filed for ARE YOU UP FOR THE CHALLENGE? with the United States Patent and Trademark Office. The USPTO has given the ARE YOU UP FOR THE CHALLENGE? trademark a serial number of 85956743. The federal status of this trademark filing is CANCELLED - SECTION 8 as of Friday, August 16, 2024. This trademark is owned by ViSalus Holdings LLC. The ARE YOU UP FOR THE CHALLENGE? trademark is filed in the Advertising, Business and Retail Services category with the following description:

Multi-level marketing business services; business consultation services, namely, providing support to enable individuals to manage the sale and distribution of dietary and nutritional supplements; charitable services in the nature of coordination of non-monetary contributions to charities and non-profit organizations; providing a website where users can post ratings, reviews and recommendations on healthy lifestyle, diet, health, and wellness products and services, for commercial purposes; providing an incentive awards program for high achievement distributors in the sale of healthy lifestyle products and services, and dietary and nutritional supplements
are you up for the challenge?

General Information


Serial Number85956743
Word MarkARE YOU UP FOR THE CHALLENGE?
Filing DateTuesday, June 11, 2013
Status710 - CANCELLED - SECTION 8
Status DateFriday, August 16, 2024
Registration Number4477604
Registration DateTuesday, February 4, 2014
Mark Drawing4 - Illustration: Drawing with word(s) / letter(s) / number(s) in Block form
Published for Opposition DateTuesday, November 19, 2013

Trademark Statements


Goods and ServicesMulti-level marketing business services; business consultation services, namely, providing support to enable individuals to manage the sale and distribution of dietary and nutritional supplements; charitable services in the nature of coordination of non-monetary contributions to charities and non-profit organizations; providing a website where users can post ratings, reviews and recommendations on healthy lifestyle, diet, health, and wellness products and services, for commercial purposes; providing an incentive awards program for high achievement distributors in the sale of healthy lifestyle products and services, and dietary and nutritional supplements

Classification Information


International Class035 - Advertising; business management; business administration; office functions.
US Class Codes100, 101, 102
Class Status Code2 - Sec. 8 - Entire Registration
Class Status DateFriday, August 16, 2024
Primary Code035
First Use Anywhere DateSunday, January 1, 2012
First Use In Commerce DateSunday, January 1, 2012

Trademark Owner History


Party NamePRUVIT VENTURES, INC.
Party Type31 - New Owner After Registration
Legal Entity Type03 - Corporation
AddressMELISSA, TX 75454

Party NameViSalus Holdings LLC
Party Type30 - Original Registrant
Legal Entity Type16 - Limited Liability Company
AddressTroy, MI 48083

Party NameViSalus Holdings LLC
Party Type20 - Owner at Publication
Legal Entity Type16 - Limited Liability Company
AddressTroy, MI 48083

Party NameViSalus Holdings LLC
Party Type10 - Original Applicant
Legal Entity Type16 - Limited Liability Company
AddressTroy, MI 48083

Trademark Events


Event DateEvent Description
Friday, June 14, 2013NEW APPLICATION ENTERED
Wednesday, October 9, 2013ASSIGNED TO LIE
Wednesday, October 30, 2013NOTIFICATION OF NOTICE OF PUBLICATION E-MAILED
Tuesday, November 19, 2013PUBLISHED FOR OPPOSITION
Tuesday, November 19, 2013OFFICIAL GAZETTE PUBLICATION CONFIRMATION E-MAILED
Tuesday, February 4, 2014REGISTERED-PRINCIPAL REGISTER
Monday, February 4, 2019COURTESY REMINDER - SEC. 8 (6-YR) E-MAILED
Wednesday, March 4, 2020TEAS SECTION 8 & 15 RECEIVED
Thursday, June 20, 2013NEW APPLICATION OFFICE SUPPLIED DATA ENTERED
Saturday, September 21, 2013ASSIGNED TO EXAMINER
Thursday, September 26, 2013EXAMINERS AMENDMENT -WRITTEN
Thursday, September 26, 2013EXAMINERS AMENDMENT E-MAILED
Thursday, September 26, 2013NOTIFICATION OF EXAMINERS AMENDMENT E-MAILED
Thursday, September 26, 2013EXAMINER'S AMENDMENT ENTERED
Thursday, September 26, 2013APPROVED FOR PUB - PRINCIPAL REGISTER
Friday, October 11, 2013LAW OFFICE PUBLICATION REVIEW COMPLETED
Tuesday, April 28, 2020CASE ASSIGNED TO POST REGISTRATION PARALEGAL
Tuesday, April 28, 2020NOTICE OF ACCEPTANCE OF SEC. 8 & 15 - E-MAILED
Wednesday, August 12, 2020TEAS CHANGE OF OWNER ADDRESS RECEIVED
Tuesday, April 28, 2020REGISTERED - SEC. 8 (6-YR) ACCEPTED & SEC. 15 ACK.
Wednesday, July 29, 2020AUTOMATIC UPDATE OF ASSIGNMENT OF OWNERSHIP
Wednesday, August 12, 2020APPLICANT/CORRESPONDENCE CHANGES (NON-RESPONSIVE) ENTERED
Saturday, February 4, 2023COURTESY REMINDER - SEC. 8 (10-YR)/SEC. 9 E-MAILED
Wednesday, February 8, 2023ASSIGNMENT OF OWNERSHIP NOT UPDATED AUTOMATICALLY
Wednesday, August 12, 2020TEAS REVOKE/APP/CHANGE ADDR OF ATTY/DOM REP RECEIVED
Wednesday, August 12, 2020ATTORNEY/DOM.REP.REVOKED AND/OR APPOINTED
Wednesday, August 12, 2020TEAS CHANGE OF CORRESPONDENCE RECEIVED
Friday, August 16, 2024CANCELLED SEC. 8 (10-YR)/EXPIRED SECTION 9