| Serial Number | 99347562 |
| Word Mark | AO SWAG |
| Filing Date | Wednesday, August 20, 2025 |
| Status | 641 - NON-FINAL ACTION - MAILED |
| Status Date | Friday, January 9, 2026 |
| Registration Number | 0000000 |
| Registration Date | NOT AVAILABLE |
| Mark Drawing | 3 - Illustration: Drawing or design which also includes word(s) / letter(s) / number(s) |
| Published for Opposition Date | NOT AVAILABLE |
| Description of Mark | The mark consists of The mark consists of a stylized capital letter “A” formed by a triangular shape with an open right side, connected to a curved line forming a partial circle, together resembling a continuous loop or the letters “AO”. To the right of the design is the word “swag” in lowercase bold sans-serif font. |
| Goods and Services | Software as a service (SAAS) services featuring software for managing custom-branded merchandise programs, including tools for storefront customization, order processing, inventory management, and fulfillment tracking; providing temporary use of non-downloadable software for selecting, customizing, and ordering branded promotional products. |
| Goods and Services | Custom merchandising services, namely, creating, sourcing, and distributing branded promotional products for others; fulfillment services for corporate, university, and event-based merchandise programs; providing an online e-commerce platform for the ordering and customization of promotional products; business support services for branded merchandise programs, namely, inventory management, order processing, and customer service. |
| International Class | 035 - Advertising; business management; business administration; office functions. |
| US Class Codes | 100, 101, 102 |
| Class Status Code | 6 - Active |
| Class Status Date | Wednesday, August 20, 2025 |
| Primary Code | 035 |
| First Use Anywhere Date | Saturday, May 31, 2025 |
| First Use In Commerce Date | Monday, June 16, 2025 |
| International Class | 042 - Scientific and technological services and research and design relating thereto; industrial analysis and research services; design and development of computer hardware and software. |
| US Class Codes | 100, 101 |
| Class Status Code | 6 - Active |
| Class Status Date | Wednesday, August 20, 2025 |
| Primary Code | 042 |
| First Use Anywhere Date | Saturday, May 31, 2025 |
| First Use In Commerce Date | Monday, June 16, 2025 |
| Party Name | Advanced Graphic Products Inc. |
| Party Type | 10 - Original Applicant |
| Legal Entity Type | 03 - Corporation |
| Address | Coppell, TX 75019 |
| Event Date | Event Description |
| Wednesday, August 20, 2025 | NEW APPLICATION ENTERED |
| Wednesday, August 20, 2025 | APPLICATION FILING RECEIPT MAILED |
| Thursday, January 8, 2026 | NEW APPLICATION OFFICE SUPPLIED DATA ENTERED |
| Thursday, January 8, 2026 | NOTICE OF DESIGN SEARCH CODE E-MAILED |
| Friday, January 9, 2026 | ASSIGNED TO EXAMINER |
| Friday, January 9, 2026 | NON-FINAL ACTION WRITTEN |
| Friday, January 9, 2026 | NON-FINAL ACTION E-MAILED |
| Friday, January 9, 2026 | NOTIFICATION OF NON-FINAL ACTION E-MAILED |