ANCHOR SINCE 1886 PROTEIN+ Trademark

Trademark Overview


On Thursday, February 23, 2023, a trademark application was filed for ANCHOR SINCE 1886 PROTEIN+ with the United States Patent and Trademark Office. The USPTO has given the ANCHOR SINCE 1886 PROTEIN+ trademark a serial number of 79367927. The federal status of this trademark filing is REGISTERED as of Tuesday, October 24, 2023. This trademark is owned by NEW ZEALAND MILK BRANDS LIMITED. The ANCHOR SINCE 1886 PROTEIN+ trademark is filed in the Meat & Processed Food Products category with the following description:

Dairy products, namely, sour cream, cream cheese; dairy based powders for making dairy-based food beverages and shakes; milk; milk products excluding ice cream, ice milk and frozen yoghurt; milk powder; ultra high temperature processed (UHT) milk; extended shelf life (ESL) milk; condensed milk; milk substitutes; lactose-free milk; non-dairy milk substitutes; plant and vegetable based milk substitutes; soy milk being milk substitute; soy-based beverages being milk substitutes; pea milk being milk substitutes; milk made from legumes being milk substitutes; milk of plant origin being milk substitutes; coconut milk being milk substitute; coconut milk-based beverages; coconut milk for cooking; nut based milk for use as a milk substitute; almond milk being milk substitute; almond milk based beverages; peanut milk being milk substitute; cashew milk being milk substitute; hazelnut milk being milk substitute; cereal based milk for use as a milk substitute; sesame milk being milk substitute; oat...
anchor since 1886 protein+

General Information


Serial Number79367927
Word MarkANCHOR SINCE 1886 PROTEIN+
Filing DateThursday, February 23, 2023
Status700 - REGISTERED
Status DateTuesday, October 24, 2023
Registration Number7198347
Registration DateTuesday, October 24, 2023
Mark Drawing3000 - Illustration: Drawing or design which also includes word(s) / letter(s) / number(s)
Published for Opposition DateTuesday, August 8, 2023

Trademark Statements


Description of MarkThe mark consists of a red and white stylized anchor above the red and white wording "ANCHOR SINCE 1886"; there are white rays of light emanating from behind the anchor design and "ANCHOR". Beneath "SINCE 1886" is the white wording "PROTEIN+"; the dot on the "I" is formed by a red teardrop. The color black represents background and is not claimed as a feature of the mark.
Goods and ServicesDairy products, namely, sour cream, cream cheese; dairy based powders for making dairy-based food beverages and shakes; milk; milk products excluding ice cream, ice milk and frozen yoghurt; milk powder; ultra high temperature processed (UHT) milk; extended shelf life (ESL) milk; condensed milk; milk substitutes; lactose-free milk; non-dairy milk substitutes; plant and vegetable based milk substitutes; soy milk being milk substitute; soy-based beverages being milk substitutes; pea milk being milk substitutes; milk made from legumes being milk substitutes; milk of plant origin being milk substitutes; coconut milk being milk substitute; coconut milk-based beverages; coconut milk for cooking; nut based milk for use as a milk substitute; almond milk being milk substitute; almond milk based beverages; peanut milk being milk substitute; cashew milk being milk substitute; hazelnut milk being milk substitute; cereal based milk for use as a milk substitute; sesame milk being milk substitute; oat milk; oat-based beverages being milk substitute; rice milk being milk substitute; rice-based beverages being milk substitutes being liquid meal replacements; hemp milk being milk substitute; millet milk being milk substitute; malted milk being milk substitutes; malted milk beverages, milk predominating; chia milk being milk substitutes; soya-based beverages used as milk substitutes; yoghurt based on milk substitutes; fermented milk substitutes; beverages based on fermented milk substitutes; milk beverages based on milk substitutes flavoured with chocolate, cocoa, coffee, or team, milk substitute products predominating; beverages based on milk substitutes flavoured with chocolate, cocoa, coffee or tea; non-dairy milk powder; almond milk in powder form; plant, nut and vegetable based milk substitutes in powdered form; plant, nut and vegetable based milk substitutes in powdered form in combination with whey, casein or milk in powdered form; dairy milk powder combined with plant based milk powder; dairy substitutes, namely, artificial cream, cheese substitutes, butter substitutes; milk concentrate; flavoured milk; flavoured milk powder; goat milk; flavoured goat milk; goat milk products, namely, goat cheese and yoghurt; goat milk powder; flavoured goat milk powder; sheep milk; sheep milk products, namely, sheep milk cheese and yoghurt; flavoured sheep milk; sheep milk powder; flavoured sheep milk powder; protein milk; cream being dairy products; butter; edible oils; edible fats; cheese; whey; yoghurt; laban being a dairy-based drink made from fermented milk; labneh being a cheese made from yoghurt; dessert made primarily from milk products, namely, milk shakes, ice cream shakes, custard style yoghurts; frozen desserts consisting of fruit and cream or cream substitutes; probiotic milk-based snack bars; seed-based snack bars; nut and dried fruit-based snack bars; probiotic almond-based snack bars; probiotic dairy-based snack bars; probiotic yogurt-based snack bars; vegetable-based raw food bars; fruit based snack food; fruit-based snack bars; soya bean-based snack food; soya-based food bars; nut-based snack food; nut-based food bars; nut-based meal replacement bars; nut-based snack bars; fruit and nut based snack bars; nut and seed-based snack bars; probiotic nut-based snack bars; fruit and nut-based snack bars featuring a chocolate coating; jellies for food, other than for confectionery; fruit jellies being jams; cream desserts, namely, chantilly cream, clotted cream; fortified milk powder
Pseudo MarkANCHOR SINCE ONE EIGHT EIGHT SIX PROTEIN PLUS; ANCHOR SINCE EIGHTEEN EIGHTY SIX PROTEIN PLUS; ANCHOR SINCE ONE THOUSAND EIGHT HUNDRED EIGHTY SIX PROTEIN PLUS
Indication of Colors claimedThe color(s) red and white is/are claimed as a feature of the mark.
Disclaimer with Predetermined Text"SINCE 1886"

Classification Information


International Class029 - Meat, fish, poultry and game; meat extracts; preserved, frozen, dried and cooked fruits and vegetables; jellies, jams, compotes; eggs, milk and milk products; edible oils and fats.
US Class Codes046
Class Status Code6 - Active
Class Status DateWednesday, July 5, 2023
Primary Code029
First Use Anywhere DateNOT AVAILABLE
First Use In Commerce DateNOT AVAILABLE

Trademark Owner History


Party NameNEW ZEALAND MILK BRANDS LIMITED
Party Type30 - Original Registrant
Legal Entity Type99 - Other
AddressNZ

Party NameNEW ZEALAND MILK BRANDS LIMITED
Party Type20 - Owner at Publication
Legal Entity Type99 - Other
AddressNZ

Party NameNEW ZEALAND MILK BRANDS LIMITED
Party Type10 - Original Applicant
Legal Entity Type99 - Other
AddressNZ

Trademark Events


Event DateEvent Description
Monday, February 19, 2024FINAL DECISION TRANSACTION PROCESSED BY IB
Thursday, January 25, 2024FINAL DISPOSITION NOTICE SENT TO IB
Thursday, January 25, 2024FINAL DISPOSITION PROCESSED
Wednesday, January 24, 2024FINAL DISPOSITION NOTICE CREATED, TO BE SENT TO IB
Tuesday, October 24, 2023NOTICE OF REGISTRATION CONFIRMATION EMAILED
Tuesday, October 24, 2023REGISTERED-PRINCIPAL REGISTER
Tuesday, August 8, 2023OFFICIAL GAZETTE PUBLICATION CONFIRMATION E-MAILED
Tuesday, August 8, 2023PUBLISHED FOR OPPOSITION
Wednesday, July 19, 2023NOTIFICATION OF NOTICE OF PUBLICATION E-MAILED
Tuesday, July 11, 2023REFUSAL PROCESSED BY IB
Wednesday, July 5, 2023APPROVED FOR PUB - PRINCIPAL REGISTER
Wednesday, July 5, 2023EXAMINER'S AMENDMENT ENTERED
Wednesday, July 5, 2023NOTIFICATION OF EXAMINERS AMENDMENT E-MAILED
Wednesday, July 5, 2023EXAMINERS AMENDMENT E-MAILED
Wednesday, July 5, 2023EXAMINERS AMENDMENT -WRITTEN
Wednesday, June 28, 2023TEAS/EMAIL CORRESPONDENCE ENTERED
Wednesday, June 28, 2023CORRESPONDENCE RECEIVED IN LAW OFFICE
Wednesday, June 28, 2023TEAS RESPONSE TO OFFICE ACTION RECEIVED
Monday, June 19, 2023NON-FINAL ACTION MAILED - REFUSAL SENT TO IB
Monday, June 19, 2023REFUSAL PROCESSED BY MPU
Wednesday, May 3, 2023NON-FINAL ACTION (IB REFUSAL) PREPARED FOR REVIEW
Tuesday, May 2, 2023NON-FINAL ACTION WRITTEN
Tuesday, April 25, 2023ASSIGNED TO EXAMINER
Tuesday, April 25, 2023APPLICATION FILING RECEIPT MAILED
Friday, April 21, 2023NEW APPLICATION OFFICE SUPPLIED DATA ENTERED
Thursday, April 20, 2023SN ASSIGNED FOR SECT 66A APPL FROM IB