Trademark Overview

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On Sunday, July 28, 1996, a trademark application was filed for AMERUS DIRECT with the United States Patent and Trademark Office. The USPTO has given the AMERUS DIRECT trademark a serial number of 75127265. The federal status of this trademark filing is ABANDONED - EXPRESS as of Monday, February 3, 1997. This trademark is owned by AmerUs Group, Inc.. The AMERUS DIRECT trademark is filed in the Advertising, Business and Retail Services category with the following description:

advertising and direct marketing via catalog, postal mailing, telemarketing, interactive TV, commercial on-line services and the Internet, computer networks including message boards, on-line mailing lists, catalog directories, electronic mail newsletters and related media of financial, insurance, real estate and leasing services

General Information

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Serial Number	75127265
Word Mark	AMERUS DIRECT
Filing Date	Sunday, July 28, 1996
Status	601 - ABANDONED - EXPRESS
Status Date	Monday, February 3, 1997
Registration Number	0000000
Registration Date	NOT AVAILABLE
Mark Drawing	1000 - Typeset: Word(s) / letter(s) / number(s)
Published for Opposition Date	NOT AVAILABLE

Trademark Statements

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Goods and Services

advertising and direct marketing via catalog, postal mailing, telemarketing, interactive TV, commercial on-line services and the Internet, computer networks including message boards, on-line mailing lists, catalog directories, electronic mail newsletters and related media of financial, insurance, real estate and leasing services

Classification Information

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International Class	035 - Advertising; business management; business administration; office functions.
US Class Codes	100, 101, 102
Class Status Code	8 - Abandoned
Class Status Date	Wednesday, August 4, 1999
Primary Code	035
First Use Anywhere Date	NOT AVAILABLE
First Use In Commerce Date	NOT AVAILABLE

Trademark Owner History

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Party Name	AmerUs Group, Inc.
Party Type	10 - Original Applicant
Legal Entity Type	03 - Corporation
Address	Des Moines, IA 50309

Trademark Events

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Event Date	Event Description
Monday, February 3, 1997	ABANDONMENT - EXPRESS MAILED
Saturday, January 11, 1997	NON-FINAL ACTION MAILED
Friday, December 27, 1996	ASSIGNED TO EXAMINER

Related Keywords

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direct amerus catalog mailing services line related newsletters mail directories electronic financial