| Serial Number | 99196809 |
| Word Mark | AMERICAN RISE VENTURES |
| Filing Date | Wednesday, May 21, 2025 |
| Status | 680 - APPROVED FOR PUBLICATION |
| Status Date | Wednesday, May 6, 2026 |
| Registration Number | 0000000 |
| Registration Date | NOT AVAILABLE |
| Mark Drawing | 4 - Illustration: Drawing with word(s) / letter(s) / number(s) in Block form |
| Published for Opposition Date | NOT AVAILABLE |
| Goods and Services | Education and entertainment services in the nature of collegiate sports games and exhibitions; Providing collegiate sports and entertainment information via the Internet or a commercial on-line computer service or by cable, satellite, television and radio; Arranging and conducting athletic competitions, namely, professional football collegiate sports games and exhibitions; Production of radio and television programs featuring collegiate sports; Presentation of live shows featuring collegiate sports games, collegiate sports exhibitions, and collegiate sports competitions; Organizing collegiate sports and cultural events; Providing sports and entertainment information via a global computer network or a commercial on-line computer service or by cable, satellite, television and radio; Arranging and conducting athletic competitions, namely, collegiate sports games and exhibitions; Entertainment services, namely production of collegiate sports and collegiate sports-related television programs and distribution by means of television broadcasting, cable transmission, satellite transmission and via the Internet |
| Goods and Services | Advertising, promotion, and marketing services in the nature of promoting collegiate athletes for the purposes of generating name, image and likeness (NIL) opportunities; Promotional advertising of products and services of third parties through sponsoring arrangements and license agreements relating to sporting events, personal appearances, and photo opportunities in connection with name, image and likeness (NIL) of collegiate athletes; Name, image and likeness (NIL) marketing and business consulting services for collegiate athletes; Brand development services for collegiate athletes; Endorsement services, namely, promoting the services of collegiate athletes; Business services in the nature of talent agent services for collegiate athletes, in particular arranging promotional sponsorship and affiliation contracts; Promoting the goods and services of others by arranging for businesses to affiliate their goods and services with third parties being collegiate sports organizations by means of sponsorship relationships; Promoting the interests of collegiate sports; Promoting collegiate sports by means of public advocacy; Promotion in the nature of advertising of sporting and cultural activities; Business consulting services; Promoting the goods and services of others by arranging sponsors to affiliate their goods and services with the services of third parties being intercollegiate athletic events, specifically, games, contests, exhibitions and tournaments by means of sponsorship relationships; Promoting the services of others, namely, promoting intercollegiate athletic events, games, contests, exhibitions and tournaments for others and consulting services with respect thereto; Advertising, promotion and marketing services; Sponsorship search consultancy services |
| NOT AVAILABLE | AMERICAN" for Name, image and likeness (NIL) marketing and business consulting services for collegiate athletes; Business consulting services in International Class 35 or "VENTURES" |
| Section 2(f) Limitation Statement | as to "AMERICAN" |
| International Class | 035 - Advertising; business management; business administration; office functions. |
| US Class Codes | 100, 101, 102 |
| Class Status Code | 6 - Active |
| Class Status Date | Wednesday, May 21, 2025 |
| Primary Code | 035 |
| First Use Anywhere Date | NOT AVAILABLE |
| First Use In Commerce Date | NOT AVAILABLE |
| International Class | 041 - Education; providing of training; entertainment; sporting and cultural activities. |
| US Class Codes | 100, 101, 107 |
| Class Status Code | 6 - Active |
| Class Status Date | Wednesday, May 21, 2025 |
| Primary Code | 041 |
| First Use Anywhere Date | NOT AVAILABLE |
| First Use In Commerce Date | NOT AVAILABLE |
| Party Name | American Athletic Conference |
| Party Type | 10 - Original Applicant |
| Legal Entity Type | 54 - NOT AVAILABLE |
| Address | Irving, TX 75062 US |
| Event Date | Event Description |
| Wednesday, May 21, 2025 | NEW APPLICATION ENTERED |
| Wednesday, May 21, 2025 | APPLICATION FILING RECEIPT MAILED |
| Monday, September 29, 2025 | NEW APPLICATION OFFICE SUPPLIED DATA ENTERED |
| Monday, October 6, 2025 | ASSIGNED TO EXAMINER |
| Thursday, October 9, 2025 | NON-FINAL ACTION WRITTEN |
| Thursday, October 9, 2025 | NON-FINAL ACTION E-MAILED |
| Thursday, October 9, 2025 | NOTIFICATION OF NON-FINAL ACTION E-MAILED |
| Wednesday, December 17, 2025 | TEAS RESPONSE TO OFFICE ACTION RECEIVED |
| Wednesday, December 17, 2025 | CORRESPONDENCE RECEIVED IN LAW OFFICE |
| Wednesday, December 17, 2025 | TEAS/EMAIL CORRESPONDENCE ENTERED |
| Thursday, January 15, 2026 | NON-FINAL ACTION WRITTEN |
| Thursday, January 15, 2026 | NON-FINAL ACTION E-MAILED |
| Thursday, January 15, 2026 | NOTIFICATION OF NON-FINAL ACTION E-MAILED |
| Tuesday, April 14, 2026 | TEAS RESPONSE TO OFFICE ACTION RECEIVED |
| Tuesday, April 14, 2026 | CORRESPONDENCE RECEIVED IN LAW OFFICE |
| Tuesday, April 14, 2026 | TEAS/EMAIL CORRESPONDENCE ENTERED |
| Wednesday, May 6, 2026 | EXAMINERS AMENDMENT -WRITTEN |
| Wednesday, May 6, 2026 | EXAMINERS AMENDMENT E-MAILED |
| Wednesday, May 6, 2026 | NOTIFICATION OF EXAMINERS AMENDMENT E-MAILED |
| Wednesday, May 6, 2026 | EXAMINER'S AMENDMENT ENTERED |
| Wednesday, May 6, 2026 | APPROVED FOR PUB - PRINCIPAL REGISTER |