| Serial Number | 85229727 |
| Word Mark | AMERICAN QUALITY MAVERICK |
| Filing Date | Monday, January 31, 2011 |
| Status | 800 - REGISTERED AND RENEWED |
| Status Date | Thursday, March 24, 2022 |
| Registration Number | 4018998 |
| Registration Date | Tuesday, August 30, 2011 |
| Mark Drawing | 3000 - Illustration: Drawing or design which also includes word(s) / letter(s) / number(s) |
| Published for Opposition Date | Tuesday, June 14, 2011 |
| Description of Mark | The mark consists of a rectangle having a white background with a red portion that extends from the top to the bottom of the rectangle. The words "American Quality" are written in gold letters in the upper portion of the red portion. In the middle of the red portion is a white diamond shape. There is the image of a gold eagle with wings spread in the diamond shape. The word "MAVERICK" is in white letters in a red block outlined in gold under the eagle and across the lower portion of the diamond shape. |
| Amendment to a Registration/Renewal Certificate | In the statement, Column 2, lines 10-11 , "AND CIGARETTES" is deleted. The mark description is amended to appear as follows: The mark consists of a rectangle having a white background with a red portion that extends from the top to the bottom of the rectangle. The words "American Quality" are written in gold letters in the upper portion of the red portion. In the middle of the red portion is a white diamond shape. There is the image of a gold eagle with wings spread in the diamond shape. The word "MAVERICK" is in white letters in a red block outlined in gold under the eagle and across the lower portion of the diamond shape. The drawing is amended to appear as follows: PUBLISH NEW CUT |
| Indication of Colors claimed | The color(s) white, red, and gold is/are claimed as a feature of the mark. |
| Goods and Services | Cigarettes |
| Disclaimer with Predetermined Text | "AMERICAN QUALITY" |
| International Class | 034 - Tobacco; smokers' articles; matches. |
| US Class Codes | 002, 008, 009, 017 |
| Class Status Code | 6 - Active |
| Class Status Date | Friday, February 4, 2011 |
| Primary Code | 034 |
| First Use Anywhere Date | Monday, May 17, 2010 |
| First Use In Commerce Date | Monday, May 17, 2010 |
| Party Name | ITG BRANDS, LLC |
| Party Type | 31 - New Owner After Registration |
| Legal Entity Type | 16 - Limited Liability Company |
| Address | GREENSBORO, NC 27408 |
| Party Name | Lorillard Licensing Company, LLC |
| Party Type | 30 - Original Registrant |
| Legal Entity Type | 16 - Limited Liability Company |
| Address | Greensboro, NC 27401 |
| Party Name | Lorillard Licensing Company, LLC |
| Party Type | 20 - Owner at Publication |
| Legal Entity Type | 16 - Limited Liability Company |
| Address | Greensboro, NC 27401 |
| Party Name | Lorillard Licensing Company, LLC |
| Party Type | 10 - Original Applicant |
| Legal Entity Type | 16 - Limited Liability Company |
| Address | Greensboro, NC 27401 |
| Event Date | Event Description |
| Wednesday, March 27, 2024 | TEAS CHANGE OF CORRESPONDENCE RECEIVED |
| Wednesday, March 27, 2024 | ATTORNEY/DOM.REP.REVOKED AND/OR APPOINTED |
| Wednesday, March 27, 2024 | TEAS REVOKE/APP/CHANGE ADDR OF ATTY/DOM REP RECEIVED |
| Wednesday, March 27, 2024 | APPLICANT/CORRESPONDENCE CHANGES (NON-RESPONSIVE) ENTERED |
| Wednesday, March 27, 2024 | TEAS CHANGE OF OWNER ADDRESS RECEIVED |
| Thursday, March 24, 2022 | NOTICE OF ACCEPTANCE OF SEC. 8 & 9 - E-MAILED |
| Thursday, March 24, 2022 | REGISTERED AND RENEWED (FIRST RENEWAL - 10 YRS) |
| Thursday, March 24, 2022 | REGISTERED - SEC. 8 (10-YR) ACCEPTED/SEC. 9 GRANTED |
| Thursday, March 24, 2022 | AMENDMENT UNDER SECTION 7 - PROCESSED |
| Tuesday, February 22, 2022 | TEAS SECTION 8 & 9 RECEIVED |
| Thursday, January 6, 2022 | TEAS RESPONSE TO OFFICE ACTION-POST REG RECEIVED |
| Wednesday, December 15, 2021 | POST REGISTRATION ACTION MAILED - SEC. 7 |
| Wednesday, December 15, 2021 | CASE ASSIGNED TO POST REGISTRATION PARALEGAL |
| Thursday, August 5, 2021 | TEAS SECTION 7 REQUEST RECEIVED |
| Sunday, August 30, 2020 | COURTESY REMINDER - SEC. 8 (10-YR)/SEC. 9 E-MAILED |
| Saturday, January 21, 2017 | NOTICE OF ACCEPTANCE OF SEC. 8 & 15 - E-MAILED |
| Saturday, January 21, 2017 | REGISTERED - SEC. 8 (6-YR) ACCEPTED & SEC. 15 ACK. |
| Saturday, January 21, 2017 | CASE ASSIGNED TO POST REGISTRATION PARALEGAL |
| Thursday, November 10, 2016 | TEAS SECTION 8 & 15 RECEIVED |
| Thursday, September 1, 2016 | ATTORNEY/DOM.REP.REVOKED AND/OR APPOINTED |
| Thursday, September 1, 2016 | TEAS REVOKE/APP/CHANGE ADDR OF ATTY/DOM REP RECEIVED |
| Wednesday, August 19, 2015 | AUTOMATIC UPDATE OF ASSIGNMENT OF OWNERSHIP |
| Tuesday, August 30, 2011 | REGISTERED-PRINCIPAL REGISTER |
| Tuesday, June 14, 2011 | OFFICIAL GAZETTE PUBLICATION CONFIRMATION E-MAILED |
| Tuesday, June 14, 2011 | PUBLISHED FOR OPPOSITION |
| Friday, May 6, 2011 | LAW OFFICE PUBLICATION REVIEW COMPLETED |
| Wednesday, May 4, 2011 | APPROVED FOR PUB - PRINCIPAL REGISTER |
| Tuesday, April 19, 2011 | EXAMINER'S AMENDMENT ENTERED |
| Tuesday, April 19, 2011 | ASSIGNED TO LIE |
| Monday, April 18, 2011 | NOTIFICATION OF EXAMINERS AMENDMENT E-MAILED |
| Monday, April 18, 2011 | EXAMINERS AMENDMENT E-MAILED |
| Monday, April 18, 2011 | EXAMINERS AMENDMENT -WRITTEN |
| Wednesday, April 13, 2011 | ASSIGNED TO EXAMINER |
| Saturday, February 5, 2011 | NOTICE OF DESIGN SEARCH CODE MAILED |
| Friday, February 4, 2011 | NEW APPLICATION OFFICE SUPPLIED DATA ENTERED |
| Thursday, February 3, 2011 | NEW APPLICATION ENTERED |