
| Serial Number | 98777987 | 
| Word Mark | AM EX MERCH | 
| Filing Date | Monday, September 30, 2024 | 
| Status | 645 - FINAL REFUSAL - MAILED | 
| Status Date | Wednesday, August 20, 2025 | 
| Registration Number | 0000000 | 
| Registration Date | NOT AVAILABLE | 
| Mark Drawing | 3 - Illustration: Drawing or design which also includes word(s) / letter(s) / number(s) | 
| Published for Opposition Date | NOT AVAILABLE | 
| Goods and Services | Organizing and conducting promotional events and exhibitions for entertainment or educational purposes; arranging and conducting seminars, workshops, and special events for social entertainment purposes; providing information and commentary in the field of entertainment, and pop-up shop entertainment events via an online website. | 
| Description of Mark | The mark consists of AM EX in a Square next to the word MERCH. | 
| Goods and Services | Printed materials, namely, reusable woven shopping bags. | 
| Goods and Services | Printed materials, namely, plastic shopping bags, gift bags, packaging materials consisting of adhesive packaging tape for promotional purposes; printed promotional materials in the nature of flyers distributed during pop-up shop events, exhibitions, and retail promotions. | 
| Pseudo Mark | AM EX MERCHANDISE | 
| Indication of Colors claimed | Color is not claimed as a feature of the mark. | 
| Goods and Services | Advertising, marketing, and promotion services; online retail store services featuring a wide variety of consumer goods; business management and consultancy services in relation to retail stores and pop-up shops; event planning and management for marketing, branding, promoting, or advertising the goods and services of others; distribution of advertising materials, namely, shopping bags for promoting events. | 
| Goods and Services | Hosting an online website featuring promotional content and digital materials in the fields of retail, marketing, and advertising; creating and maintaining websites for others to promote their retail goods or pop-up shop services. | 
| International Class | 035 - Advertising; business management; business administration; office functions. | 
| US Class Codes | 100, 101, 102 | 
| Class Status Code | 6 - Active | 
| Class Status Date | Monday, September 30, 2024 | 
| Primary Code | 035 | 
| First Use Anywhere Date | NOT AVAILABLE | 
| First Use In Commerce Date | NOT AVAILABLE | 
| International Class | 016 - Paper, cardboard and goods made from these materials, not included in other classes; printed matter; bookbinding material; photographs; stationery; adhesives for stationery or household purposes; artists' materials; paint brushes; typewriters and office requisites (except furniture); instructional and teaching material (except apparatus); plastic materials for packaging (not included in other classes); printers' type; printing blocks. | 
| US Class Codes | 002, 005, 022, 023, 029, 037, 038, 050 | 
| Class Status Code | 6 - Active | 
| Class Status Date | Monday, September 30, 2024 | 
| Primary Code | 016 | 
| First Use Anywhere Date | NOT AVAILABLE | 
| First Use In Commerce Date | NOT AVAILABLE | 
| International Class | 018 - Leather and imitations of leather, and goods made of these materials and not included in other classes; animal skins, hides; trunks and traveling bags; umbrellas, parasols and walking sticks; whips, harness and saddlery. | 
| US Class Codes | 001, 002, 003, 022, 041 | 
| Class Status Code | 6 - Active | 
| Class Status Date | Friday, August 15, 2025 | 
| Primary Code | 018 | 
| First Use Anywhere Date | NOT AVAILABLE | 
| First Use In Commerce Date | NOT AVAILABLE | 
| International Class | 041 - Education; providing of training; entertainment; sporting and cultural activities. | 
| US Class Codes | 100, 101, 107 | 
| Class Status Code | 6 - Active | 
| Class Status Date | Monday, September 30, 2024 | 
| Primary Code | 041 | 
| First Use Anywhere Date | NOT AVAILABLE | 
| First Use In Commerce Date | NOT AVAILABLE | 
| International Class | 042 - Scientific and technological services and research and design relating thereto; industrial analysis and research services; design and development of computer hardware and software. | 
| US Class Codes | 100, 101 | 
| Class Status Code | 6 - Active | 
| Class Status Date | Monday, September 30, 2024 | 
| Primary Code | 042 | 
| First Use Anywhere Date | NOT AVAILABLE | 
| First Use In Commerce Date | NOT AVAILABLE | 
| Party Name | American Express Marketing & Development Corp. | 
| Party Type | 10 - Original Applicant | 
| Legal Entity Type | 03 - Corporation | 
| Address | New York, NY 10285 | 
| Event Date | Event Description | 
| Monday, September 30, 2024 | NEW APPLICATION ENTERED | 
| Friday, February 14, 2025 | NOTICE OF DESIGN SEARCH CODE E-MAILED | 
| Friday, February 14, 2025 | NEW APPLICATION OFFICE SUPPLIED DATA ENTERED | 
| Sunday, February 16, 2025 | ASSIGNED TO EXAMINER | 
| Friday, February 21, 2025 | NON-FINAL ACTION WRITTEN | 
| Friday, February 21, 2025 | NON-FINAL ACTION E-MAILED | 
| Friday, February 21, 2025 | NOTIFICATION OF NON-FINAL ACTION E-MAILED | 
| Wednesday, May 21, 2025 | APPLICATION EXTENSION GRANTED/RECEIPT PROVIDED | 
| Wednesday, May 21, 2025 | APPLICATION EXTENSION TO RESPONSE PERIOD - RECEIVED | 
| Friday, August 15, 2025 | CORRESPONDENCE RECEIVED IN LAW OFFICE | 
| Friday, August 15, 2025 | TEAS RESPONSE TO OFFICE ACTION RECEIVED | 
| Friday, August 15, 2025 | TEAS/EMAIL CORRESPONDENCE ENTERED | 
| Monday, August 18, 2025 | REPORT UNRESPONSIVE AMENDMENT - COMPLETED | 
| Monday, August 18, 2025 | NOTIFICATION OF NOTICE OF UNRESPONSIVE AMENDMENT - E-MAILED | 
| Monday, August 18, 2025 | NOTICE OF UNRESPONSIVE AMENDMENT - E-MAILED | 
| Wednesday, August 20, 2025 | FINAL REFUSAL E-MAILED | 
| Wednesday, August 20, 2025 | FINAL REFUSAL WRITTEN | 
| Wednesday, August 20, 2025 | NOTIFICATION OF FINAL REFUSAL EMAILED |