| Serial Number | 87794188 |
| Word Mark | ALWAYS SETTLE FOR BETTER |
| Filing Date | Monday, February 12, 2018 |
| Status | 700 - REGISTERED |
| Status Date | Tuesday, September 18, 2018 |
| Registration Number | 5565640 |
| Registration Date | Tuesday, September 18, 2018 |
| Mark Drawing | 4000 - Illustration: Drawing with word(s) / letter(s) / number(s) in Block form |
| Published for Opposition Date | Tuesday, July 3, 2018 |
| Goods and Services | Vehicle fleet management services, namely, financing the leasing of new and used fleet vehicles and insurance underwriting in the field of vehicle fleet insurance |
| Goods and Services | Vehicle fleet management services, namely, business administration and management in connection with vehicular title and registration management, maintenance and repair management, fuel management, and accident management; Business consultation services relating to the management of a fleet of vehicles for commercial purposes |
| International Class | 035 - Advertising; business management; business administration; office functions. |
| US Class Codes | 100, 101, 102 |
| Class Status Code | 6 - Active |
| Class Status Date | Tuesday, February 20, 2018 |
| Primary Code | 035 |
| First Use Anywhere Date | Thursday, February 1, 2018 |
| First Use In Commerce Date | Thursday, February 1, 2018 |
| International Class | 036 - Insurance; financial affairs; monetary affairs; real estate affairs. |
| US Class Codes | 100, 101, 102 |
| Class Status Code | 6 - Active |
| Class Status Date | Tuesday, February 20, 2018 |
| Primary Code | 036 |
| First Use Anywhere Date | Thursday, February 1, 2018 |
| First Use In Commerce Date | Thursday, February 1, 2018 |
| Party Name | MERCHANTS AUTOMOTIVE GROUP, LLC |
| Party Type | 31 - New Owner After Registration |
| Legal Entity Type | 16 - Limited Liability Company |
| Address | HOOKSETT, NH 03106 |
| Party Name | Merchants Automotive Group, Inc. |
| Party Type | 30 - Original Registrant |
| Legal Entity Type | 03 - Corporation |
| Address | Hooksett, NH 03106 |
| Party Name | Merchants Automotive Group, Inc. |
| Party Type | 20 - Owner at Publication |
| Legal Entity Type | 03 - Corporation |
| Address | Hooksett, NH 03106 |
| Party Name | Merchants Automotive Group, Inc. |
| Party Type | 10 - Original Applicant |
| Legal Entity Type | 03 - Corporation |
| Address | Hooksett, NH 03106 |
| Event Date | Event Description |
| Monday, September 18, 2023 | COURTESY REMINDER - SEC. 8 (6-YR) E-MAILED |
| Wednesday, December 14, 2022 | ASSIGNMENT OF OWNERSHIP NOT UPDATED AUTOMATICALLY |
| Thursday, May 19, 2022 | AUTOMATIC UPDATE OF ASSIGNMENT OF OWNERSHIP |
| Wednesday, August 11, 2021 | ASSIGNMENT OF OWNERSHIP NOT UPDATED AUTOMATICALLY |
| Wednesday, August 4, 2021 | ASSIGNMENT OF OWNERSHIP NOT UPDATED AUTOMATICALLY |
| Wednesday, July 7, 2021 | ASSIGNMENT OF OWNERSHIP NOT UPDATED AUTOMATICALLY |
| Tuesday, October 29, 2019 | APPLICANT/CORRESPONDENCE CHANGES (NON-RESPONSIVE) ENTERED |
| Tuesday, October 29, 2019 | TEAS CHANGE OF OWNER ADDRESS RECEIVED |
| Tuesday, October 29, 2019 | ATTORNEY/DOM.REP.REVOKED AND/OR APPOINTED |
| Tuesday, October 29, 2019 | TEAS REVOKE/APP/CHANGE ADDR OF ATTY/DOM REP RECEIVED |
| Friday, July 26, 2019 | ATTORNEY/DOM.REP.REVOKED AND/OR APPOINTED |
| Friday, July 26, 2019 | TEAS REVOKE/APP/CHANGE ADDR OF ATTY/DOM REP RECEIVED |
| Tuesday, September 18, 2018 | REGISTERED-PRINCIPAL REGISTER |
| Wednesday, July 11, 2018 | ASSIGNMENT OF OWNERSHIP NOT UPDATED AUTOMATICALLY |
| Tuesday, July 3, 2018 | OFFICIAL GAZETTE PUBLICATION CONFIRMATION E-MAILED |
| Tuesday, July 3, 2018 | PUBLISHED FOR OPPOSITION |
| Wednesday, June 13, 2018 | NOTIFICATION OF NOTICE OF PUBLICATION E-MAILED |
| Wednesday, May 30, 2018 | APPROVED FOR PUB - PRINCIPAL REGISTER |
| Sunday, May 27, 2018 | ASSIGNED TO EXAMINER |
| Tuesday, February 20, 2018 | NEW APPLICATION OFFICE SUPPLIED DATA ENTERED |
| Thursday, February 15, 2018 | NEW APPLICATION ENTERED |