| Serial Number | 90281083 |
| Word Mark | ALWAYS PLAY...ALWAYS LEARN |
| Filing Date | Tuesday, October 27, 2020 |
| Status | 700 - REGISTERED |
| Status Date | Tuesday, November 26, 2024 |
| Registration Number | 7580117 |
| Registration Date | Tuesday, November 26, 2024 |
| Mark Drawing | 3 - Illustration: Drawing or design which also includes word(s) / letter(s) / number(s) |
| Published for Opposition Date | Tuesday, February 23, 2021 |
| Goods and Services | Downloadable audio and video recordings in the field of education |
| Goods and Services | Entertainment services in the nature of creation, development, and production of educational movies and television programming, on line audio and video streaming educational content; Educational services, namely, providing online instruction in the field of the early development of fine motor, verbal, numbers, counting, colors and alphabet skills and language skills via an online website |
| Goods and Services | Toys, namely, stuffed and plush toys, soft sculpture toys; children's educational toys for teaching spelling and reading principles to children and for skill development including for use in therapy for learning disabled children, occupational therapy and sensory integration therapy |
| Goods and Services | Diaper bags, tote bags, backpacks |
| Goods and Services | Clothing, namely, t shirts and sweatshirts, sweatpants, hats, scarves; children's clothing, namely, t-shirts, sweatshirts, sweatpants, hats, scarves, dresses |
| Description of Mark | The mark consists of the stylized words "ALWAYS PLAYÂ…ALWAYS LEARN". The letters "A" in the mark appear in rust; the letters "L" in the mark appear in tan; the letters "W" and "P" appear in yellow; the letter "Y" in the word "ALWAYS" appears in blue grey and in the word "PLAY" appears in purple; the letter "S" appears in purple, the letter "E" appears in blue; the letter "R" appears in orange; and the letter "N" appears in pink; a fanciful smiling face appears in black, with a white dot in each of the eyes to the right of the wording. |
| Indication of Colors claimed | The color(s) rust, grey, white, yellow, red, orange, tan, blue, pink and black is/are claimed as a feature of the mark. |
| Goods and Services | on line audio and video streaming of educational content on the internet |
| Goods and Services | Furniture, pillows, bag-like cushions that can be used for storage, beds for household pets |
| International Class | 009 - Scientific, nautical, surveying, photographic, cinematographic, optical, weighing, measuring, signalling, checking (supervision), life-saving and teaching apparatus and instruments; apparatus and instruments for conducting, switching, transforming, accumulating, regulating or controlling electricity; apparatus for recording, transmission or reproduction of sound or images; magnetic data carriers, recording discs; automatic vending machines and mechanisms for coin operated apparatus; cash registers, calculating machines, data processing equipment and computers; fire extinguishing apparatus. |
| US Class Codes | 021, 023, 026, 036, 038 |
| Class Status Code | 6 - Active |
| Class Status Date | Wednesday, December 16, 2020 |
| Primary Code | 009 |
| First Use Anywhere Date | Wednesday, February 22, 2023 |
| First Use In Commerce Date | Wednesday, February 22, 2023 |
| International Class | 018 - Leather and imitations of leather, and goods made of these materials and not included in other classes; animal skins, hides; trunks and traveling bags; umbrellas, parasols and walking sticks; whips, harness and saddlery. |
| US Class Codes | 001, 002, 003, 022, 041 |
| Class Status Code | 6 - Active |
| Class Status Date | Wednesday, December 16, 2020 |
| Primary Code | 018 |
| First Use Anywhere Date | Friday, January 20, 2023 |
| First Use In Commerce Date | Friday, January 20, 2023 |
| International Class | 020 - Furniture, mirrors, picture frames; goods (not included in other classes) of wood, cork, reed, cane, wicker, horn, bone, ivory, whalebone, shell, amber, mother-of-pearl, meerschaum and substitutes for all these materials, or of plastics. |
| US Class Codes | 002, 013, 022, 025, 032, 050 |
| Class Status Code | 6 - Active |
| Class Status Date | Wednesday, December 16, 2020 |
| Primary Code | 020 |
| First Use Anywhere Date | Friday, January 20, 2023 |
| First Use In Commerce Date | Friday, January 20, 2023 |
| International Class | 025 - Clothing, footwear, headgear. |
| US Class Codes | 022, 039 |
| Class Status Code | 6 - Active |
| Class Status Date | Wednesday, December 16, 2020 |
| Primary Code | 025 |
| First Use Anywhere Date | Friday, January 20, 2023 |
| First Use In Commerce Date | Friday, January 20, 2023 |
| International Class | 028 - Games and playthings; gymnastic and sporting articles not included in other classes; decorations for Christmas trees. |
| US Class Codes | 022, 023, 038, 050 |
| Class Status Code | 6 - Active |
| Class Status Date | Wednesday, December 16, 2020 |
| Primary Code | 028 |
| First Use Anywhere Date | Friday, January 20, 2023 |
| First Use In Commerce Date | Friday, January 20, 2023 |
| International Class | 038 - Services allowing people to communicate with another by a sensory means. |
| US Class Codes | 100, 101, 104 |
| Class Status Code | 6 - Active |
| Class Status Date | Wednesday, December 16, 2020 |
| Primary Code | 038 |
| First Use Anywhere Date | Wednesday, February 22, 2023 |
| First Use In Commerce Date | Wednesday, February 22, 2023 |
| International Class | 041 - Education; providing of training; entertainment; sporting and cultural activities. |
| US Class Codes | 100, 101, 107 |
| Class Status Code | 6 - Active |
| Class Status Date | Wednesday, December 16, 2020 |
| Primary Code | 041 |
| First Use Anywhere Date | Wednesday, February 22, 2023 |
| First Use In Commerce Date | Wednesday, February 22, 2023 |
| Party Name | ALPHAPALS, INC. |
| Party Type | 30 - Original Registrant |
| Legal Entity Type | 03 - Corporation |
| Address | MALIBU, CA 90265 |
| Party Name | ALPHAPALS, INC. |
| Party Type | 20 - Owner at Publication |
| Legal Entity Type | 03 - Corporation |
| Address | MALIBU, CA 90265 |
| Party Name | ALPHAPALS, INC. |
| Party Type | 11 - New Owner Before Publication |
| Legal Entity Type | 03 - Corporation |
| Address | MALIBU, CA 90265 |
| Party Name | Alphapals, LLC |
| Party Type | 10 - Original Applicant |
| Legal Entity Type | 16 - Limited Liability Company |
| Address | Malibu, CA 90265 |
| Event Date | Event Description |
| Friday, October 30, 2020 | NEW APPLICATION ENTERED |
| Wednesday, December 16, 2020 | NEW APPLICATION OFFICE SUPPLIED DATA ENTERED |
| Thursday, December 17, 2020 | NOTICE OF DESIGN SEARCH CODE E-MAILED |
| Tuesday, December 22, 2020 | ASSIGNED TO EXAMINER |
| Wednesday, December 30, 2020 | EXAMINERS AMENDMENT -WRITTEN |
| Wednesday, December 30, 2020 | EXAMINERS AMENDMENT E-MAILED |
| Wednesday, December 30, 2020 | NOTIFICATION OF EXAMINERS AMENDMENT E-MAILED |
| Wednesday, December 30, 2020 | EXAMINER'S AMENDMENT ENTERED |
| Tuesday, January 5, 2021 | EXAMINERS AMENDMENT -WRITTEN |
| Tuesday, January 5, 2021 | EXAMINERS AMENDMENT E-MAILED |
| Tuesday, January 5, 2021 | NOTIFICATION OF EXAMINERS AMENDMENT E-MAILED |
| Tuesday, January 5, 2021 | EXAMINER'S AMENDMENT ENTERED |
| Tuesday, January 5, 2021 | APPROVED FOR PUB - PRINCIPAL REGISTER |
| Wednesday, January 6, 2021 | AUTOMATIC UPDATE OF ASSIGNMENT OF OWNERSHIP |
| Tuesday, January 19, 2021 | WITHDRAWN FROM PUB - OG REVIEW QUERY |
| Wednesday, February 3, 2021 | NOTIFICATION OF NOTICE OF PUBLICATION E-MAILED |
| Tuesday, February 23, 2021 | PUBLISHED FOR OPPOSITION |
| Tuesday, February 23, 2021 | OFFICIAL GAZETTE PUBLICATION CONFIRMATION E-MAILED |
| Tuesday, April 20, 2021 | NOA E-MAILED - SOU REQUIRED FROM APPLICANT |
| Tuesday, October 19, 2021 | SOU TEAS EXTENSION RECEIVED |
| Tuesday, October 19, 2021 | SOU EXTENSION 1 FILED |
| Tuesday, October 19, 2021 | SOU EXTENSION 1 GRANTED |
| Thursday, October 21, 2021 | NOTICE OF APPROVAL OF EXTENSION REQUEST E-MAILED |
| Tuesday, April 19, 2022 | SOU TEAS EXTENSION RECEIVED |
| Tuesday, April 19, 2022 | SOU EXTENSION 2 FILED |
| Tuesday, April 19, 2022 | SOU EXTENSION 2 GRANTED |
| Thursday, April 21, 2022 | NOTICE OF APPROVAL OF EXTENSION REQUEST E-MAILED |
| Tuesday, November 8, 2022 | TEAS PETITION TO REVIVE RECEIVED |
| Tuesday, November 8, 2022 | PETITION TO REVIVE-GRANTED |
| Tuesday, November 8, 2022 | SOU EXTENSION RECEIVED WITH TEAS PETITION |
| Tuesday, November 8, 2022 | NOTICE OF REVIVAL - E-MAILED |
| Friday, December 9, 2022 | CASE ASSIGNED TO INTENT TO USE PARALEGAL |
| Thursday, October 20, 2022 | SOU EXTENSION 3 FILED |
| Friday, December 9, 2022 | SOU EXTENSION 3 GRANTED |
| Saturday, December 10, 2022 | NOTICE OF APPROVAL OF EXTENSION REQUEST E-MAILED |
| Friday, April 14, 2023 | SOU TEAS EXTENSION RECEIVED |
| Friday, April 14, 2023 | SOU EXTENSION 4 FILED |
| Friday, April 14, 2023 | SOU EXTENSION 4 GRANTED |
| Tuesday, April 18, 2023 | NOTICE OF APPROVAL OF EXTENSION REQUEST E-MAILED |
| Friday, May 12, 2023 | TEAS REVOKE/APP/CHANGE ADDR OF ATTY/DOM REP RECEIVED |
| Friday, May 12, 2023 | ATTORNEY/DOM.REP.REVOKED AND/OR APPOINTED |
| Friday, May 12, 2023 | TEAS CHANGE OF CORRESPONDENCE RECEIVED |
| Monday, October 2, 2023 | SOU TEAS EXTENSION RECEIVED |
| Monday, October 2, 2023 | SOU EXTENSION 5 FILED |
| Friday, October 6, 2023 | SOU EXTENSION 5 GRANTED |
| Saturday, October 7, 2023 | NOTICE OF APPROVAL OF EXTENSION REQUEST E-MAILED |
| Friday, April 19, 2024 | TEAS STATEMENT OF USE RECEIVED |
| Friday, April 19, 2024 | USE AMENDMENT FILED |
| Tuesday, April 23, 2024 | STATEMENT OF USE PROCESSING COMPLETE |
| Tuesday, April 30, 2024 | SU - NON-FINAL ACTION - WRITTEN |
| Tuesday, April 30, 2024 | NON-FINAL ACTION E-MAILED |
| Tuesday, April 30, 2024 | NOTIFICATION OF NON-FINAL ACTION E-MAILED |
| Monday, July 22, 2024 | TEAS RESPONSE TO OFFICE ACTION RECEIVED |
| Friday, October 25, 2024 | ASSIGNED TO LIE |
| Friday, October 25, 2024 | CORRESPONDENCE RECEIVED IN LAW OFFICE |
| Friday, October 25, 2024 | TEAS/EMAIL CORRESPONDENCE ENTERED |
| Monday, October 28, 2024 | SU - FINAL REFUSAL - WRITTEN |
| Monday, October 28, 2024 | FINAL REFUSAL E-MAILED |
| Monday, October 28, 2024 | NOTIFICATION OF FINAL REFUSAL EMAILED |
| Friday, November 1, 2024 | ALLOWED PRINCIPAL REGISTER - SOU ACCEPTED |
| Friday, November 1, 2024 | NOTICE OF ACCEPTANCE OF STATEMENT OF USE E-MAILED |
| Thursday, November 14, 2024 | TEAS REVOKE/APP/CHANGE ADDR OF ATTY/DOM REP RECEIVED |
| Thursday, November 14, 2024 | ATTORNEY/DOM.REP.REVOKED AND/OR APPOINTED |
| Thursday, November 14, 2024 | TEAS CHANGE OF CORRESPONDENCE RECEIVED |
| Tuesday, November 26, 2024 | REGISTERED-PRINCIPAL REGISTER |
| Tuesday, November 26, 2024 | NOTICE OF REGISTRATION CONFIRMATION EMAILED |
| Thursday, April 17, 2025 | TEAS REVOKE/APP/CHANGE ADDR OF ATTY/DOM REP RECEIVED |
| Thursday, April 17, 2025 | ATTORNEY/DOM.REP.REVOKED AND/OR APPOINTED |
| Thursday, April 17, 2025 | TEAS CHANGE OF CORRESPONDENCE RECEIVED |
| Thursday, April 17, 2025 | TEAS WITHDRAWAL OF ATTORNEY RECEIVED-FIRM RETAINS |
| Friday, April 18, 2025 | TEAS REVOKE/APP/CHANGE ADDR OF ATTY/DOM REP RECEIVED |
| Friday, April 18, 2025 | ATTORNEY/DOM.REP.REVOKED AND/OR APPOINTED |
| Friday, April 18, 2025 | TEAS CHANGE OF CORRESPONDENCE RECEIVED |
| Friday, April 18, 2025 | TEAS WITHDRAWAL OF ATTORNEY RECEIVED-FIRM RETAINS |
| Friday, December 12, 2025 | TEAS REVOKE/APP/CHANGE ADDR OF ATTY/DOM REP RECEIVED |
| Friday, December 12, 2025 | ATTORNEY/DOM.REP.REVOKED AND/OR APPOINTED |
| Friday, December 12, 2025 | TEAS CHANGE OF CORRESPONDENCE RECEIVED |
| Friday, January 9, 2026 | TEAS CHANGE OF OWNER ADDRESS RECEIVED |
| Friday, January 9, 2026 | APPLICANT/CORRESPONDENCE CHANGES (NON-RESPONSIVE) ENTERED |
| Friday, January 9, 2026 | TEAS REVOKE/APP/CHANGE ADDR OF ATTY/DOM REP RECEIVED |
| Friday, January 9, 2026 | ATTORNEY/DOM.REP.REVOKED AND/OR APPOINTED |
| Friday, January 9, 2026 | TEAS CHANGE OF CORRESPONDENCE RECEIVED |