| Serial Number | 98469112 |
| Word Mark | ALTA BEVERAGE GROUP |
| Filing Date | Tuesday, March 26, 2024 |
| Status | 686 - PUBLISHED FOR OPPOSITION |
| Status Date | Tuesday, November 19, 2024 |
| Registration Number | 0000000 |
| Registration Date | NOT AVAILABLE |
| Mark Drawing | 3 - Illustration: Drawing or design which also includes word(s) / letter(s) / number(s) |
| Published for Opposition Date | Tuesday, November 19, 2024 |
| Description of Mark | The mark consists of the word "ALTA" in large letters in the center of the logo, with a horizontal line below and "BEVERAGE GROUP" below the line in smaller font. A stylized mountain peak appears above "ALTA", with horizontal lines to the left and right of the peaks. The top most horizontal lines, one to the left of the mountain peak, and one to the right of the mountain peak each have a circle at the end of the lines. The circles are on the side of the lines closest to the top peak of the stylized mountain. |
| Goods and Services | Import and export services, namely, transportation of the merchandise of others in the nature of alcoholic beverages |
| Indication of Colors claimed | Color is not claimed as a feature of the mark. |
| Goods and Services | Alcoholic beverage procurement services for others; Procurement, namely, purchasing alcohol for others |
| NOT AVAILABLE | "BEVERAGE GROUP" |
| Translation of Words in Mark | The English translation of the word “ALTA” in the mark is “HIGH". |
| International Class | 035 - Advertising; business management; business administration; office functions. |
| US Class Codes | 100, 101, 102 |
| Class Status Code | 6 - Active |
| Class Status Date | Tuesday, March 26, 2024 |
| Primary Code | 035 |
| First Use Anywhere Date | NOT AVAILABLE |
| First Use In Commerce Date | NOT AVAILABLE |
| International Class | 039 - Transport; packaging and storage of goods; travel arrangement. |
| US Class Codes | 100, 105 |
| Class Status Code | 6 - Active |
| Class Status Date | Tuesday, March 26, 2024 |
| Primary Code | 039 |
| First Use Anywhere Date | NOT AVAILABLE |
| First Use In Commerce Date | NOT AVAILABLE |
| Party Name | Alta Beverage Group, Inc. |
| Party Type | 20 - Owner at Publication |
| Legal Entity Type | 03 - Corporation |
| Address | Salt Lake City, UT 84121 |
| Party Name | Alta Beverage Group, Inc. |
| Party Type | 10 - Original Applicant |
| Legal Entity Type | 03 - Corporation |
| Address | Salt Lake City, UT 84121 |
| Event Date | Event Description |
| Tuesday, March 26, 2024 | NEW APPLICATION ENTERED |
| Tuesday, August 27, 2024 | NOTICE OF DESIGN SEARCH CODE E-MAILED |
| Tuesday, August 27, 2024 | NEW APPLICATION OFFICE SUPPLIED DATA ENTERED |
| Monday, October 7, 2024 | ASSIGNED TO EXAMINER |
| Tuesday, October 8, 2024 | EXAMINERS AMENDMENT -WRITTEN |
| Tuesday, October 8, 2024 | NOTIFICATION OF EXAMINERS AMENDMENT E-MAILED |
| Tuesday, October 8, 2024 | EXAMINERS AMENDMENT E-MAILED |
| Tuesday, October 8, 2024 | EXAMINER'S AMENDMENT ENTERED |
| Wednesday, October 9, 2024 | NOTIFICATION OF EXAMINERS AMENDMENT E-MAILED |
| Wednesday, October 9, 2024 | EXAMINERS AMENDMENT -WRITTEN |
| Wednesday, October 9, 2024 | APPROVED FOR PUB - PRINCIPAL REGISTER |
| Wednesday, October 9, 2024 | EXAMINER'S AMENDMENT ENTERED |
| Wednesday, October 9, 2024 | EXAMINERS AMENDMENT E-MAILED |
| Wednesday, November 13, 2024 | NOTIFICATION OF NOTICE OF PUBLICATION E-MAILED |
| Tuesday, November 19, 2024 | PUBLISHED FOR OPPOSITION |
| Tuesday, November 19, 2024 | OFFICIAL GAZETTE PUBLICATION CONFIRMATION E-MAILED |