ALPHADOG BY ETALON Trademark
Trademark Overview
On Wednesday, April 2, 2025, a trademark application was filed for ALPHADOG BY ETALON with the United States Patent and Trademark Office. The USPTO has given the ALPHADOG BY ETALON trademark a serial number of 99116799. The federal status of this trademark filing is PUBLISHED FOR OPPOSITION as of Tuesday, April 14, 2026. This trademark is owned by ETALON. The ALPHADOG BY ETALON trademark is filed in the Advertising, Business and Retail Services and Medical & Beauty Services & Agricultural Services categories with the following description:
Providing a searchable online advertising website and informational guide featuring the goods and services of other vendors via the internet in the field of pet goods and services; Promoting the goods and services of others by providing a web site featuring links to pet goods and services
Diagnostic and medical testing for animals, namely, medical testing of animals for diagnostic or treatment purposes
General Information
| Serial Number | 99116799 |
| Word Mark | ALPHADOG BY ETALON |
| Filing Date | Wednesday, April 2, 2025 |
| Status | 686 - PUBLISHED FOR OPPOSITION |
| Status Date | Tuesday, April 14, 2026 |
| Registration Number | 0000000 |
| Registration Date | NOT AVAILABLE |
| Mark Drawing | 3 - Illustration: Drawing or design which also includes word(s) / letter(s) / number(s) |
| Published for Opposition Date | Tuesday, April 14, 2026 |
Trademark Statements
| Goods and Services | Providing a searchable online advertising website and informational guide featuring the goods and services of other vendors via the internet in the field of pet goods and services; Promoting the goods and services of others by providing a web site featuring links to pet goods and services |
| Goods and Services | Diagnostic and medical testing for animals, namely, medical testing of animals for diagnostic or treatment purposes |
| Description of Mark | The mark consists of the literal elements “ALPHADOG BY ETALON” written in stylized form wherein the word “ALPHADOG” is above the wording “BY ETALON”. The wording “ALPHADOG BY ETALON” appears below an image of a running dog with the middle portion appearing like a DNA double helix design. The dog’s hind legs appear in the middle of the second ‘A’ in "ALPHADOG" to complete the letter. |
| Pseudo Mark | ALPHA DOG BY ETALON |
Classification Information
| International Class | 035 - Advertising; business management; business administration; office functions. |
| US Class Codes | 100, 101, 102 |
| Class Status Code | 6 - Active |
| Class Status Date | Wednesday, April 2, 2025 |
| Primary Code | 035 |
| First Use Anywhere Date | NOT AVAILABLE |
| First Use In Commerce Date | NOT AVAILABLE |
| International Class | 044 - Medical services; veterinary services; hygienic and beauty care for human beings or animals; agriculture, horticulture and forestry services. |
| US Class Codes | 100, 101 |
| Class Status Code | 6 - Active |
| Class Status Date | Wednesday, April 2, 2025 |
| Primary Code | 044 |
| First Use Anywhere Date | NOT AVAILABLE |
| First Use In Commerce Date | NOT AVAILABLE |
Trademark Owner History
| Party Name | ETALON |
| Party Type | 20 - Owner at Publication |
| Legal Entity Type | 03 - Corporation |
| Address | Menlo Park, CA 94025
US |
| Party Name | ETALON |
| Party Type | 10 - Original Applicant |
| Legal Entity Type | 03 - Corporation |
| Address | Menlo Park, CA 94025
US |
Trademark Events
| Event Date | Event Description |
| Wednesday, April 2, 2025 | NEW APPLICATION ENTERED |
| Wednesday, April 2, 2025 | APPLICATION FILING RECEIPT MAILED |
| Friday, August 15, 2025 | NEW APPLICATION OFFICE SUPPLIED DATA ENTERED |
| Friday, August 15, 2025 | NOTICE OF DESIGN SEARCH CODE E-MAILED |
| Friday, August 29, 2025 | ASSIGNED TO EXAMINER |
| Saturday, September 13, 2025 | NON-FINAL ACTION WRITTEN |
| Saturday, September 13, 2025 | NON-FINAL ACTION E-MAILED |
| Saturday, September 13, 2025 | NOTIFICATION OF NON-FINAL ACTION E-MAILED |
| Wednesday, December 10, 2025 | APPLICATION EXTENSION TO RESPONSE PERIOD - RECEIVED |
| Wednesday, December 10, 2025 | APPLICATION EXTENSION GRANTED/RECEIPT PROVIDED |
| Thursday, March 12, 2026 | TEAS RESPONSE TO OFFICE ACTION RECEIVED |
| Thursday, March 12, 2026 | CORRESPONDENCE RECEIVED IN LAW OFFICE |
| Thursday, March 12, 2026 | TEAS/EMAIL CORRESPONDENCE ENTERED |
| Tuesday, March 17, 2026 | APPROVED FOR PUB - PRINCIPAL REGISTER |
| Wednesday, April 8, 2026 | NOTIFICATION OF NOTICE OF PUBLICATION E-MAILED |
| Tuesday, April 14, 2026 | PUBLISHED FOR OPPOSITION |
| Tuesday, April 14, 2026 | OFFICIAL GAZETTE PUBLICATION CONFIRMATION E-MAILED |
