| Serial Number | 99251478 |
| Word Mark | ALOVIA |
| Filing Date | Thursday, June 26, 2025 |
| Status | 686 - PUBLISHED FOR OPPOSITION |
| Status Date | Tuesday, January 6, 2026 |
| Registration Number | 0000000 |
| Registration Date | NOT AVAILABLE |
| Mark Drawing | 4 - Illustration: Drawing with word(s) / letter(s) / number(s) in Block form |
| Published for Opposition Date | Tuesday, January 6, 2026 |
| Goods and Services | Facial lotion; Essential oils for aromatherapy use; Tooth whitening pastes; SPF sun block sprays; Shaving creams; Toilet bowl detergents; Skin lotion; Deodorant soap; Deodorizers for pets; Cosmetic creams; Make-up preparations; Deodorants and antiperspirants; Mask pack for cosmetic purposes; Sun block; Glass cleaners; Cleaning agents for cleaning surfaces; Non-medicated anti-cavity mouth rinses; Non-medicated mouth washes; Automotive cleaning preparations; Beauty lotions; Anti-aging cleanser; Liquid laundry detergents; Automatic dishwashing detergents; Wrinkle resistant cream; Hair tonics; Hair styling gel; Antiperspirants; Hair straightening preparations; Non-medicated mouth rinse; Automobile, tire, glass and wheel cleaning preparations; Non-medicated mouthwash and gargle; Hair color removers; Massage oil; Powder laundry detergents; Body mask powder; Glass cleaning preparations; Detergents for automobiles; Tooth paste; Baby shampoo; Shaving lotion; Hair color; Aromatherapy sprays comprised of essential oils; Eye make-up remover; Eye make-up; Make-up sets; Body mask cream; Eye-shadow; Body mask lotion; Perfume oils; Artificial eyelashes; Lip cream; Beauty creams; Hand cream; Shampoos for pets; Washing balls sold filled with laundry detergents; Alcohol for cleaning purposes; Sun block preparations; Beauty milks; Cleaning agents and preparations; Lipstick; Perfumes; Perfumes and colognes; Baby oils; Tissues impregnated with make-up removing preparations; Non-medicated mouth washes for pets; False nails; Baby lotion; Laundry detergent; Make-up removing preparations |
| International Class | 003 - Bleaching preparations and other substances for laundry use; cleaning, polishing, scouring and abrasive preparations; soaps; perfumery, essential oils, cosmetics, hair lotions; dentifrices. |
| US Class Codes | 001, 004, 006, 050, 051, 052 |
| Class Status Code | 6 - Active |
| Class Status Date | Thursday, June 26, 2025 |
| Primary Code | 003 |
| First Use Anywhere Date | Wednesday, February 2, 2022 |
| First Use In Commerce Date | Wednesday, February 2, 2022 |
| Party Name | HDO BlueRock LLC |
| Party Type | 20 - Owner at Publication |
| Legal Entity Type | 16 - Limited Liability Company |
| Address | Louisville, KY 40222 |
| Party Name | HDO BlueRock LLC |
| Party Type | 10 - Original Applicant |
| Legal Entity Type | 16 - Limited Liability Company |
| Address | Louisville, KY 40222 |
| Event Date | Event Description |
| Thursday, June 26, 2025 | NEW APPLICATION ENTERED |
| Thursday, June 26, 2025 | APPLICATION FILING RECEIPT MAILED |
| Monday, November 3, 2025 | NEW APPLICATION OFFICE SUPPLIED DATA ENTERED |
| Friday, November 14, 2025 | ASSIGNED TO EXAMINER |
| Monday, December 8, 2025 | APPROVED FOR PUB - PRINCIPAL REGISTER |
| Wednesday, December 31, 2025 | NOTIFICATION OF NOTICE OF PUBLICATION E-MAILED |
| Tuesday, January 6, 2026 | PUBLISHED FOR OPPOSITION |
| Tuesday, January 6, 2026 | OFFICIAL GAZETTE PUBLICATION CONFIRMATION E-MAILED |