ALMAY Trademark

Trademark Overview


On Wednesday, May 17, 2017, a trademark application was filed for ALMAY with the United States Patent and Trademark Office. The USPTO has given the ALMAY trademark a serial number of 87453337. The federal status of this trademark filing is SECTION 8 & 15 - ACCEPTED AND ACKNOWLEDGED as of Monday, June 16, 2025. This trademark is owned by Revlon Consumer Products Corporation. The ALMAY trademark is filed in the Cosmetics & Cleaning Products category with the following description:

Cosmetics and make-up; make-up preparations; make-up remover
almay

General Information


Serial Number87453337
Word MarkALMAY
Filing DateWednesday, May 17, 2017
Status702 - SECTION 8 & 15 - ACCEPTED AND ACKNOWLEDGED
Status DateMonday, June 16, 2025
Registration Number5686793
Registration DateTuesday, February 26, 2019
Mark Drawing3 - Illustration: Drawing or design which also includes word(s) / letter(s) / number(s)
Published for Opposition DateTuesday, September 19, 2017

Trademark Statements


Description of MarkThe mark consists of a stylized letter "A" with its center bar removed, a letter "L", a letter "M", a stylized letter "A" with its center bar removed, and a letter "Y".
Goods and ServicesCosmetics and make-up; make-up preparations; make-up remover
Indication of Colors claimedColor is not claimed as a feature of the mark.

Classification Information


International Class003 - Bleaching preparations and other substances for laundry use; cleaning, polishing, scouring and abrasive preparations; soaps; perfumery, essential oils, cosmetics, hair lotions; dentifrices.
US Class Codes001, 004, 006, 050, 051, 052
Class Status Code6 - Active
Class Status DateTuesday, May 23, 2017
Primary Code003
First Use Anywhere DateMonday, July 31, 2017
First Use In Commerce DateMonday, July 31, 2017

Trademark Owner History


Party NameBrandCo Almay 2020 LLC
Party Type32 - New Owner After Registration
Legal Entity Type16 - Limited Liability Company
AddressNew York, NY 10041

Party NameBeautyge I
Party Type31 - New Owner After Registration
Legal Entity Type16 - Limited Liability Company
AddressGEORGE TOWN, KY1-9008
KY

Party NameRevlon Consumer Products Corporation
Party Type30 - Original Registrant
Legal Entity Type03 - Corporation
AddressNew York, NY 10004

Party NameRevlon Consumer Products Corporation
Party Type20 - Owner at Publication
Legal Entity Type03 - Corporation
AddressNew York, NY 10004

Party NameRevlon Consumer Products Corporation
Party Type10 - Original Applicant
Legal Entity Type03 - Corporation
AddressNew York, NY 10004

Trademark Events


Event DateEvent Description
Thursday, July 27, 2017EXAMINERS AMENDMENT -WRITTEN
Saturday, May 20, 2017NEW APPLICATION ENTERED
Tuesday, May 23, 2017NEW APPLICATION OFFICE SUPPLIED DATA ENTERED
Tuesday, July 25, 2017ASSIGNED TO EXAMINER
Thursday, July 27, 2017EXAMINERS AMENDMENT E-MAILED
Thursday, July 27, 2017NOTIFICATION OF EXAMINERS AMENDMENT E-MAILED
Thursday, July 27, 2017EXAMINER'S AMENDMENT ENTERED
Friday, July 28, 2017APPROVED FOR PUB - PRINCIPAL REGISTER
Friday, August 11, 2017ASSIGNED TO LIE
Wednesday, August 30, 2017NOTIFICATION OF NOTICE OF PUBLICATION E-MAILED
Tuesday, September 19, 2017PUBLISHED FOR OPPOSITION
Tuesday, September 19, 2017OFFICIAL GAZETTE PUBLICATION CONFIRMATION E-MAILED
Tuesday, November 14, 2017NOA E-MAILED - SOU REQUIRED FROM APPLICANT
Monday, May 14, 2018SOU EXTENSION 1 FILED
Monday, June 18, 2018ABANDONMENT - NO USE STATEMENT FILED
Monday, June 18, 2018ABANDONMENT NOTICE MAILED - NO USE STATEMENT FILED
Monday, July 2, 2018TEAS PETITION TO REVIVE RECEIVED
Monday, July 2, 2018PETITION TO REVIVE-GRANTED
Monday, July 2, 2018SOU EXTENSION RECEIVED WITH TEAS PETITION
Monday, July 2, 2018NOTICE OF REVIVAL - E-MAILED
Thursday, August 9, 2018CASE ASSIGNED TO INTENT TO USE PARALEGAL
Friday, August 10, 2018SOU EXTENSION 1 GRANTED
Saturday, August 11, 2018NOTICE OF APPROVAL OF EXTENSION REQUEST E-MAILED
Friday, November 9, 2018TEAS STATEMENT OF USE RECEIVED
Friday, November 9, 2018USE AMENDMENT FILED
Tuesday, November 13, 2018STATEMENT OF USE PROCESSING COMPLETE
Wednesday, January 23, 2019ALLOWED PRINCIPAL REGISTER - SOU ACCEPTED
Thursday, January 24, 2019NOTICE OF ACCEPTANCE OF STATEMENT OF USE E-MAILED
Tuesday, February 26, 2019REGISTERED-PRINCIPAL REGISTER
Wednesday, October 9, 2019ASSIGNMENT OF OWNERSHIP NOT UPDATED AUTOMATICALLY
Wednesday, May 13, 2020ASSIGNMENT OF OWNERSHIP NOT UPDATED AUTOMATICALLY
Monday, February 26, 2024COURTESY REMINDER - SEC. 8 (6-YR) E-MAILED
Monday, February 24, 2025TEAS SECTION 8 & 15 RECEIVED
Monday, June 16, 2025CASE ASSIGNED TO POST REGISTRATION PARALEGAL
Monday, June 16, 2025REGISTERED - SEC. 8 (6-YR) ACCEPTED & SEC. 15 ACK.
Monday, June 16, 2025NOTICE OF ACCEPTANCE OF SEC. 8 & 15 - E-MAILED
Wednesday, May 10, 2023ASSIGNMENT OF OWNERSHIP NOT UPDATED AUTOMATICALLY
Wednesday, February 17, 2021ASSIGNMENT OF OWNERSHIP NOT UPDATED AUTOMATICALLY