ALLY APEX Trademark

Trademark Overview


On Friday, April 26, 2024, a trademark application was filed for ALLY APEX with the United States Patent and Trademark Office. The USPTO has given the ALLY APEX trademark a serial number of 98522148. The federal status of this trademark filing is REGISTERED as of Tuesday, November 25, 2025. This trademark is owned by Ally Financial Inc.. The ALLY APEX trademark is filed in the Advertising, Business and Retail Services, Education & Entertainment Services, and Restaurant & Hotel Services categories with the following description:

Arena services, namely, providing general purpose facilities for motorsports events, entertainment events, conventions, business events, and exhibitions; arena services, namely, concession catering and bar services; entertainment services, namely, rental of rooms for social functions in the nature of private suites for premium viewing of motorsports races

Promoting motorsports races, facilities, and events of others; Promotion of goods and services through sponsorship of motorsports events; concession stands featuring food and drinks

Rental of stadium facilities for entertainment; ticket reservation and booking services for premium suites at motorsports races and events
ally apex

General Information


Serial Number98522148
Word MarkALLY APEX
Filing DateFriday, April 26, 2024
Status700 - REGISTERED
Status DateTuesday, November 25, 2025
Registration Number8044082
Registration DateTuesday, November 25, 2025
Mark Drawing4 - Illustration: Drawing with word(s) / letter(s) / number(s) in Block form
Published for Opposition DateTuesday, January 28, 2025

Trademark Statements


Goods and ServicesArena services, namely, providing general purpose facilities for motorsports events, entertainment events, conventions, business events, and exhibitions; arena services, namely, concession catering and bar services; entertainment services, namely, rental of rooms for social functions in the nature of private suites for premium viewing of motorsports races
Goods and ServicesPromoting motorsports races, facilities, and events of others; Promotion of goods and services through sponsorship of motorsports events; concession stands featuring food and drinks
Goods and ServicesRental of stadium facilities for entertainment; ticket reservation and booking services for premium suites at motorsports races and events

Classification Information


International Class035 - Advertising; business management; business administration; office functions.
US Class Codes100, 101, 102
Class Status Code6 - Active
Class Status DateFriday, April 26, 2024
Primary Code035
First Use Anywhere DateSunday, September 29, 2024
First Use In Commerce DateSunday, September 29, 2024

International Class041 - Education; providing of training; entertainment; sporting and cultural activities.
US Class Codes100, 101, 107
Class Status Code6 - Active
Class Status DateFriday, April 26, 2024
Primary Code041
First Use Anywhere DateSunday, September 29, 2024
First Use In Commerce DateSunday, September 29, 2024

International Class043 - Services for providing food and drink; temporary accommodations.
US Class Codes100, 101
Class Status Code6 - Active
Class Status DateFriday, April 26, 2024
Primary Code043
First Use Anywhere DateSunday, September 29, 2024
First Use In Commerce DateSunday, September 29, 2024

Trademark Owner History


Party NameAlly Financial Inc.
Party Type30 - Original Registrant
Legal Entity Type03 - Corporation
AddressDetroit, MI 48226

Party NameAlly Financial Inc.
Party Type20 - Owner at Publication
Legal Entity Type03 - Corporation
AddressDetroit, MI 48226

Party NameAlly Financial Inc.
Party Type10 - Original Applicant
Legal Entity Type03 - Corporation
AddressDetroit, MI 48226

Trademark Events


Event DateEvent Description
Friday, April 26, 2024NEW APPLICATION ENTERED
Friday, April 26, 2024NEW APPLICATION OFFICE SUPPLIED DATA ENTERED
Monday, September 30, 2024ASSIGNED TO EXAMINER
Monday, September 30, 2024NON-FINAL ACTION WRITTEN
Monday, September 30, 2024NON-FINAL ACTION E-MAILED
Monday, September 30, 2024NOTIFICATION OF NON-FINAL ACTION E-MAILED
Friday, October 25, 2024EXAMINERS AMENDMENT -WRITTEN
Friday, October 25, 2024EXAMINERS AMENDMENT E-MAILED
Friday, October 25, 2024NOTIFICATION OF EXAMINERS AMENDMENT E-MAILED
Friday, October 25, 2024EXAMINER'S AMENDMENT ENTERED
Friday, October 25, 2024APPROVED FOR PUB - PRINCIPAL REGISTER
Wednesday, January 22, 2025NOTIFICATION OF NOTICE OF PUBLICATION E-MAILED
Tuesday, January 28, 2025PUBLISHED FOR OPPOSITION
Tuesday, January 28, 2025OFFICIAL GAZETTE PUBLICATION CONFIRMATION E-MAILED
Tuesday, March 25, 2025NOA E-MAILED - SOU REQUIRED FROM APPLICANT
Thursday, April 17, 2025TEAS STATEMENT OF USE RECEIVED
Friday, September 5, 2025CASE ASSIGNED TO INTENT TO USE PARALEGAL
Thursday, April 17, 2025USE AMENDMENT FILED
Tuesday, October 14, 2025STATEMENT OF USE PROCESSING COMPLETE
Tuesday, November 4, 2025ALLOWED PRINCIPAL REGISTER - SOU ACCEPTED
Tuesday, November 4, 2025NOTICE OF ACCEPTANCE OF STATEMENT OF USE E-MAILED
Tuesday, November 25, 2025REGISTERED-PRINCIPAL REGISTER
Tuesday, November 25, 2025NOTICE OF REGISTRATION CONFIRMATION EMAILED