ALIMAMA Trademark

Trademark Overview


On Wednesday, May 17, 2017, a trademark application was filed for ALIMAMA with the United States Patent and Trademark Office. The USPTO has given the ALIMAMA trademark a serial number of 87453695. The federal status of this trademark filing is SECTION 8 - ACCEPTED as of Tuesday, August 12, 2025. This trademark is owned by Alibaba Group Holding Limited. The ALIMAMA trademark is filed in the Communication Services, Computer & Software Products & Electrical & Scientific Products, Advertising, Business and Retail Services, and Computer & Software Services & Scientific Services categories with the following description:

Computers; computer software for business management, managing the purchase and placement of advertising, processing market information, management of digital advertising campaigns, tracking website traffic, and publishing advertisements on websites; peripheral devices for computers; blank optical discs; electronic pocket translators; automatic vending machine in the nature of a self-moving and advertising machine; time recording apparatus; sound recording apparatus, namely, sound recording strips; computer game program; downloadable electronic publications in the nature of e-books and periodicals in the field of business and ecommerce; mechanisms for coin-operated apparatus

Electronic message sending; computer aided transmission of messages and images; electronic mail; communications by computer terminals; electronic bulletin board services; providing telecommunications connections to a global computer network; telecommunications routing and junction services; video conferencing; providing user access to a global computer network; facsimile transmission; communications by telephone; information about telecommunication; paging services; providing telecommunications connections to the internet or databases, namely, realtime connection service for data exchange between computer users

On-line advertising on a computer network; procurement services for others, namely, purchasing a wide variety of consumer, business and industrial products and services for others and purchasing a wide variety of goods and services for other businesses; advertising and advertisement services, namely, rental of advertising time on communication media; direct mail advertising; commercial information agencies; organization of exhibitions for commercial or advertising purposes; sales promotion; compilation of information into computer databases; advertising agencies; publication of publicity texts; dissemination of advertising matter; demonstration of products; advertising and advertisement services, namely, advertisement planning

Computer programming; computer software design; data conversion of computer programs and data, not physical conversion; computer system design; duplication of computer programs; conversion of data or documents from physical to electronic media; creating and maintaining web sites for others; hosting the web sites of others on a computer server for a global computer network; installation of computer software; computer services, namely, providing search engines for obtaining data from computer files on a global computer network
alimama

General Information


Serial Number87453695
Word MarkALIMAMA
Filing DateWednesday, May 17, 2017
Status701 - SECTION 8 - ACCEPTED
Status DateTuesday, August 12, 2025
Registration Number5522280
Registration DateTuesday, July 24, 2018
Mark Drawing4 - Illustration: Drawing with word(s) / letter(s) / number(s) in Block form
Published for Opposition DateTuesday, March 27, 2018

Trademark Statements


Goods and ServicesComputers; computer software for business management, managing the purchase and placement of advertising, processing market information, management of digital advertising campaigns, tracking website traffic, and publishing advertisements on websites; peripheral devices for computers; blank optical discs; electronic pocket translators; automatic vending machine in the nature of a self-moving and advertising machine; time recording apparatus; sound recording apparatus, namely, sound recording strips; computer game program; downloadable electronic publications in the nature of e-books and periodicals in the field of business and ecommerce; mechanisms for coin-operated apparatus
Goods and ServicesElectronic message sending; computer aided transmission of messages and images; electronic mail; communications by computer terminals; electronic bulletin board services; providing telecommunications connections to a global computer network; telecommunications routing and junction services; video conferencing; providing user access to a global computer network; facsimile transmission; communications by telephone; information about telecommunication; paging services; providing telecommunications connections to the internet or databases, namely, realtime connection service for data exchange between computer users
Goods and ServicesOn-line advertising on a computer network; procurement services for others, namely, purchasing a wide variety of consumer, business and industrial products and services for others and purchasing a wide variety of goods and services for other businesses; advertising and advertisement services, namely, rental of advertising time on communication media; direct mail advertising; commercial information agencies; organization of exhibitions for commercial or advertising purposes; sales promotion; compilation of information into computer databases; advertising agencies; publication of publicity texts; dissemination of advertising matter; demonstration of products; advertising and advertisement services, namely, advertisement planning
Goods and ServicesComputer programming; computer software design; data conversion of computer programs and data, not physical conversion; computer system design; duplication of computer programs; conversion of data or documents from physical to electronic media; creating and maintaining web sites for others; hosting the web sites of others on a computer server for a global computer network; installation of computer software; computer services, namely, providing search engines for obtaining data from computer files on a global computer network

Classification Information


International Class038 - Services allowing people to communicate with another by a sensory means.
US Class Codes100, 101, 104
Class Status Code6 - Active
Class Status DateTuesday, May 23, 2017
Primary Code038
First Use Anywhere DateNOT AVAILABLE
First Use In Commerce DateNOT AVAILABLE

International Class009 - Scientific, nautical, surveying, photographic, cinematographic, optical, weighing, measuring, signalling, checking (supervision), life-saving and teaching apparatus and instruments; apparatus and instruments for conducting, switching, transforming, accumulating, regulating or controlling electricity; apparatus for recording, transmission or reproduction of sound or images; magnetic data carriers, recording discs; automatic vending machines and mechanisms for coin operated apparatus; cash registers, calculating machines, data processing equipment and computers; fire extinguishing apparatus.
US Class Codes021, 023, 026, 036, 038
Class Status Code6 - Active
Class Status DateTuesday, May 23, 2017
Primary Code009
First Use Anywhere DateNOT AVAILABLE
First Use In Commerce DateNOT AVAILABLE

International Class035 - Advertising; business management; business administration; office functions.
US Class Codes100, 101, 102
Class Status Code6 - Active
Class Status DateTuesday, May 23, 2017
Primary Code035
First Use Anywhere DateNOT AVAILABLE
First Use In Commerce DateNOT AVAILABLE

International Class042 - Scientific and technological services and research and design relating thereto; industrial analysis and research services; design and development of computer hardware and software.
US Class Codes100, 101
Class Status Code6 - Active
Class Status DateTuesday, May 23, 2017
Primary Code042
First Use Anywhere DateNOT AVAILABLE
First Use In Commerce DateNOT AVAILABLE

Trademark Owner History


Party NameALIBABA INNOVATION PRIVATE LIMITED
Party Type31 - New Owner After Registration
Legal Entity Type24 - NOT AVAILABLE
AddressSINGAPORE 189554
SG

Party NameAlibaba Group Holding Limited
Party Type30 - Original Registrant
Legal Entity Type03 - Corporation
AddressCauseway Bay
HK

Party NameAlibaba Group Holding Limited
Party Type20 - Owner at Publication
Legal Entity Type03 - Corporation
AddressGrand Cayman
KY

Party NameAlibaba Group Holding Limited
Party Type10 - Original Applicant
Legal Entity Type03 - Corporation
AddressGrand Cayman
KY

Trademark Events


Event DateEvent Description
Saturday, May 20, 2017NEW APPLICATION ENTERED
Tuesday, May 23, 2017NEW APPLICATION OFFICE SUPPLIED DATA ENTERED
Tuesday, August 1, 2017NON-FINAL ACTION WRITTEN
Tuesday, August 1, 2017NON-FINAL ACTION E-MAILED
Thursday, July 27, 2017ASSIGNED TO EXAMINER
Tuesday, August 1, 2017NOTIFICATION OF NON-FINAL ACTION E-MAILED
Monday, January 29, 2018TEAS RESPONSE TO OFFICE ACTION RECEIVED
Monday, January 29, 2018CORRESPONDENCE RECEIVED IN LAW OFFICE
Monday, January 29, 2018TEAS/EMAIL CORRESPONDENCE ENTERED
Tuesday, February 20, 2018ASSIGNED TO LIE
Tuesday, February 20, 2018DATA MODIFICATION COMPLETED
Tuesday, February 20, 2018APPROVED FOR PUB - PRINCIPAL REGISTER
Tuesday, March 27, 2018PUBLISHED FOR OPPOSITION
Wednesday, March 7, 2018NOTIFICATION OF NOTICE OF PUBLICATION E-MAILED
Tuesday, March 27, 2018OFFICIAL GAZETTE PUBLICATION CONFIRMATION E-MAILED
Thursday, May 24, 2018NOTICE OF ALLOWANCE CANCELLED
Tuesday, June 19, 2018CASE ASSIGNED TO INTENT TO USE PARALEGAL
Friday, October 23, 2020ATTORNEY/DOM.REP.REVOKED AND/OR APPOINTED
Friday, October 23, 2020TEAS CHANGE OF CORRESPONDENCE RECEIVED
Tuesday, May 22, 2018NOA E-MAILED - SOU REQUIRED FROM APPLICANT
Thursday, May 24, 2018TEAS DELETE 1(B) BASIS RECEIVED
Tuesday, June 19, 20181(B) BASIS DELETED; PROCEED TO REGISTRATION
Tuesday, July 24, 2018REGISTERED-PRINCIPAL REGISTER
Friday, October 23, 2020TEAS CHANGE OF OWNER ADDRESS RECEIVED
Friday, October 23, 2020TEAS REVOKE/APP/CHANGE ADDR OF ATTY/DOM REP RECEIVED
Friday, October 23, 2020APPLICANT/CORRESPONDENCE CHANGES (NON-RESPONSIVE) ENTERED
Monday, July 24, 2023COURTESY REMINDER - SEC. 8 (6-YR) E-MAILED
Wednesday, May 8, 2024TEAS SECTION 8 RECEIVED
Monday, July 22, 2024AUTOMATIC UPDATE OF ASSIGNMENT OF OWNERSHIP
Friday, July 11, 2025TEAS RESPONSE TO OFFICE ACTION-POST REG RECEIVED
Tuesday, August 12, 2025REGISTERED - SEC. 8 (6-YR) ACCEPTED
Tuesday, August 12, 2025NOTICE OF ACCEPTANCE OF SEC. 8 - E-MAILED
Tuesday, March 25, 2025POST REGISTRATION ACTION MAILED - SEC. 8
Thursday, January 30, 2025CASE ASSIGNED TO POST REGISTRATION PARALEGAL