| Serial Number | 86096439 |
| Word Mark | ADVOCATE4ME |
| Filing Date | Monday, October 21, 2013 |
| Status | 702 - SECTION 8 & 15 - ACCEPTED AND ACKNOWLEDGED |
| Status Date | Tuesday, February 14, 2023 |
| Registration Number | 5232845 |
| Registration Date | Tuesday, June 27, 2017 |
| Mark Drawing | 4 - Illustration: Drawing with word(s) / letter(s) / number(s) in Block form |
| Published for Opposition Date | Tuesday, March 4, 2014 |
| Pseudo Mark | ADVOCATE FOUR ME |
| Goods and Services | Electronic processing of insurance claims and payment data; Financial affairs and monetary affairs, namely, financial information; Insurance services, namely, insurance eligibility review and verification and consultation in the health care industry; Providing information in insurance matters |
| Goods and Services | Cost management for the health care benefit plans of others; Health care cost containment; Health care utilization and review services; Incentive award programs to promote the sale of products and services of others; Managed care services, namely, electronic processing of health care information; Pharmaceutical cost management services and drug utilization review services; Referrals in the field of health, mental health, substance abuse problems, wellness, nutrition, transportation, housing and home repair, financial services, insurance services, community services, home security systems and personal emergency response systems, and legal services |
| Goods and Services | Personal concierge services for others comprising making requested personal arrangements and reservations and providing customer-specific information to meet individual needs; Providing case management services, namely, coordinating legal, physical, social and psychological services for individuals |
| Goods and Services | Geriatric health care management services; Health counseling; Managed health care services; Medical consultations provided via phone, online chat or videoconferencing; Providing healthcare information; Providing healthy lifestyle and nutrition services, namely, personal assessments, personalized routines, maintenance schedules, and counseling; Providing wellness services, namely, personal assessments, personalized routines, maintenance schedules, and counseling; Wellness and health-related consulting services |
| International Class | 035 - Advertising; business management; business administration; office functions. |
| US Class Codes | 100, 101, 102 |
| Class Status Code | 6 - Active |
| Class Status Date | Friday, October 25, 2013 |
| Primary Code | 035 |
| First Use Anywhere Date | Wednesday, January 1, 2014 |
| First Use In Commerce Date | Wednesday, January 1, 2014 |
| International Class | 036 - Insurance; financial affairs; monetary affairs; real estate affairs. |
| US Class Codes | 100, 101, 102 |
| Class Status Code | 6 - Active |
| Class Status Date | Friday, October 25, 2013 |
| Primary Code | 036 |
| First Use Anywhere Date | Saturday, August 29, 2015 |
| First Use In Commerce Date | Saturday, August 29, 2015 |
| International Class | 044 - Medical services; veterinary services; hygienic and beauty care for human beings or animals; agriculture, horticulture and forestry services. |
| US Class Codes | 100, 101 |
| Class Status Code | 6 - Active |
| Class Status Date | Friday, October 25, 2013 |
| Primary Code | 044 |
| First Use Anywhere Date | Wednesday, January 1, 2014 |
| First Use In Commerce Date | Wednesday, January 1, 2014 |
| International Class | 045 - Legal services; security services for the protection of property and individuals; personal and social services rendered by others to meet the needs of individuals. |
| US Class Codes | 100, 101 |
| Class Status Code | 6 - Active |
| Class Status Date | Friday, October 25, 2013 |
| Primary Code | 045 |
| First Use Anywhere Date | Wednesday, January 1, 2014 |
| First Use In Commerce Date | Wednesday, January 1, 2014 |
| Party Name | UNITEDHEALTH GROUP INCORPORATED |
| Party Type | 31 - New Owner After Registration |
| Legal Entity Type | 03 - Corporation |
| Address | Eden Prairie, MN 55344 |
| Party Name | UNITEDHEALTH GROUP INCORPORATED |
| Party Type | 30 - Original Registrant |
| Legal Entity Type | 03 - Corporation |
| Address | Minnetonka, MN 55343 |
| Party Name | UNITEDHEALTH GROUP INCORPORATED |
| Party Type | 20 - Owner at Publication |
| Legal Entity Type | 03 - Corporation |
| Address | Minnetonka, MN 55343 |
| Party Name | UNITEDHEALTH GROUP INCORPORATED |
| Party Type | 10 - Original Applicant |
| Legal Entity Type | 03 - Corporation |
| Address | Minnetonka, MN 55343 |
| Event Date | Event Description |
| Saturday, October 26, 2013 | NOTICE OF PSEUDO MARK E-MAILED |
| Thursday, October 24, 2013 | NEW APPLICATION ENTERED |
| Friday, October 25, 2013 | NEW APPLICATION OFFICE SUPPLIED DATA ENTERED |
| Friday, January 24, 2014 | APPROVED FOR PUB - PRINCIPAL REGISTER |
| Tuesday, March 4, 2014 | PUBLISHED FOR OPPOSITION |
| Tuesday, April 29, 2014 | NOA E-MAILED - SOU REQUIRED FROM APPLICANT |
| Friday, October 17, 2014 | SOU TEAS EXTENSION RECEIVED |
| Tuesday, November 4, 2014 | CASE ASSIGNED TO INTENT TO USE PARALEGAL |
| Friday, November 7, 2014 | SOU EXTENSION 1 GRANTED |
| Saturday, January 18, 2014 | ASSIGNED TO EXAMINER |
| Wednesday, February 12, 2014 | NOTIFICATION OF NOTICE OF PUBLICATION E-MAILED |
| Tuesday, March 4, 2014 | OFFICIAL GAZETTE PUBLICATION CONFIRMATION E-MAILED |
| Friday, October 17, 2014 | SOU EXTENSION 1 FILED |
| Thursday, April 16, 2015 | SOU EXTENSION 2 FILED |
| Monday, April 20, 2015 | SOU EXTENSION 2 GRANTED |
| Tuesday, April 21, 2015 | NOTICE OF APPROVAL OF EXTENSION REQUEST E-MAILED |
| Thursday, October 29, 2015 | SOU TEAS EXTENSION RECEIVED |
| Tuesday, April 26, 2016 | SOU TEAS EXTENSION RECEIVED |
| Tuesday, April 26, 2016 | SOU EXTENSION 4 FILED |
| Friday, April 29, 2016 | SOU EXTENSION 4 GRANTED |
| Saturday, November 8, 2014 | NOTICE OF APPROVAL OF EXTENSION REQUEST E-MAILED |
| Thursday, April 16, 2015 | SOU TEAS EXTENSION RECEIVED |
| Thursday, October 29, 2015 | SOU EXTENSION 3 FILED |
| Monday, November 2, 2015 | SOU EXTENSION 3 GRANTED |
| Tuesday, November 3, 2015 | NOTICE OF APPROVAL OF EXTENSION REQUEST E-MAILED |
| Saturday, April 30, 2016 | NOTICE OF APPROVAL OF EXTENSION REQUEST E-MAILED |
| Thursday, October 20, 2016 | SOU TEAS EXTENSION RECEIVED |
| Tuesday, April 25, 2017 | TEAS STATEMENT OF USE RECEIVED |
| Monday, May 8, 2017 | STATEMENT OF USE PROCESSING COMPLETE |
| Saturday, May 20, 2017 | ALLOWED PRINCIPAL REGISTER - SOU ACCEPTED |
| Tuesday, May 23, 2017 | NOTICE OF ACCEPTANCE OF STATEMENT OF USE E-MAILED |
| Thursday, October 20, 2016 | SOU EXTENSION 5 FILED |
| Thursday, October 27, 2016 | SOU EXTENSION 5 GRANTED |
| Friday, October 28, 2016 | NOTICE OF APPROVAL OF EXTENSION REQUEST E-MAILED |
| Tuesday, April 25, 2017 | USE AMENDMENT FILED |
| Wednesday, September 27, 2017 | AUTOMATIC UPDATE OF ASSIGNMENT OF OWNERSHIP |
| Monday, June 27, 2022 | COURTESY REMINDER - SEC. 8 (6-YR) E-MAILED |
| Wednesday, February 1, 2023 | TEAS CHANGE OF OWNER ADDRESS RECEIVED |
| Tuesday, June 27, 2017 | REGISTERED-PRINCIPAL REGISTER |
| Friday, July 29, 2022 | TEAS SECTION 8 & 15 RECEIVED |
| Wednesday, February 1, 2023 | TEAS CHANGE OF CORRESPONDENCE RECEIVED |
| Wednesday, February 1, 2023 | TEAS REVOKE/APP/CHANGE ADDR OF ATTY/DOM REP RECEIVED |
| Wednesday, February 1, 2023 | ATTORNEY/DOM.REP.REVOKED AND/OR APPOINTED |
| Thursday, July 31, 2025 | TEAS WITHDRAWAL OF ATTORNEY RECEIVED-FIRM RETAINS |
| Thursday, July 31, 2025 | TEAS CHANGE OF CORRESPONDENCE RECEIVED |
| Thursday, July 31, 2025 | ATTORNEY/DOM.REP.REVOKED AND/OR APPOINTED |
| Thursday, July 31, 2025 | TEAS REVOKE/APP/CHANGE ADDR OF ATTY/DOM REP RECEIVED |
| Thursday, July 31, 2025 | APPLICANT/CORRESPONDENCE CHANGES (NON-RESPONSIVE) ENTERED |
| Thursday, July 31, 2025 | TEAS CHANGE OF OWNER ADDRESS RECEIVED |
| Tuesday, February 14, 2023 | NOTICE OF ACCEPTANCE OF SEC. 8 & 15 - E-MAILED |
| Wednesday, February 1, 2023 | APPLICANT/CORRESPONDENCE CHANGES (NON-RESPONSIVE) ENTERED |
| Tuesday, February 14, 2023 | CASE ASSIGNED TO POST REGISTRATION PARALEGAL |
| Tuesday, February 14, 2023 | REGISTERED - SEC. 8 (6-YR) ACCEPTED & SEC. 15 ACK. |