| Serial Number | 90977854 |
| Word Mark | ADVO |
| Filing Date | Thursday, May 27, 2021 |
| Status | 734 - FIFTH EXTENSION - GRANTED |
| Status Date | Monday, September 15, 2025 |
| Registration Number | 0000000 |
| Registration Date | NOT AVAILABLE |
| Mark Drawing | 4 - Illustration: Drawing with word(s) / letter(s) / number(s) in Block form |
| Published for Opposition Date | Tuesday, September 20, 2022 |
| Goods and Services | downloadable software for providing e-commerce and social commerce tools and functions for social media users and advertisers; downloadable software for providing information about ethical performance, corporate governance and transparency, company ethos, social benefit and product sustainability of various brands, products and services |
| Goods and Services | advertising, marketing and promotion services; advertising and marketing services, namely, promoting the goods and services of others through social media and social commerce; digital advertising services; internet advertising services |
| Goods and Services | Platform as a service (PaaS) services featuring computer software platforms for providing e-commerce and social commerce tools and functions for social media users and advertisers; platform as a service (PaaS) services featuring computer software platforms for providing information about ethical performance, corporate governance and transparency, company ethos, social benefit and product sustainability of various brands, products and services; Providing temporary use of on-line non-downloadable software for providing e-commerce and social commerce tools and functions for social media users and advertisers; Providing temporary use of on-line non-downloadable software for providing information about ethical performance, corporate governance and transparency, company ethos, social benefit and product sustainability of various brands, products and services |
| International Class | 009 - Scientific, nautical, surveying, photographic, cinematographic, optical, weighing, measuring, signalling, checking (supervision), life-saving and teaching apparatus and instruments; apparatus and instruments for conducting, switching, transforming, accumulating, regulating or controlling electricity; apparatus for recording, transmission or reproduction of sound or images; magnetic data carriers, recording discs; automatic vending machines and mechanisms for coin operated apparatus; cash registers, calculating machines, data processing equipment and computers; fire extinguishing apparatus. |
| US Class Codes | 021, 023, 026, 036, 038 |
| Class Status Code | 6 - Active |
| Class Status Date | Monday, August 23, 2021 |
| Primary Code | 009 |
| First Use Anywhere Date | NOT AVAILABLE |
| First Use In Commerce Date | NOT AVAILABLE |
| International Class | 035 - Advertising; business management; business administration; office functions. |
| US Class Codes | 100, 101, 102 |
| Class Status Code | 6 - Active |
| Class Status Date | Monday, August 23, 2021 |
| Primary Code | 035 |
| First Use Anywhere Date | NOT AVAILABLE |
| First Use In Commerce Date | NOT AVAILABLE |
| International Class | 042 - Scientific and technological services and research and design relating thereto; industrial analysis and research services; design and development of computer hardware and software. |
| US Class Codes | 100, 101 |
| Class Status Code | 6 - Active |
| Class Status Date | Monday, August 23, 2021 |
| Primary Code | 042 |
| First Use Anywhere Date | NOT AVAILABLE |
| First Use In Commerce Date | NOT AVAILABLE |
| Party Name | MagicLinks, Inc. |
| Party Type | 20 - Owner at Publication |
| Legal Entity Type | 03 - Corporation |
| Address | Santa Monica, CA 90405 |
| Party Name | MagicLinks, Inc. |
| Party Type | 10 - Original Applicant |
| Legal Entity Type | 03 - Corporation |
| Address | Venice, CA 90291 |
| Event Date | Event Description |
| Monday, May 31, 2021 | NEW APPLICATION ENTERED |
| Monday, August 23, 2021 | NEW APPLICATION OFFICE SUPPLIED DATA ENTERED |
| Wednesday, February 9, 2022 | ASSIGNED TO EXAMINER |
| Thursday, February 10, 2022 | NOTIFICATION OF NON-FINAL ACTION E-MAILED |
| Thursday, February 10, 2022 | NON-FINAL ACTION E-MAILED |
| Thursday, February 10, 2022 | NON-FINAL ACTION WRITTEN |
| Wednesday, July 13, 2022 | DIVISIONAL REQUEST RECEIVED |
| Wednesday, July 13, 2022 | TEAS REQUEST TO DIVIDE RECEIVED |
| Saturday, August 6, 2022 | CASE ASSIGNED TO INTENT TO USE PARALEGAL |
| Wednesday, August 10, 2022 | TEAS RESPONSE TO OFFICE ACTION RECEIVED |
| Wednesday, August 10, 2022 | TEAS/EMAIL CORRESPONDENCE ENTERED |
| Wednesday, August 10, 2022 | CORRESPONDENCE RECEIVED IN LAW OFFICE |
| Monday, August 15, 2022 | DIVISIONAL PROCESSING COMPLETE |
| Tuesday, September 20, 2022 | PUBLISHED FOR OPPOSITION |
| Tuesday, May 9, 2023 | SOU TEAS EXTENSION RECEIVED |
| Tuesday, August 16, 2022 | APPROVED FOR PUB - PRINCIPAL REGISTER |
| Wednesday, August 31, 2022 | NOTIFICATION OF NOTICE OF PUBLICATION E-MAILED |
| Tuesday, September 20, 2022 | OFFICIAL GAZETTE PUBLICATION CONFIRMATION E-MAILED |
| Tuesday, November 15, 2022 | NOA E-MAILED - SOU REQUIRED FROM APPLICANT |
| Monday, November 6, 2023 | SOU TEAS EXTENSION RECEIVED |
| Tuesday, May 9, 2023 | SOU EXTENSION 1 FILED |
| Tuesday, May 9, 2023 | SOU EXTENSION 1 GRANTED |
| Thursday, May 11, 2023 | NOTICE OF APPROVAL OF EXTENSION REQUEST E-MAILED |
| Monday, November 6, 2023 | SOU EXTENSION 2 FILED |
| Monday, November 6, 2023 | SOU EXTENSION 2 GRANTED |
| Wednesday, November 8, 2023 | NOTICE OF APPROVAL OF EXTENSION REQUEST E-MAILED |
| Thursday, May 2, 2024 | SOU EXTENSION 3 FILED |
| Thursday, May 2, 2024 | SOU EXTENSION 3 GRANTED |
| Thursday, May 2, 2024 | SOU TEAS EXTENSION RECEIVED |
| Friday, May 3, 2024 | NOTICE OF APPROVAL OF EXTENSION REQUEST E-MAILED |
| Friday, October 25, 2024 | TEAS CHANGE OF CORRESPONDENCE RECEIVED |
| Friday, October 25, 2024 | TEAS CHANGE OF OWNER ADDRESS RECEIVED |
| Friday, October 25, 2024 | APPLICANT/CORRESPONDENCE CHANGES (NON-RESPONSIVE) ENTERED |
| Thursday, April 17, 2025 | TEAS REVOKE/APP/CHANGE ADDR OF ATTY/DOM REP RECEIVED |
| Thursday, April 17, 2025 | TEAS CHANGE OF CORRESPONDENCE RECEIVED |
| Monday, April 28, 2025 | SOU EXTENSION 5 FILED |
| Tuesday, April 29, 2025 | SOU TEAS EXTENSION RECEIVED |
| Wednesday, November 6, 2024 | SOU TEAS EXTENSION RECEIVED |
| Wednesday, November 6, 2024 | NOTICE OF APPROVAL OF EXTENSION REQUEST E-MAILED |
| Thursday, November 7, 2024 | SOU EXTENSION 4 GRANTED |
| Thursday, November 7, 2024 | SOU EXTENSION 4 FILED |
| Thursday, April 17, 2025 | ATTORNEY/DOM.REP.REVOKED AND/OR APPOINTED |
| Thursday, April 17, 2025 | TEAS WITHDRAWAL OF ATTORNEY RECEIVED-FIRM RETAINS |
| Monday, September 15, 2025 | SOU EXTENSION 5 GRANTED |
| Monday, September 15, 2025 | CASE ASSIGNED TO INTENT TO USE PARALEGAL |
| Tuesday, September 16, 2025 | NOTICE OF APPROVAL OF EXTENSION REQUEST E-MAILED |