| Serial Number | 86855709 |
| Word Mark | ADVANTAGE DIGITAL TECHNOLOGY |
| Filing Date | Monday, December 21, 2015 |
| Status | 710 - CANCELLED - SECTION 8 |
| Status Date | Friday, June 9, 2023 |
| Registration Number | 5089521 |
| Registration Date | Tuesday, November 29, 2016 |
| Mark Drawing | 4000 - Illustration: Drawing with word(s) / letter(s) / number(s) in Block form |
| Published for Opposition Date | Tuesday, September 13, 2016 |
| Disclaimer with Predetermined Text | "DIGITAL TECHNOLOGY" |
| Goods and Services | Platform as a service (PAAS) featuring software platforms for use in business intelligence, customer relationship management (CRM), sale reporting, sale forecasting, trade management, data analytics, data management, survey tools in the nature of measuring consumer sentiment through in-store data collection via electronic surveys, administration in the nature of supporting, managing and tracking the financial management components of a business, customer service, operations in the nature of tracking and managing resources, assets or other software platforms, marketing strategy, sales lead generation, sales integration, supply chain management, inventory replenishment, assortment modular planning in the nature of assisting others with the automation of creation of models for shelf placement of retail goods, cost price analysis, price optimization, product category management, merchandise planning, e-commerce management in the nature of assisting others with the execution of selling their goods through online channels, crowdsourcing, and programmatic advertising; platform as a service (PAAS) featuring computer application software for location-based services using beacon technology for use in advertising and marketing campaign management that enables targeted digital marketing to reach end consumer and allows for data collection |
| International Class | 042 - Scientific and technological services and research and design relating thereto; industrial analysis and research services; design and development of computer hardware and software. |
| US Class Codes | 100, 101 |
| Class Status Code | 2 - Sec. 8 - Entire Registration |
| Class Status Date | Friday, June 9, 2023 |
| Primary Code | 042 |
| First Use Anywhere Date | Tuesday, June 30, 2015 |
| First Use In Commerce Date | Tuesday, June 30, 2015 |
| Party Name | ADVANTAGE SALES & MARKETING LLC |
| Party Type | 30 - Original Registrant |
| Legal Entity Type | 16 - Limited Liability Company |
| Address | IRVINE, CA 92612 |
| Party Name | ADVANTAGE SALES & MARKETING LLC |
| Party Type | 20 - Owner at Publication |
| Legal Entity Type | 16 - Limited Liability Company |
| Address | IRVINE, CA 92612 |
| Party Name | ADVANTAGE SALES & MARKETING LLC |
| Party Type | 10 - Original Applicant |
| Legal Entity Type | 16 - Limited Liability Company |
| Address | IRVINE, CA 92612 |
| Event Date | Event Description |
| Friday, June 9, 2023 | CANCELLED SEC. 8 (6-YR) |
| Monday, November 29, 2021 | COURTESY REMINDER - SEC. 8 (6-YR) E-MAILED |
| Wednesday, November 18, 2020 | ASSIGNMENT OF OWNERSHIP NOT UPDATED AUTOMATICALLY |
| Wednesday, November 11, 2020 | ASSIGNMENT OF OWNERSHIP NOT UPDATED AUTOMATICALLY |
| Wednesday, April 25, 2018 | ASSIGNMENT OF OWNERSHIP NOT UPDATED AUTOMATICALLY |
| Wednesday, March 7, 2018 | ASSIGNMENT OF OWNERSHIP NOT UPDATED AUTOMATICALLY |
| Tuesday, November 29, 2016 | REGISTERED-PRINCIPAL REGISTER |
| Tuesday, September 13, 2016 | OFFICIAL GAZETTE PUBLICATION CONFIRMATION E-MAILED |
| Tuesday, September 13, 2016 | PUBLISHED FOR OPPOSITION |
| Wednesday, August 24, 2016 | NOTIFICATION OF NOTICE OF PUBLICATION E-MAILED |
| Tuesday, August 2, 2016 | APPROVED FOR PUB - PRINCIPAL REGISTER |
| Tuesday, August 2, 2016 | TEAS/EMAIL CORRESPONDENCE ENTERED |
| Tuesday, August 2, 2016 | CORRESPONDENCE RECEIVED IN LAW OFFICE |
| Tuesday, August 2, 2016 | TEAS RESPONSE TO OFFICE ACTION RECEIVED |
| Monday, July 11, 2016 | TEAS CHANGE OF CORRESPONDENCE RECEIVED |
| Thursday, April 7, 2016 | NOTIFICATION OF NON-FINAL ACTION E-MAILED |
| Thursday, April 7, 2016 | NON-FINAL ACTION E-MAILED |
| Thursday, April 7, 2016 | NON-FINAL ACTION WRITTEN |
| Thursday, April 7, 2016 | ASSIGNED TO EXAMINER |
| Thursday, January 21, 2016 | TEAS CHANGE OF CORRESPONDENCE RECEIVED |
| Wednesday, December 30, 2015 | NEW APPLICATION OFFICE SUPPLIED DATA ENTERED |
| Monday, December 28, 2015 | NEW APPLICATION ENTERED |