| Serial Number | 86245635 |
| Word Mark | ADVANTAGE |
| Filing Date | Tuesday, April 8, 2014 |
| Status | 702 - SECTION 8 & 15 - ACCEPTED AND ACKNOWLEDGED |
| Status Date | Monday, May 16, 2022 |
| Registration Number | 4818881 |
| Registration Date | Tuesday, September 22, 2015 |
| Mark Drawing | 5 - Drawing with word(s) / letter(s) / number(s) in Stylized form |
| Published for Opposition Date | Tuesday, February 3, 2015 |
| Description of Mark | The mark consists of the wording "ADVANTAGE" in stylized font. The letters "ADVANTAG" appear in black lettering and the letter "E" appears in blue lettering. |
| Goods and Services | Computer software that provides real-time, integrated business management intelligence by combining information from various databases and presenting it in an easy-to-understand user interface |
| Indication of Colors claimed | The color(s) blue and black is/are claimed as a feature of the mark. |
| International Class | 009 - Scientific, nautical, surveying, photographic, cinematographic, optical, weighing, measuring, signalling, checking (supervision), life-saving and teaching apparatus and instruments; apparatus and instruments for conducting, switching, transforming, accumulating, regulating or controlling electricity; apparatus for recording, transmission or reproduction of sound or images; magnetic data carriers, recording discs; automatic vending machines and mechanisms for coin operated apparatus; cash registers, calculating machines, data processing equipment and computers; fire extinguishing apparatus. |
| US Class Codes | 021, 023, 026, 036, 038 |
| Class Status Code | 6 - Active |
| Class Status Date | Monday, April 21, 2014 |
| Primary Code | 009 |
| First Use Anywhere Date | Sunday, November 30, 2014 |
| First Use In Commerce Date | Sunday, November 30, 2014 |
| Party Name | e3 RETAIL |
| Party Type | 30 - Original Registrant |
| Legal Entity Type | 16 - Limited Liability Company |
| Address | Raleigh, NC 27615 |
| Party Name | e3 RETAIL |
| Party Type | 20 - Owner at Publication |
| Legal Entity Type | 16 - Limited Liability Company |
| Address | Raleigh, NC 27615 |
| Party Name | e3 RETAIL |
| Party Type | 10 - Original Applicant |
| Legal Entity Type | 16 - Limited Liability Company |
| Address | Raleigh, NC 27615 |
| Event Date | Event Description |
| Wednesday, May 14, 2014 | ASSIGNED TO EXAMINER |
| Wednesday, May 21, 2014 | NOTIFICATION OF NON-FINAL ACTION E-MAILED |
| Friday, April 11, 2014 | NEW APPLICATION ENTERED |
| Monday, April 21, 2014 | NEW APPLICATION OFFICE SUPPLIED DATA ENTERED |
| Wednesday, May 21, 2014 | NON-FINAL ACTION WRITTEN |
| Wednesday, May 21, 2014 | NON-FINAL ACTION E-MAILED |
| Monday, September 8, 2014 | TEAS REVOKE/APP/CHANGE ADDR OF ATTY/DOM REP RECEIVED |
| Monday, September 8, 2014 | ATTORNEY/DOM.REP.REVOKED AND/OR APPOINTED |
| Friday, November 21, 2014 | CORRESPONDENCE RECEIVED IN LAW OFFICE |
| Saturday, November 22, 2014 | TEAS/EMAIL CORRESPONDENCE ENTERED |
| Tuesday, February 3, 2015 | PUBLISHED FOR OPPOSITION |
| Friday, November 21, 2014 | TEAS RESPONSE TO OFFICE ACTION RECEIVED |
| Wednesday, December 10, 2014 | APPROVED FOR PUB - PRINCIPAL REGISTER |
| Saturday, December 27, 2014 | ASSIGNED TO LIE |
| Saturday, December 27, 2014 | LAW OFFICE PUBLICATION REVIEW COMPLETED |
| Wednesday, January 14, 2015 | NOTIFICATION OF NOTICE OF PUBLICATION E-MAILED |
| Tuesday, August 4, 2015 | TEAS STATEMENT OF USE RECEIVED |
| Tuesday, August 18, 2015 | CASE ASSIGNED TO INTENT TO USE PARALEGAL |
| Thursday, August 20, 2015 | NOTICE OF ACCEPTANCE OF STATEMENT OF USE E-MAILED |
| Tuesday, September 22, 2015 | REGISTERED-PRINCIPAL REGISTER |
| Tuesday, September 22, 2020 | COURTESY REMINDER - SEC. 8 (6-YR) E-MAILED |
| Thursday, August 5, 2021 | TEAS SECTION 8 & 15 RECEIVED |
| Tuesday, February 3, 2015 | OFFICIAL GAZETTE PUBLICATION CONFIRMATION E-MAILED |
| Tuesday, March 31, 2015 | NOA E-MAILED - SOU REQUIRED FROM APPLICANT |
| Tuesday, August 4, 2015 | USE AMENDMENT FILED |
| Tuesday, August 18, 2015 | STATEMENT OF USE PROCESSING COMPLETE |
| Wednesday, August 19, 2015 | ALLOWED PRINCIPAL REGISTER - SOU ACCEPTED |
| Monday, November 8, 2021 | POST REGISTRATION ACTION MAILED - SEC. 8 & 15 |
| Sunday, September 22, 2024 | COURTESY REMINDER - SEC. 8 (10-YR)/SEC. 9 E-MAILED |
| Monday, May 16, 2022 | NOTICE OF ACCEPTANCE OF SEC. 8 & 15 - E-MAILED |
| Monday, November 8, 2021 | CASE ASSIGNED TO POST REGISTRATION PARALEGAL |
| Monday, May 16, 2022 | REGISTERED - SEC. 8 (6-YR) ACCEPTED & SEC. 15 ACK. |