| Serial Number | 97591533 |
| Word Mark | ADVANCE |
| Filing Date | Wednesday, September 14, 2022 |
| Status | 730 - FIRST EXTENSION - GRANTED |
| Status Date | Thursday, February 29, 2024 |
| Registration Number | 0000000 |
| Registration Date | NOT AVAILABLE |
| Mark Drawing | 3000 - Illustration: Drawing or design which also includes word(s) / letter(s) / number(s) |
| Published for Opposition Date | Tuesday, August 1, 2023 |
| Goods and Services | Providing online non-downloadable instructional videos in the fields of motor vehicles, motor vehicle ownership, motor vehicle maintenance, and motor vehicle repair; entertainment services, namely, an ongoing online non-downloadable video series in the fields of motor vehicles, motor vehicle ownership, motor vehicle maintenance, and motor vehicle repair; providing a website featuring non-downloadable videos in the fields of motor vehicles, motor vehicle ownership, motor vehicle maintenance, and motor vehicle repair |
| Description of Mark | The mark consists of a stylized black and white checkered flag followed by a yellow flagpole over the term ADVANCE in black; the white background is not claimed as a feature of the mark. |
| Goods and Services | Collection centers for waste oil, used batteries and other recyclable items; delivery services to customers in the field of vehicle and auto parts and accessories |
| Goods and Services | Automotive repair services, namely, repair and installation of automotive parts and accessories; Automotive repair services, namely, diagnosis of automotive parts and accessories in the nature of information relating to motor vehicle repair; installation of motor vehicle batteries and windshield wiper blades |
| Indication of Colors claimed | The color(s) black, white and yellow is/are claimed as a feature of the mark. |
| Goods and Services | Retail store, wholesale store, and retail and wholesale commercial store services featuring motor vehicle, truck, lawn, motorcycle, marine and farm equipment parts and accessories, and tools, hardware, batteries and consumer electronics; online retail store, wholesale store, and retail and wholesale commercial store services featuring motor vehicle, truck, lawn, motorcycle, marine and farm equipment parts and accessories, and tools, hardware, batteries and consumer electronics; Providing customer loyalty, appreciation, incentive awards, rewards, and discount programs, for commercial, promotional and/or advertising purposes; providing incentive award programs for customers that provide discount coupons and gift cards for purchase of goods and services; advertising and marketing services, namely, promoting the goods and services of others; promoting the goods and services of others through product giveaways and promotions, sweepstakes and contests |
| Goods and Services | Testing and inspection of motor vehicle batteries, starters, alternators, electrical systems and engines; vehicle diagnostic tests and scans; testing automotive parts and accessories for diagnostic purposes |
| International Class | 035 - Advertising; business management; business administration; office functions. |
| US Class Codes | 100, 101, 102 |
| Class Status Code | 6 - Active |
| Class Status Date | Thursday, September 29, 2022 |
| Primary Code | 035 |
| First Use Anywhere Date | NOT AVAILABLE |
| First Use In Commerce Date | NOT AVAILABLE |
| International Class | 037 - Building construction; repair; installation services. |
| US Class Codes | 100, 103, 106 |
| Class Status Code | 6 - Active |
| Class Status Date | Thursday, September 29, 2022 |
| Primary Code | 037 |
| First Use Anywhere Date | NOT AVAILABLE |
| First Use In Commerce Date | NOT AVAILABLE |
| International Class | 039 - Transport; packaging and storage of goods; travel arrangement. |
| US Class Codes | 100, 105 |
| Class Status Code | 6 - Active |
| Class Status Date | Thursday, September 29, 2022 |
| Primary Code | 039 |
| First Use Anywhere Date | NOT AVAILABLE |
| First Use In Commerce Date | NOT AVAILABLE |
| International Class | 041 - Education; providing of training; entertainment; sporting and cultural activities. |
| US Class Codes | 100, 101, 107 |
| Class Status Code | 6 - Active |
| Class Status Date | Thursday, September 29, 2022 |
| Primary Code | 041 |
| First Use Anywhere Date | NOT AVAILABLE |
| First Use In Commerce Date | NOT AVAILABLE |
| International Class | 042 - Scientific and technological services and research and design relating thereto; industrial analysis and research services; design and development of computer hardware and software. |
| US Class Codes | 100, 101 |
| Class Status Code | 6 - Active |
| Class Status Date | Thursday, September 29, 2022 |
| Primary Code | 042 |
| First Use Anywhere Date | NOT AVAILABLE |
| First Use In Commerce Date | NOT AVAILABLE |
| Party Name | ADVANCE AUTO INNOVATIONS, LLC |
| Party Type | 20 - Owner at Publication |
| Legal Entity Type | 16 - Limited Liability Company |
| Address | Roanoke, VA 24012 |
| Party Name | ADVANCE AUTO INNOVATIONS, LLC |
| Party Type | 10 - Original Applicant |
| Legal Entity Type | 16 - Limited Liability Company |
| Address | Roanoke, VA 24012 |
| Event Date | Event Description |
| Friday, March 1, 2024 | NOTICE OF APPROVAL OF EXTENSION REQUEST E-MAILED |
| Thursday, February 29, 2024 | SOU EXTENSION 1 GRANTED |
| Thursday, February 29, 2024 | SOU EXTENSION 1 FILED |
| Thursday, February 29, 2024 | SOU TEAS EXTENSION RECEIVED |
| Tuesday, September 26, 2023 | NOA E-MAILED - SOU REQUIRED FROM APPLICANT |
| Tuesday, August 1, 2023 | OFFICIAL GAZETTE PUBLICATION CONFIRMATION E-MAILED |
| Tuesday, August 1, 2023 | PUBLISHED FOR OPPOSITION |
| Wednesday, July 12, 2023 | NOTIFICATION OF NOTICE OF PUBLICATION E-MAILED |
| Tuesday, June 27, 2023 | APPROVED FOR PUB - PRINCIPAL REGISTER |
| Tuesday, June 27, 2023 | EXAMINER'S AMENDMENT ENTERED |
| Tuesday, June 27, 2023 | NOTIFICATION OF EXAMINERS AMENDMENT E-MAILED |
| Tuesday, June 27, 2023 | EXAMINERS AMENDMENT E-MAILED |
| Tuesday, June 27, 2023 | EXAMINERS AMENDMENT -WRITTEN |
| Monday, June 26, 2023 | EXAMINER'S AMENDMENT ENTERED |
| Monday, June 26, 2023 | NOTIFICATION OF EXAMINERS AMENDMENT E-MAILED |
| Monday, June 26, 2023 | EXAMINERS AMENDMENT E-MAILED |
| Monday, June 26, 2023 | EXAMINERS AMENDMENT -WRITTEN |
| Monday, June 26, 2023 | ASSIGNED TO EXAMINER |
| Friday, September 30, 2022 | NOTICE OF DESIGN SEARCH CODE E-MAILED |
| Thursday, September 29, 2022 | NEW APPLICATION OFFICE SUPPLIED DATA ENTERED |
| Saturday, September 17, 2022 | NEW APPLICATION ENTERED |