| Serial Number | 77429146 |
| Word Mark | ADVALIANT |
| Filing Date | Sunday, March 23, 2008 |
| Status | 710 - CANCELLED - SECTION 8 |
| Status Date | Friday, December 11, 2015 |
| Registration Number | 3614807 |
| Registration Date | Tuesday, May 5, 2009 |
| Mark Drawing | 4000 - Illustration: Drawing with word(s) / letter(s) / number(s) in Block form |
| Published for Opposition Date | Tuesday, February 17, 2009 |
| Goods and Services | computer software, namely, computer software for creating, marketing, analyzing, measuring, evaluating and optimizing affiliate marketing campaigns |
| Goods and Services | on-line marketing services, namely, providing affiliate marketing, search engine marketing, publishing services and behavioral and contextual targeting of media, namely, targeting advertising towards various consumer groups based upon behavioral attributes of the targeted groups and the contextual content of the media |
| Goods and Services | Providing non-downloadable Internet based computer software for use in affiliate marketing, search technology strategies, search engine marketing, advertising publishing, targeting advertising towards various consumer groups based upon behavioral attributes of the targeted groups and the contextual content of the media and data management services |
| Pseudo Mark | ADVERTISING VALIANT |
| International Class | 009 - Scientific, nautical, surveying, photographic, cinematographic, optical, weighing, measuring, signalling, checking (supervision), life-saving and teaching apparatus and instruments; apparatus and instruments for conducting, switching, transforming, accumulating, regulating or controlling electricity; apparatus for recording, transmission or reproduction of sound or images; magnetic data carriers, recording discs; automatic vending machines and mechanisms for coin operated apparatus; cash registers, calculating machines, data processing equipment and computers; fire extinguishing apparatus. |
| US Class Codes | 021, 023, 026, 036, 038 |
| Class Status Code | 2 - Sec. 8 - Entire Registration |
| Class Status Date | Friday, December 11, 2015 |
| Primary Code | 009 |
| First Use Anywhere Date | NOT AVAILABLE |
| First Use In Commerce Date | NOT AVAILABLE |
| International Class | 035 - Advertising; business management; business administration; office functions. |
| US Class Codes | 100, 101, 102 |
| Class Status Code | 2 - Sec. 8 - Entire Registration |
| Class Status Date | Friday, December 11, 2015 |
| Primary Code | 035 |
| First Use Anywhere Date | NOT AVAILABLE |
| First Use In Commerce Date | NOT AVAILABLE |
| International Class | 042 - Scientific and technological services and research and design relating thereto; industrial analysis and research services; design and development of computer hardware and software. |
| US Class Codes | 100, 101 |
| Class Status Code | 2 - Sec. 8 - Entire Registration |
| Class Status Date | Friday, December 11, 2015 |
| Primary Code | 042 |
| First Use Anywhere Date | NOT AVAILABLE |
| First Use In Commerce Date | NOT AVAILABLE |
| Party Name | Media Trust, Inc |
| Party Type | 30 - Original Registrant |
| Legal Entity Type | 03 - Corporation |
| Address | Toronto M5V1Y6 CA |
| Party Name | Media Trust, Inc |
| Party Type | 20 - Owner at Publication |
| Legal Entity Type | 03 - Corporation |
| Address | Toronto M5V1Y6 CA |
| Party Name | Media Trust, Inc |
| Party Type | 10 - Original Applicant |
| Legal Entity Type | 03 - Corporation |
| Address | Toronto M5V1Y6 CA |
| Event Date | Event Description |
| Friday, December 11, 2015 | CANCELLED SEC. 8 (6-YR) |
| Tuesday, May 5, 2009 | REGISTERED-PRINCIPAL REGISTER |
| Tuesday, February 17, 2009 | PUBLISHED FOR OPPOSITION |
| Wednesday, January 28, 2009 | NOTICE OF PUBLICATION |
| Wednesday, January 14, 2009 | LAW OFFICE PUBLICATION REVIEW COMPLETED |
| Friday, January 9, 2009 | APPROVED FOR PUB - PRINCIPAL REGISTER |
| Thursday, January 8, 2009 | TEAS/EMAIL CORRESPONDENCE ENTERED |
| Thursday, January 8, 2009 | CORRESPONDENCE RECEIVED IN LAW OFFICE |
| Thursday, January 8, 2009 | ASSIGNED TO LIE |
| Wednesday, December 24, 2008 | TEAS CHANGE OF CORRESPONDENCE RECEIVED |
| Wednesday, December 24, 2008 | TEAS RESPONSE TO OFFICE ACTION RECEIVED |
| Thursday, June 26, 2008 | NOTIFICATION OF NON-FINAL ACTION E-MAILED |
| Thursday, June 26, 2008 | NON-FINAL ACTION E-MAILED |
| Thursday, June 26, 2008 | NON-FINAL ACTION WRITTEN |
| Thursday, June 26, 2008 | ASSIGNED TO EXAMINER |
| Thursday, March 27, 2008 | NOTICE OF PSEUDO MARK MAILED |
| Wednesday, March 26, 2008 | NEW APPLICATION ENTERED IN TRAM |