ADAPTIVE CHECKOUT Trademark

Trademark Overview


On Wednesday, February 24, 2021, a trademark application was filed for ADAPTIVE CHECKOUT with the United States Patent and Trademark Office. The USPTO has given the ADAPTIVE CHECKOUT trademark a serial number of 90545066. The federal status of this trademark filing is REGISTERED as of Tuesday, November 30, 2021. This trademark is owned by Affirm, Inc.. The ADAPTIVE CHECKOUT trademark is filed in the Advertising, Business and Retail Services, Insurance & Financial Services, and Computer & Software Services & Scientific Services categories with the following description:

Providing payment and financial services, namely, providing personalized payment and financing options for businesses to offer to customers; Financing services; Providing information in the field of finance; Financial data analysis; Payment and funds verification services; Electronic commerce payment services, namely, providing payment options for e-commerce transactions based on evaluations of customer data; Financial transaction services, namely, providing secure payment options for merchants to offer in e-commerce transactions; Providing an internet website portal in the field of financial transaction and payment processing services

Personalized sales promotion services for third parties; Evaluations relating to commercial matters in the nature of consumer profiling, namely, evaluating customer data to identify optimal payment options for e-commerce transactions

Providing temporary use of online non-downloadable computer software for merchants that offers personalized promotions, payment or financing options to customers; Providing temporary use of online non-downloadable computer e-commerce software for merchants that analyzes customer data to accelerate sales conversion and advertises targeted promotions and offers to customers; Providing online non-downloadable software for managing multiple types of payment transactions that integrates with merchant online purchase flows; Application service provider (ASP) featuring e-commerce software for use as a payment gateway that evaluates data signals to present optimal payment options and then authorizes processing of installment, extended and interest-free split payments for merchants; Providing online non-downloadable software for analyzing consumer data for purposes of providing merchants with personalized payment options to offer customers in e-commerce transactions; Software as a services (SAA...
adaptive checkout

General Information


Serial Number90545066
Word MarkADAPTIVE CHECKOUT
Filing DateWednesday, February 24, 2021
Status700 - REGISTERED
Status DateTuesday, November 30, 2021
Registration Number6578252
Registration DateTuesday, November 30, 2021
Mark Drawing4000 - Illustration: Drawing with word(s) / letter(s) / number(s) in Block form
Published for Opposition DateNOT AVAILABLE

Trademark Statements


Goods and ServicesProviding payment and financial services, namely, providing personalized payment and financing options for businesses to offer to customers; Financing services; Providing information in the field of finance; Financial data analysis; Payment and funds verification services; Electronic commerce payment services, namely, providing payment options for e-commerce transactions based on evaluations of customer data; Financial transaction services, namely, providing secure payment options for merchants to offer in e-commerce transactions; Providing an internet website portal in the field of financial transaction and payment processing services
Goods and ServicesPersonalized sales promotion services for third parties; Evaluations relating to commercial matters in the nature of consumer profiling, namely, evaluating customer data to identify optimal payment options for e-commerce transactions
Disclaimer with Predetermined Text"CHECKOUT"
Goods and ServicesProviding temporary use of online non-downloadable computer software for merchants that offers personalized promotions, payment or financing options to customers; Providing temporary use of online non-downloadable computer e-commerce software for merchants that analyzes customer data to accelerate sales conversion and advertises targeted promotions and offers to customers; Providing online non-downloadable software for managing multiple types of payment transactions that integrates with merchant online purchase flows; Application service provider (ASP) featuring e-commerce software for use as a payment gateway that evaluates data signals to present optimal payment options and then authorizes processing of installment, extended and interest-free split payments for merchants; Providing online non-downloadable software for analyzing consumer data for purposes of providing merchants with personalized payment options to offer customers in e-commerce transactions; Software as a services (SAAS) services featuring software for consumer data analysis and providing personalized promotion, payment and financing options for businesses to offer to customers; Computer services, namely, acting as an application service provider in the field of information management to host computer application software for the purpose of offering personalized promotions, payment or financing options to customers

Classification Information


International Class035 - Advertising; business management; business administration; office functions.
US Class Codes100, 101, 102
Class Status Code6 - Active
Class Status DateWednesday, October 13, 2021
Primary Code035
First Use Anywhere DateFriday, January 1, 2021
First Use In Commerce DateFriday, January 1, 2021

International Class036 - Insurance; financial affairs; monetary affairs; real estate affairs.
US Class Codes100, 101, 102
Class Status Code6 - Active
Class Status DateWednesday, May 26, 2021
Primary Code036
First Use Anywhere DateFriday, January 1, 2021
First Use In Commerce DateFriday, January 1, 2021

International Class042 - Scientific and technological services and research and design relating thereto; industrial analysis and research services; design and development of computer hardware and software.
US Class Codes100, 101
Class Status Code6 - Active
Class Status DateWednesday, May 26, 2021
Primary Code042
First Use Anywhere DateFriday, January 1, 2021
First Use In Commerce DateFriday, January 1, 2021

Trademark Owner History


Party NameAffirm, Inc.
Party Type30 - Original Registrant
Legal Entity Type03 - Corporation
AddressSan Francisco, CA 94108

Party NameAffirm, Inc.
Party Type10 - Original Applicant
Legal Entity Type03 - Corporation
AddressSan Francisco, CA 94108

Trademark Events


Event DateEvent Description
Friday, September 29, 2023TEAS CHANGE OF CORRESPONDENCE RECEIVED
Friday, September 29, 2023ATTORNEY/DOM.REP.REVOKED AND/OR APPOINTED
Friday, September 29, 2023TEAS REVOKE/APP/CHANGE ADDR OF ATTY/DOM REP RECEIVED
Thursday, March 30, 2023APPLICANT/CORRESPONDENCE CHANGES (NON-RESPONSIVE) ENTERED
Thursday, March 30, 2023TEAS CHANGE OF CORRESPONDENCE RECEIVED
Thursday, March 30, 2023ATTORNEY/DOM.REP.REVOKED AND/OR APPOINTED
Thursday, March 30, 2023TEAS REVOKE/APP/CHANGE ADDR OF ATTY/DOM REP RECEIVED
Thursday, March 30, 2023TEAS CHANGE OF OWNER ADDRESS RECEIVED
Tuesday, November 30, 2021REGISTERED-SUPPLEMENTAL REGISTER
Monday, October 25, 2021LAW OFFICE PUBLICATION REVIEW COMPLETED
Monday, October 18, 2021ASSIGNED TO LIE
Monday, October 18, 2021APPROVED FOR REGISTRATION SUPPLEMENTAL REGISTER
Wednesday, October 13, 2021TEAS/EMAIL CORRESPONDENCE ENTERED
Wednesday, October 13, 2021CORRESPONDENCE RECEIVED IN LAW OFFICE
Wednesday, October 13, 2021TEAS RESPONSE TO OFFICE ACTION RECEIVED
Monday, September 27, 2021NOTIFICATION OF NON-FINAL ACTION E-MAILED
Monday, September 27, 2021NON-FINAL ACTION E-MAILED
Monday, September 27, 2021NON-FINAL ACTION WRITTEN
Friday, September 17, 2021ASSIGNED TO EXAMINER
Wednesday, May 26, 2021NEW APPLICATION OFFICE SUPPLIED DATA ENTERED
Saturday, February 27, 2021NEW APPLICATION ENTERED