ABOUT-FACE Trademark

Trademark Overview


On Sunday, April 20, 2025, a trademark application was filed for ABOUT-FACE with the United States Patent and Trademark Office. The USPTO has given the ABOUT-FACE trademark a serial number of 99145845. The federal status of this trademark filing is NEW APPLICATION - RECORD INITIALIZED NOT ASSIGNED TO EXAMINER as of Sunday, April 20, 2025. This trademark is owned by HAS Beauty, LLC. The ABOUT-FACE trademark is filed in the Advertising, Business and Retail Services, Cosmetics & Cleaning Products, and Leather Products categories with the following description:

Cosmetic bags sold empty

Cosmetics; Make-up

On-line retail store services featuring beauty and cosmetics products
about-face

General Information


Serial Number99145845
Word MarkABOUT-FACE
Filing DateSunday, April 20, 2025
Status630 - NEW APPLICATION - RECORD INITIALIZED NOT ASSIGNED TO EXAMINER
Status DateSunday, April 20, 2025
Registration Number0000000
Registration DateNOT AVAILABLE
Mark Drawing0 - NOT AVAILABLE
Published for Opposition DateNOT AVAILABLE

Trademark Statements


Description of MarkThe mark consists of the words "about" and "face" separated with a hyphen.
Goods and ServicesCosmetic bags sold empty
Goods and ServicesCosmetics; Make-up
Goods and ServicesOn-line retail store services featuring beauty and cosmetics products

Classification Information


International Class035 - Advertising; business management; business administration; office functions.
US Class Codes100, 101, 102
Class Status Code6 - Active
Class Status DateSunday, April 20, 2025
Primary Code035
First Use Anywhere DateMonday, November 30, 2020
First Use In Commerce DateMonday, November 30, 2020

International Class003 - Bleaching preparations and other substances for laundry use; cleaning, polishing, scouring and abrasive preparations; soaps; perfumery, essential oils, cosmetics, hair lotions; dentifrices.
US Class Codes001, 004, 006, 050, 051, 052
Class Status Code6 - Active
Class Status DateSunday, April 20, 2025
Primary Code003
First Use Anywhere DateMonday, November 30, 2020
First Use In Commerce DateMonday, November 30, 2020

International Class018 - Leather and imitations of leather, and goods made of these materials and not included in other classes; animal skins, hides; trunks and traveling bags; umbrellas, parasols and walking sticks; whips, harness and saddlery.
US Class Codes001, 002, 003, 022, 041
Class Status Code6 - Active
Class Status DateSunday, April 20, 2025
Primary Code018
First Use Anywhere DateMonday, November 30, 2020
First Use In Commerce DateMonday, November 30, 2020

Trademark Owner History


Party NameHAS Beauty, LLC
Party Type10 - Original Applicant
Legal Entity Type16 - Limited Liability Company
AddressLos Angeles, CA 90025

Trademark Events


Event DateEvent Description
Sunday, April 20, 2025NEW APPLICATION ENTERED
Sunday, April 20, 2025APPLICATION FILING RECEIPT MAILED