| Serial Number | 99078857 |
| Word Mark | AAU READS AAU CARES PROGRAM BOOKS & BOOKS LITERARY FOUNDATION |
| Filing Date | Tuesday, March 11, 2025 |
| Status | 700 - REGISTERED |
| Status Date | Tuesday, November 4, 2025 |
| Registration Number | 8010964 |
| Registration Date | Tuesday, November 4, 2025 |
| Mark Drawing | 3 - Illustration: Drawing or design which also includes word(s) / letter(s) / number(s) |
| Published for Opposition Date | Tuesday, September 16, 2025 |
| Pseudo Mark | AMATEUR ATHLETIC UNION READS AMATEUR ATHLETIC UNION CARES PROGRAM BOOKS AND BOOKS LITERARY FOUNDATION |
| Goods and Services | Instituting, regulating and awarding amateur athletic championships; Encouraging amateur sports and physical education by organizing, sanctioning, conducting, regulating and governing amateur athletic programs and activities; Amateur youth sports services, namely, organizing and providing youth sports activities; Establishing and maintaining by registration a uniform standard of amateur standing for athletics; Educational services, namely, conducting programs in the field of literacy outreach for amateur athletes. |
| Indication of Colors claimed | The color(s) red, blue and white is/are claimed as a feature of the mark. |
| Description of Mark | The mark consists of the following: a circular design made up of red, white, and blue partial rings, surrounded by the red text "AAU CARES" above and red text "BOOKS & BOOKS LITERARY FOUNDATION" below with three blue stars on each side; within the circular design is a shield with a blue top with the red text "AAU" and a red and white vertical striped bottom, with a blue diagonal banner with the white text "READS"; below the shield is a book design with alternating red and blue pages. |
| NOT AVAILABLE | "READS" OR "PROGRAM" OR "BOOKS" OR "LITERARY FOUNDATION" |
| International Class | 041 - Education; providing of training; entertainment; sporting and cultural activities. |
| US Class Codes | 100, 101, 107 |
| Class Status Code | 6 - Active |
| Class Status Date | Tuesday, March 11, 2025 |
| Primary Code | 041 |
| First Use Anywhere Date | Wednesday, July 3, 2024 |
| First Use In Commerce Date | Wednesday, July 3, 2024 |
| Party Name | Amateur Athletic Union of the United States, Inc. |
| Party Type | 30 - Original Registrant |
| Legal Entity Type | 03 - Corporation |
| Address | Lake Buena Vista, FL 32830 |
| Party Name | Amateur Athletic Union of the United States, Inc. |
| Party Type | 20 - Owner at Publication |
| Legal Entity Type | 03 - Corporation |
| Address | Lake Buena Vista, FL 32830 |
| Party Name | Amateur Athletic Union of the United States, Inc. |
| Party Type | 10 - Original Applicant |
| Legal Entity Type | 03 - Corporation |
| Address | Lake Buena Vista, FL 32830 |
| Event Date | Event Description |
| Tuesday, March 11, 2025 | NEW APPLICATION ENTERED |
| Tuesday, March 11, 2025 | APPLICATION FILING RECEIPT MAILED |
| Friday, July 18, 2025 | NEW APPLICATION OFFICE SUPPLIED DATA ENTERED |
| Friday, July 18, 2025 | NOTICE OF DESIGN SEARCH CODE E-MAILED |
| Tuesday, August 12, 2025 | ASSIGNED TO EXAMINER |
| Saturday, August 16, 2025 | NON-FINAL ACTION WRITTEN |
| Saturday, August 16, 2025 | NON-FINAL ACTION E-MAILED |
| Saturday, August 16, 2025 | NOTIFICATION OF NON-FINAL ACTION E-MAILED |
| Sunday, August 17, 2025 | EXAMINERS AMENDMENT -WRITTEN |
| Sunday, August 17, 2025 | EXAMINERS AMENDMENT E-MAILED |
| Sunday, August 17, 2025 | NOTIFICATION OF EXAMINERS AMENDMENT E-MAILED |
| Sunday, August 17, 2025 | EXAMINER'S AMENDMENT ENTERED |
| Sunday, August 17, 2025 | APPROVED FOR PUB - PRINCIPAL REGISTER |
| Wednesday, September 10, 2025 | NOTIFICATION OF NOTICE OF PUBLICATION E-MAILED |
| Tuesday, September 16, 2025 | PUBLISHED FOR OPPOSITION |
| Tuesday, September 16, 2025 | OFFICIAL GAZETTE PUBLICATION CONFIRMATION E-MAILED |
| Tuesday, November 4, 2025 | REGISTERED-PRINCIPAL REGISTER |
| Tuesday, November 4, 2025 | NOTICE OF REGISTRATION CONFIRMATION EMAILED |