| Serial Number | 87601761 |
| Word Mark | AADVANTAGE EXECUTIVE PLATINUM |
| Filing Date | Friday, September 8, 2017 |
| Status | 700 - REGISTERED |
| Status Date | Tuesday, April 23, 2019 |
| Registration Number | 5730804 |
| Registration Date | Tuesday, April 23, 2019 |
| Mark Drawing | 4000 - Illustration: Drawing with word(s) / letter(s) / number(s) in Block form |
| Published for Opposition Date | Tuesday, February 5, 2019 |
| Goods and Services | Promoting goods and services of others by means of a loyalty program, discount program, promotional program and an incentive awards program whereby points are earned or awarded for purchases made by members which can then be redeemed for merchandise, services and travel; promoting goods and services of others by means of providing an on-line shopping mall with links to the retail web sites of others in the field of books, computers, software, office supplies, consumer electronics, music, sporting and recreational equipment, gifts, gift cards, travel items, apparel, jewelry, health and beauty, toys, travel, home and garden-related items, and general retail merchandise; provision, organization, operation, and administration of a loyalty program, a discount program, a promotional program and an incentive awards program whereby points are earned for purchases made via credit cards which can be redeemed for merchandise, services and travel; provision, organization, operation, and administration of loyalty, discount, promotional, and incentive award programs, namely, managing and tracking the transfer and redemption of points that are earned or awarded for purchases made by members; customer incentive loyalty, discount, and reward programs featuring information on and access to special events offered to members; promotion of special events of others |
| Goods and Services | Air transport of passengers, cargo, and freight; providing travel agency services, namely, providing travel reservation services for others, air transportation reservation services for others, vehicle reservation services for others, cruise reservation services for others and vacation reservation services in the nature of coordinating travel arrangements for individuals and groups; providing information in the field of travel; ground support services in the field of air transportation, namely, transfer and transport of passengers' luggage; providing information concerning passengers' luggage in transit and delivery; air travel passenger ticketing and check-in services; Transportation services, namely, checking of baggage; airport services featuring transit lounge facilities for passengers; booking and providing ancillary travel services, namely, making reservations in the nature of seat selection; airport ramp services, namely, transfer of checked baggage to aircraft; airport ramp services, namely, transfer of carry-on baggage to aircraft; airline services, namely, providing priority boarding for customers, and access to airport lounge facilities |
| Goods and Services | Facilitating expedited passenger screening, namely, providing priority access to airline passenger and baggage security screening |
| Section 2(f) Limitation Statement | AS TO "EXECUTIVE PLATINUM" |
| International Class | 035 - Advertising; business management; business administration; office functions. |
| US Class Codes | 100, 101, 102 |
| Class Status Code | 6 - Active |
| Class Status Date | Thursday, September 14, 2017 |
| Primary Code | 035 |
| First Use Anywhere Date | Wednesday, January 21, 1998 |
| First Use In Commerce Date | Wednesday, January 21, 1998 |
| International Class | 039 - Transport; packaging and storage of goods; travel arrangement. |
| US Class Codes | 100, 105 |
| Class Status Code | 6 - Active |
| Class Status Date | Thursday, September 14, 2017 |
| Primary Code | 039 |
| First Use Anywhere Date | Wednesday, January 21, 1998 |
| First Use In Commerce Date | Wednesday, January 21, 1998 |
| International Class | 045 - Legal services; security services for the protection of property and individuals; personal and social services rendered by others to meet the needs of individuals. |
| US Class Codes | 100, 101 |
| Class Status Code | 6 - Active |
| Class Status Date | Tuesday, May 22, 2018 |
| Primary Code | 045 |
| First Use Anywhere Date | Wednesday, January 21, 1998 |
| First Use In Commerce Date | Wednesday, January 21, 1998 |
| Party Name | AADVANTAGE LOYALTY IP LTD. |
| Party Type | 31 - New Owner After Registration |
| Legal Entity Type | 11 - Company |
| Address | GRAND CAYMAN KY |
| Party Name | American Airlines, Inc. |
| Party Type | 30 - Original Registrant |
| Legal Entity Type | 03 - Corporation |
| Address | Fort Worth, TX 76155 |
| Party Name | American Airlines, Inc. |
| Party Type | 20 - Owner at Publication |
| Legal Entity Type | 03 - Corporation |
| Address | Fort Worth, TX 76155 |
| Party Name | American Airlines, Inc. |
| Party Type | 10 - Original Applicant |
| Legal Entity Type | 03 - Corporation |
| Address | Fort Worth, TX 76155 |
| Event Date | Event Description |
| Wednesday, March 31, 2021 | AUTOMATIC UPDATE OF ASSIGNMENT OF OWNERSHIP |
| Tuesday, April 23, 2019 | REGISTERED-PRINCIPAL REGISTER |
| Tuesday, February 5, 2019 | OFFICIAL GAZETTE PUBLICATION CONFIRMATION E-MAILED |
| Tuesday, February 5, 2019 | PUBLISHED FOR OPPOSITION |
| Wednesday, January 16, 2019 | NOTIFICATION OF NOTICE OF PUBLICATION E-MAILED |
| Monday, December 31, 2018 | EXPARTE APPEAL TERMINATED |
| Monday, December 31, 2018 | APPROVED FOR PUB - PRINCIPAL REGISTER |
| Thursday, December 20, 2018 | TEAS/EMAIL CORRESPONDENCE ENTERED |
| Thursday, December 20, 2018 | CORRESPONDENCE RECEIVED IN LAW OFFICE |
| Thursday, December 20, 2018 | ASSIGNED TO LIE |
| Monday, December 17, 2018 | TEAS REQUEST FOR RECONSIDERATION RECEIVED |
| Monday, December 17, 2018 | EX PARTE APPEAL-INSTITUTED |
| Monday, December 17, 2018 | JURISDICTION RESTORED TO EXAMINING ATTORNEY |
| Monday, December 17, 2018 | EXPARTE APPEAL RECEIVED AT TTAB |
| Monday, October 1, 2018 | ATTORNEY/DOM.REP.REVOKED AND/OR APPOINTED |
| Monday, October 1, 2018 | TEAS REVOKE/APP/CHANGE ADDR OF ATTY/DOM REP RECEIVED |
| Friday, June 15, 2018 | NOTIFICATION OF FINAL REFUSAL EMAILED |
| Friday, June 15, 2018 | FINAL REFUSAL E-MAILED |
| Friday, June 15, 2018 | FINAL REFUSAL WRITTEN |
| Tuesday, May 22, 2018 | TEAS/EMAIL CORRESPONDENCE ENTERED |
| Monday, May 21, 2018 | CORRESPONDENCE RECEIVED IN LAW OFFICE |
| Monday, May 21, 2018 | TEAS RESPONSE TO OFFICE ACTION RECEIVED |
| Thursday, December 14, 2017 | NOTIFICATION OF NON-FINAL ACTION E-MAILED |
| Thursday, December 14, 2017 | NON-FINAL ACTION E-MAILED |
| Thursday, December 14, 2017 | NON-FINAL ACTION WRITTEN |
| Wednesday, December 13, 2017 | ASSIGNED TO EXAMINER |
| Thursday, September 14, 2017 | NEW APPLICATION OFFICE SUPPLIED DATA ENTERED IN TRAM |
| Tuesday, September 12, 2017 | NEW APPLICATION ENTERED IN TRAM |