| Serial Number | 85089912 |
| Word Mark | A SMARTER WAY TO SHOP ONLINE: PRICELESS |
| Filing Date | Wednesday, July 21, 2010 |
| Status | 710 - CANCELLED - SECTION 8 |
| Status Date | Friday, March 2, 2018 |
| Registration Number | 4001255 |
| Registration Date | Tuesday, July 26, 2011 |
| Mark Drawing | 4000 - Illustration: Drawing with word(s) / letter(s) / number(s) in Block form |
| Published for Opposition Date | Tuesday, May 10, 2011 |
| Goods and Services | Promoting the goods and services of others by means of discounts, advertisements, incentives and rebates generated in connection with the use of credit and debit cards, electronic links to merchant and retailer web sites, and through promotional contests; promoting the usage of credit and debit cards through marketing offers and cardholder incentives |
| Goods and Services | Financial services, namely, providing credit card and debit card services; provision of financial information processing services by means of a global computer network or the internet |
| International Class | 035 - Advertising; business management; business administration; office functions. |
| US Class Codes | 100, 101, 102 |
| Class Status Code | 2 - Sec. 8 - Entire Registration |
| Class Status Date | Friday, March 2, 2018 |
| Primary Code | 035 |
| First Use Anywhere Date | Monday, April 12, 2010 |
| First Use In Commerce Date | Monday, April 12, 2010 |
| International Class | 036 - Insurance; financial affairs; monetary affairs; real estate affairs. |
| US Class Codes | 100, 101, 102 |
| Class Status Code | 2 - Sec. 8 - Entire Registration |
| Class Status Date | Friday, March 2, 2018 |
| Primary Code | 036 |
| First Use Anywhere Date | Monday, April 12, 2010 |
| First Use In Commerce Date | Monday, April 12, 2010 |
| Party Name | MasterCard International Incorporated |
| Party Type | 30 - Original Registrant |
| Legal Entity Type | 03 - Corporation |
| Address | Purchase, NY 105772405 |
| Party Name | MasterCard International Incorporated |
| Party Type | 20 - Owner at Publication |
| Legal Entity Type | 03 - Corporation |
| Address | Purchase, NY 105772405 |
| Party Name | MasterCard International Incorporated |
| Party Type | 10 - Original Applicant |
| Legal Entity Type | 03 - Corporation |
| Address | Purchase, NY 105772405 |
| Event Date | Event Description |
| Friday, March 2, 2018 | CANCELLED SEC. 8 (6-YR) |
| Tuesday, July 26, 2011 | REGISTERED-PRINCIPAL REGISTER |
| Tuesday, May 10, 2011 | OFFICIAL GAZETTE PUBLICATION CONFIRMATION E-MAILED |
| Tuesday, May 10, 2011 | PUBLISHED FOR OPPOSITION |
| Wednesday, April 6, 2011 | LAW OFFICE PUBLICATION REVIEW COMPLETED |
| Friday, April 1, 2011 | APPROVED FOR PUB - PRINCIPAL REGISTER |
| Thursday, March 3, 2011 | TEAS/EMAIL CORRESPONDENCE ENTERED |
| Wednesday, March 2, 2011 | CORRESPONDENCE RECEIVED IN LAW OFFICE |
| Wednesday, March 2, 2011 | TEAS RESPONSE TO OFFICE ACTION RECEIVED |
| Wednesday, March 2, 2011 | TEAS RESPONSE TO OFFICE ACTION RECEIVED |
| Thursday, September 2, 2010 | NOTIFICATION OF NON-FINAL ACTION E-MAILED |
| Thursday, September 2, 2010 | NON-FINAL ACTION E-MAILED |
| Thursday, September 2, 2010 | NON-FINAL ACTION WRITTEN |
| Wednesday, September 1, 2010 | ASSIGNED TO EXAMINER |
| Friday, August 27, 2010 | PRELIMINARY/VOLUNTARY AMENDMENT - ENTERED |
| Friday, August 27, 2010 | ASSIGNED TO LIE |
| Tuesday, August 10, 2010 | TEAS VOLUNTARY AMENDMENT RECEIVED |
| Monday, July 26, 2010 | NEW APPLICATION OFFICE SUPPLIED DATA ENTERED IN TRAM |
| Saturday, July 24, 2010 | NEW APPLICATION ENTERED IN TRAM |