| Serial Number | 85920908 |
| Word Mark | A MUST FOR YOUR BRAND |
| Filing Date | Wednesday, May 1, 2013 |
| Status | 800 - REGISTERED AND RENEWED |
| Status Date | Saturday, December 30, 2023 |
| Registration Number | 4493941 |
| Registration Date | Tuesday, March 11, 2014 |
| Mark Drawing | 4000 - Illustration: Drawing with word(s) / letter(s) / number(s) in Block form |
| Published for Opposition Date | Tuesday, December 24, 2013 |
| Goods and Services | Street team advertising and marketing services, namely, providing marketing campaigns and street teams to promote the services, products, and events of others; Branding services, namely, providing companies with individuals to distribute advertising material, information, sample products and branding messages about a product, setting up events, clean-up, and event recap services; special event employment staffing services to generate interest on behalf of the client by providing personal representatives, namely, captains, event managers, hostesses, servers, bartenders, beverage servers, bussers, check in persons, coat check persons and entertainers at events; Advertising Services; Advertising and marketing information distribution services, namely, design and execution of word of mouth, viral, buzz and experiential advertising and marketing programs; promoting the goods and services of others through marketing events and street teams, for commercial or advertising purposes; Advertising and information distribution services, namely, distribution and dissemination of advertising materials, products, prospectuses and samples for advertising purposes; Promoting and marketing the goods and services of others by distributing advertising material, coupons, discount offers, promotional items, and the distribution of samples; Advertising and information distribution services, namely, creating consumer awareness of products and services of others through the distribution of promotional materials, word of mouth, and contests; Marketing Services; Marketing and promotional services, namely, implementing creative media and marketing initiatives that provide consumer engagement for companies; advertising services, namely, creating consumer awareness through the distribution of promotional materials, word of mouth, and contests; Marketing consultation services, namely, developing promotional campaigns for business; advertising services, namely, creating corporate and brand identity for others; advertising and marketing services, namely, promoting and generating public interest and awareness of bands through promotional contests and through distribution of printed matter, namely, discount cards and vouchers; dissemination of advertising matter; distribution of product samples; Advertising and marketing services, namely, generating and building public interest for companies through in-person solicitations, through dissemination of advertising and promotional products in the nature of leaflets, brochures, pamphlets, flyers, handbills and samples |
| International Class | 035 - Advertising; business management; business administration; office functions. |
| US Class Codes | 100, 101, 102 |
| Class Status Code | 6 - Active |
| Class Status Date | Thursday, May 9, 2013 |
| Primary Code | 035 |
| First Use Anywhere Date | Sunday, July 1, 2012 |
| First Use In Commerce Date | Sunday, July 1, 2012 |
| Party Name | Mustard Lane LLC |
| Party Type | 30 - Original Registrant |
| Legal Entity Type | 16 - Limited Liability Company |
| Address | New York, NY 10001 |
| Party Name | Mustard Lane LLC |
| Party Type | 20 - Owner at Publication |
| Legal Entity Type | 16 - Limited Liability Company |
| Address | New York, NY 10001 |
| Party Name | Mustard Lane LLC |
| Party Type | 10 - Original Applicant |
| Legal Entity Type | 16 - Limited Liability Company |
| Address | New York, NY 10001 |
| Event Date | Event Description |
| Saturday, December 30, 2023 | NOTICE OF ACCEPTANCE OF SEC. 8 & 9 - E-MAILED |
| Saturday, December 30, 2023 | REGISTERED AND RENEWED (FIRST RENEWAL - 10 YRS) |
| Saturday, December 30, 2023 | REGISTERED - SEC. 8 (10-YR) ACCEPTED/SEC. 9 GRANTED |
| Saturday, December 30, 2023 | CASE ASSIGNED TO POST REGISTRATION PARALEGAL |
| Sunday, July 2, 2023 | TEAS SECTION 8 & 9 RECEIVED |
| Saturday, March 11, 2023 | COURTESY REMINDER - SEC. 8 (10-YR)/SEC. 9 E-MAILED |
| Sunday, September 8, 2019 | NOTICE OF ACCEPTANCE OF SEC. 8 & 15 - E-MAILED |
| Sunday, September 8, 2019 | REGISTERED - SEC. 8 (6-YR) ACCEPTED & SEC. 15 ACK. |
| Saturday, September 7, 2019 | CASE ASSIGNED TO POST REGISTRATION PARALEGAL |
| Monday, July 29, 2019 | TEAS SECTION 8 & 15 RECEIVED |
| Monday, March 11, 2019 | COURTESY REMINDER - SEC. 8 (6-YR) E-MAILED |
| Tuesday, March 11, 2014 | REGISTERED-PRINCIPAL REGISTER |
| Tuesday, December 24, 2013 | OFFICIAL GAZETTE PUBLICATION CONFIRMATION E-MAILED |
| Tuesday, December 24, 2013 | PUBLISHED FOR OPPOSITION |
| Wednesday, December 4, 2013 | NOTIFICATION OF NOTICE OF PUBLICATION E-MAILED |
| Tuesday, November 19, 2013 | LAW OFFICE PUBLICATION REVIEW COMPLETED |
| Tuesday, November 19, 2013 | ASSIGNED TO LIE |
| Wednesday, October 30, 2013 | APPROVED FOR PUB - PRINCIPAL REGISTER |
| Wednesday, October 30, 2013 | EXAMINER'S AMENDMENT ENTERED |
| Wednesday, October 30, 2013 | NOTIFICATION OF EXAMINERS AMENDMENT E-MAILED |
| Wednesday, October 30, 2013 | EXAMINERS AMENDMENT E-MAILED |
| Wednesday, October 30, 2013 | EXAMINERS AMENDMENT -WRITTEN |
| Monday, August 19, 2013 | NOTIFICATION OF NON-FINAL ACTION E-MAILED |
| Monday, August 19, 2013 | NON-FINAL ACTION E-MAILED |
| Monday, August 19, 2013 | NON-FINAL ACTION WRITTEN |
| Monday, August 19, 2013 | ASSIGNED TO EXAMINER |
| Thursday, May 9, 2013 | NEW APPLICATION OFFICE SUPPLIED DATA ENTERED |
| Saturday, May 4, 2013 | NEW APPLICATION ENTERED |