| Serial Number | 86521987 |
| Word Mark | A LA BRAVA ARE YOU BRAVE ENOUGH TO TRY IT? |
| Filing Date | Monday, February 2, 2015 |
| Status | 702 - SECTION 8 & 15 - ACCEPTED AND ACKNOWLEDGED |
| Status Date | Wednesday, April 26, 2023 |
| Registration Number | 5064969 |
| Registration Date | Tuesday, October 18, 2016 |
| Mark Drawing | 3 - Illustration: Drawing or design which also includes word(s) / letter(s) / number(s) |
| Published for Opposition Date | Tuesday, June 16, 2015 |
| Indication of Colors claimed | The color(s) YELLOW, DARK RED, MEDIUM RED, BLACK, and WHITE is/are claimed as a feature of the mark. |
| Translation of Words in Mark | The English translation of "A LA BRAVA" in the mark is "THE HARD WAY". |
| Goods and Services | Hot sauce |
| Description of Mark | The mark consists of the image of a horse head in medium red having a mane in dark red, black accents on its neck, a white eye, and white teeth with a puff of white smoke from its nostril, all on a yellow background. Above the horse head appears the words "A LA BRAVA" in medium red, and below the horse head appears the words "ARE YOU BRAVE ENOUGH TO TRY IT?" in black. |
| International Class | 030 - Coffee, tea, cocoa, sugar, rice, tapioca, sago, artificial coffee; flour and preparations made from cereals, bread, pastry and confectionery, ices; honey, treacle; yeast, baking powder; salt, mustard; vinegar, sauces (condiments); spices; ice. |
| US Class Codes | 046 |
| Class Status Code | 6 - Active |
| Class Status Date | Thursday, February 19, 2015 |
| Primary Code | 030 |
| First Use Anywhere Date | Monday, May 11, 2015 |
| First Use In Commerce Date | Monday, May 11, 2015 |
| Party Name | Salsa Brava LLC |
| Party Type | 30 - Original Registrant |
| Legal Entity Type | 16 - Limited Liability Company |
| Address | Winston-Salem, NC 27103 |
| Party Name | Salsa Brava LLC |
| Party Type | 20 - Owner at Publication |
| Legal Entity Type | 16 - Limited Liability Company |
| Address | Winston-Salem, NC 27103 |
| Party Name | Salsa Brava LLC |
| Party Type | 10 - Original Applicant |
| Legal Entity Type | 16 - Limited Liability Company |
| Address | Winston-Salem, NC 27103 |
| Event Date | Event Description |
| Thursday, February 5, 2015 | NEW APPLICATION ENTERED |
| Thursday, February 19, 2015 | NEW APPLICATION OFFICE SUPPLIED DATA ENTERED |
| Friday, February 20, 2015 | NOTICE OF DESIGN SEARCH CODE E-MAILED |
| Wednesday, May 6, 2015 | ASSIGNED TO EXAMINER |
| Wednesday, May 6, 2015 | APPROVED FOR PUB - PRINCIPAL REGISTER |
| Wednesday, May 27, 2015 | NOTIFICATION OF NOTICE OF PUBLICATION E-MAILED |
| Tuesday, June 16, 2015 | PUBLISHED FOR OPPOSITION |
| Tuesday, June 16, 2015 | OFFICIAL GAZETTE PUBLICATION CONFIRMATION E-MAILED |
| Tuesday, August 11, 2015 | NOA E-MAILED - SOU REQUIRED FROM APPLICANT |
| Thursday, February 11, 2016 | SOU TEAS EXTENSION RECEIVED |
| Thursday, February 11, 2016 | SOU EXTENSION 1 FILED |
| Thursday, February 11, 2016 | SOU EXTENSION 1 GRANTED |
| Saturday, February 13, 2016 | NOTICE OF APPROVAL OF EXTENSION REQUEST E-MAILED |
| Thursday, August 4, 2016 | TEAS STATEMENT OF USE RECEIVED |
| Monday, August 29, 2016 | CASE ASSIGNED TO INTENT TO USE PARALEGAL |
| Thursday, August 4, 2016 | USE AMENDMENT FILED |
| Wednesday, August 31, 2016 | STATEMENT OF USE PROCESSING COMPLETE |
| Monday, September 12, 2016 | ALLOWED PRINCIPAL REGISTER - SOU ACCEPTED |
| Tuesday, September 13, 2016 | NOTICE OF ACCEPTANCE OF STATEMENT OF USE E-MAILED |
| Tuesday, October 18, 2016 | REGISTERED-PRINCIPAL REGISTER |
| Monday, October 18, 2021 | COURTESY REMINDER - SEC. 8 (6-YR) E-MAILED |
| Tuesday, October 18, 2022 | TEAS SECTION 8 & 15 RECEIVED |
| Wednesday, April 26, 2023 | CASE ASSIGNED TO POST REGISTRATION PARALEGAL |
| Wednesday, April 26, 2023 | REGISTERED - SEC. 8 (6-YR) ACCEPTED & SEC. 15 ACK. |
| Wednesday, April 26, 2023 | NOTICE OF ACCEPTANCE OF SEC. 8 & 15 - E-MAILED |
| Saturday, October 18, 2025 | COURTESY REMINDER - SEC. 8 (10-YR)/SEC. 9 E-MAILED |