A CHOICE THAT MATTERS Trademark

Trademark Overview


On Wednesday, November 9, 2022, a trademark application was filed for A CHOICE THAT MATTERS with the United States Patent and Trademark Office. The USPTO has given the A CHOICE THAT MATTERS trademark a serial number of 97670303. The federal status of this trademark filing is ABANDONED - NO STATEMENT OF USE FILED as of Monday, October 13, 2025. This trademark is owned by TePe Munhygienprodukter AB. The A CHOICE THAT MATTERS trademark is filed in the Cosmetics & Cleaning Products, Pharmaceutical Products, Medical Instrument Products, and Houseware & Glass Products categories with the following description:

Non-medicated disclosing tablets for indicating tartar on the teeth; non-medicated disclosing tablets for indicating plaque on the teeth

Toothpaste; dentifrices; non-medicated mouthwashes; solid toothpaste tablets; dental rinses, non-medicated; tooth cleaning gel; teeth cleaning lotions; teeth cleaning preparations

Toothbrushes; interdental brushes for cleaning teeth; electric toothbrushes; dental sticks in the nature of toothpicks for flossing, dental sticks in the nature of toothpicks for cleaning the teeth; toothpicks; tooth pick holders; dental floss; dental floss picks; tongue cleaning brushes; dental tape; containers for interdental brushes, not of precious metal; containers for toothbrushes, not of precious metal; containers for tooth picks, not of precious metal; toothpaste dispensers in the nature of toothpaste tube squeezers

Tongue scrapers
a choice that matters

General Information


Serial Number97670303
Word MarkA CHOICE THAT MATTERS
Filing DateWednesday, November 9, 2022
Status606 - ABANDONED - NO STATEMENT OF USE FILED
Status DateMonday, October 13, 2025
Registration Number0000000
Registration DateNOT AVAILABLE
Mark Drawing4 - Illustration: Drawing with word(s) / letter(s) / number(s) in Block form
Published for Opposition DateTuesday, January 16, 2024

Trademark Statements


Goods and ServicesNon-medicated disclosing tablets for indicating tartar on the teeth; non-medicated disclosing tablets for indicating plaque on the teeth
Goods and ServicesToothpaste; dentifrices; non-medicated mouthwashes; solid toothpaste tablets; dental rinses, non-medicated; tooth cleaning gel; teeth cleaning lotions; teeth cleaning preparations
Goods and ServicesToothbrushes; interdental brushes for cleaning teeth; electric toothbrushes; dental sticks in the nature of toothpicks for flossing, dental sticks in the nature of toothpicks for cleaning the teeth; toothpicks; tooth pick holders; dental floss; dental floss picks; tongue cleaning brushes; dental tape; containers for interdental brushes, not of precious metal; containers for toothbrushes, not of precious metal; containers for tooth picks, not of precious metal; toothpaste dispensers in the nature of toothpaste tube squeezers
Goods and ServicesTongue scrapers

Classification Information


International Class003 - Bleaching preparations and other substances for laundry use; cleaning, polishing, scouring and abrasive preparations; soaps; perfumery, essential oils, cosmetics, hair lotions; dentifrices.
US Class Codes001, 004, 006, 050, 051, 052
Class Status Code6 - Active
Class Status DateWednesday, November 30, 2022
Primary Code003
First Use Anywhere DateNOT AVAILABLE
First Use In Commerce DateNOT AVAILABLE

International Class005 - Pharmaceutical and veterinary preparations; sanitary preparations for medical purposes; dietetic substances adapted for medical use, food for babies; plasters, materials for dressings; material for stopping teeth, dental wax; disinfectants; preparations for destroying vermin; fungicides, herbicides.
US Class Codes005, 006, 018, 044, 046, 051, 052
Class Status Code6 - Active
Class Status DateMonday, December 11, 2023
Primary Code005
First Use Anywhere DateNOT AVAILABLE
First Use In Commerce DateNOT AVAILABLE

International Class010 - Surgical, medical, dental, and veterinary apparatus and instruments, artificial limbs, eyes, and teeth; orthopedic articles; suture materials.
US Class Codes026, 039, 044
Class Status Code6 - Active
Class Status DateWednesday, November 30, 2022
Primary Code010
First Use Anywhere DateNOT AVAILABLE
First Use In Commerce DateNOT AVAILABLE

International Class021 - Household or kitchen utensils and containers; combs and sponges; brushes (except paint brushes); brush-making materials; articles for cleaning purposes; steel-wool; unworked or semi-worked glass (except glass used in building); glassware, porcelain and earthenware not included in other classes.
US Class Codes002, 013, 023, 029, 030, 033, 040, 050
Class Status Code6 - Active
Class Status DateWednesday, November 30, 2022
Primary Code021
First Use Anywhere DateNOT AVAILABLE
First Use In Commerce DateNOT AVAILABLE

Trademark Owner History


Party NameTePe Munhygienprodukter AB
Party Type20 - Owner at Publication
Legal Entity Type99 - Other
AddressMALMÖ 21376
SE

Party NameTePe Munhygienprodukter AB
Party Type10 - Original Applicant
Legal Entity Type99 - Other
AddressMALMÖ 21376
SE

Trademark Events


Event DateEvent Description
Wednesday, August 23, 2023NON-FINAL ACTION E-MAILED
Saturday, November 12, 2022NEW APPLICATION ENTERED
Wednesday, November 30, 2022NEW APPLICATION OFFICE SUPPLIED DATA ENTERED
Wednesday, August 23, 2023ASSIGNED TO EXAMINER
Wednesday, August 23, 2023NON-FINAL ACTION WRITTEN
Wednesday, August 23, 2023NOTIFICATION OF NON-FINAL ACTION E-MAILED
Friday, October 27, 2023TEAS RESPONSE TO OFFICE ACTION RECEIVED
Friday, October 27, 2023CORRESPONDENCE RECEIVED IN LAW OFFICE
Friday, October 27, 2023TEAS/EMAIL CORRESPONDENCE ENTERED
Tuesday, November 28, 2023FINAL REFUSAL WRITTEN
Tuesday, November 28, 2023FINAL REFUSAL E-MAILED
Tuesday, November 28, 2023NOTIFICATION OF FINAL REFUSAL EMAILED
Monday, December 11, 2023TEAS REQUEST FOR RECONSIDERATION RECEIVED
Monday, December 11, 2023CORRESPONDENCE RECEIVED IN LAW OFFICE
Monday, December 11, 2023TEAS/EMAIL CORRESPONDENCE ENTERED
Tuesday, December 12, 2023APPROVED FOR PUB - PRINCIPAL REGISTER
Wednesday, December 27, 2023NOTIFICATION OF NOTICE OF PUBLICATION E-MAILED
Tuesday, January 16, 2024PUBLISHED FOR OPPOSITION
Tuesday, January 16, 2024OFFICIAL GAZETTE PUBLICATION CONFIRMATION E-MAILED
Tuesday, March 12, 2024NOA E-MAILED - SOU REQUIRED FROM APPLICANT
Monday, March 10, 2025SOU TEAS EXTENSION RECEIVED
Monday, March 10, 2025SOU EXTENSION 2 FILED
Tuesday, March 11, 2025SOU EXTENSION 2 GRANTED
Tuesday, March 11, 2025NOTICE OF APPROVAL OF EXTENSION REQUEST E-MAILED
Tuesday, September 3, 2024SOU TEAS EXTENSION RECEIVED
Tuesday, September 3, 2024SOU EXTENSION 1 GRANTED
Tuesday, September 3, 2024NOTICE OF APPROVAL OF EXTENSION REQUEST E-MAILED
Tuesday, September 3, 2024SOU EXTENSION 1 FILED
Monday, March 24, 2025ATTORNEY/DOM.REP.REVOKED AND/OR APPOINTED
Monday, March 24, 2025TEAS REVOKE/APP/CHANGE ADDR OF ATTY/DOM REP RECEIVED
Monday, March 24, 2025TEAS CHANGE OF CORRESPONDENCE RECEIVED
Monday, March 24, 2025TEAS WITHDRAWAL OF ATTORNEY RECEIVED-FIRM RETAINS
Monday, October 13, 2025ABANDONMENT - NO USE STATEMENT FILED
Monday, October 13, 2025ABANDONMENT NOTICE E-MAILED - NO USE STATEMENT FILED