| Serial Number | 98702039 |
| Word Mark | A BETTER PARADIGM |
| Filing Date | Friday, August 16, 2024 |
| Status | 700 - REGISTERED |
| Status Date | Tuesday, May 27, 2025 |
| Registration Number | 7807591 |
| Registration Date | Tuesday, May 27, 2025 |
| Mark Drawing | 4 - Illustration: Drawing with word(s) / letter(s) / number(s) in Block form |
| Published for Opposition Date | Tuesday, April 8, 2025 |
| Goods and Services | Publishing of books, e-books, audio books, music and illustrations; Publishing of electronic publications; Providing on-line newsletters in the field of Human Resources; Publication of newsletters |
| Goods and Services | Advertising and directory services, namely, promoting the services of others by providing a web page featuring links to the websites of others; Advertising and promotion services and related consulting; Business consultation in the field of business leadership development; Business consulting services in business leadership development and business management; Business consulting services in the field of business knowledge transfer through audio tools, namely, recording interviews with subject matter experts for an organization's capture and future use; Business consulting services in the field of organizational change management; Business advisory services, consultancy and information; Providing on-line web directory services featuring hyperlinks to the websites of others |
| International Class | 035 - Advertising; business management; business administration; office functions. |
| US Class Codes | 100, 101, 102 |
| Class Status Code | 6 - Active |
| Class Status Date | Friday, August 16, 2024 |
| Primary Code | 035 |
| First Use Anywhere Date | Saturday, June 29, 2024 |
| First Use In Commerce Date | Saturday, June 29, 2024 |
| International Class | 041 - Education; providing of training; entertainment; sporting and cultural activities. |
| US Class Codes | 100, 101, 107 |
| Class Status Code | 6 - Active |
| Class Status Date | Friday, August 16, 2024 |
| Primary Code | 041 |
| First Use Anywhere Date | Monday, July 29, 2024 |
| First Use In Commerce Date | Monday, July 29, 2024 |
| Party Name | Digital Brand Expressions LLC |
| Party Type | 30 - Original Registrant |
| Legal Entity Type | 16 - Limited Liability Company |
| Address | Princeton, NJ 08540 |
| Party Name | Digital Brand Expressions LLC |
| Party Type | 20 - Owner at Publication |
| Legal Entity Type | 16 - Limited Liability Company |
| Address | Princeton, NJ 08540 |
| Party Name | Digital Brand Expressions LLC |
| Party Type | 10 - Original Applicant |
| Legal Entity Type | 16 - Limited Liability Company |
| Address | Princeton, NJ 08540 |
| Event Date | Event Description |
| Friday, August 16, 2024 | NEW APPLICATION ENTERED |
| Sunday, March 2, 2025 | NEW APPLICATION OFFICE SUPPLIED DATA ENTERED |
| Tuesday, March 11, 2025 | NON-FINAL ACTION E-MAILED |
| Tuesday, March 11, 2025 | NOTIFICATION OF NON-FINAL ACTION E-MAILED |
| Monday, March 3, 2025 | ASSIGNED TO EXAMINER |
| Tuesday, March 11, 2025 | NON-FINAL ACTION WRITTEN |
| Wednesday, March 12, 2025 | CORRESPONDENCE RECEIVED IN LAW OFFICE |
| Thursday, March 13, 2025 | APPROVED FOR PUB - PRINCIPAL REGISTER |
| Wednesday, April 2, 2025 | NOTIFICATION OF NOTICE OF PUBLICATION E-MAILED |
| Tuesday, April 8, 2025 | PUBLISHED FOR OPPOSITION |
| Wednesday, March 12, 2025 | TEAS RESPONSE TO OFFICE ACTION RECEIVED |
| Wednesday, March 12, 2025 | TEAS/EMAIL CORRESPONDENCE ENTERED |
| Tuesday, April 8, 2025 | OFFICIAL GAZETTE PUBLICATION CONFIRMATION E-MAILED |
| Tuesday, May 27, 2025 | REGISTERED-PRINCIPAL REGISTER |
| Tuesday, May 27, 2025 | NOTICE OF REGISTRATION CONFIRMATION EMAILED |