
| Serial Number | 99045864 |
| Word Mark | A |
| Filing Date | Tuesday, February 18, 2025 |
| Status | 686 - PUBLISHED FOR OPPOSITION |
| Status Date | Tuesday, December 2, 2025 |
| Registration Number | 0000000 |
| Registration Date | NOT AVAILABLE |
| Mark Drawing | 3 - Illustration: Drawing or design which also includes word(s) / letter(s) / number(s) |
| Published for Opposition Date | Tuesday, December 2, 2025 |
| Indication of Colors claimed | The color(s) light blue, dark blue, and cyan is/are claimed as a feature of the mark. |
| Pseudo Mark | APPLOVIN |
| Description of Mark | The mark consists of a stylized "A" logo composed of three ribbon-like cylinders that interweave to form a triangular structure. The lower left portion of the "A" is dark blue, which transitions to light blue and cyan at the top. The right portion of the "A" transitions from light blue at the top to dark blue in the middle and back to light blue and cyan at the bottom. The base of the "A" is formed by a slightly curved, bottom element in dark blue at the left and transitioning to light blue and cyan at the right. The overlapping area in the center of the "A" forms a triangle. Areas shown in white are intended to be transparent. |
| Goods and Services | Providing temporary use of online non-downloadable software and applications for use in the management of mobile software applications, namely, for optimizing automated advertising campaigns, monetizing and managing advertising inventory; Design and development of computer software and mobile applications; Software and mobile application technical support services, namely, troubleshooting of computer and mobile application software problems, and services for the updating and maintenance of computer and mobile application software; Software as a service (SAAS) services featuring software for mobile application software development; Providing online non-downloadable software development and publishing tools; Providing online non-downloadable software for scaling the distribution of other software; Providing online non-downloadable software for advertising, marketing, and monetizing other software; Providing online non-downloadable software for user acquisition management and scaling; Providing online non-downloadable software for the collection, editing, organizing, modifying, book marking, transmission, storage, and sharing of information; Platform as a service (PAAS) featuring computer software platforms for digital advertising; Platform as a service (PAAS) featuring non-downloadable computer software for use in creating, formatting, optimization and delivery of advertisements via the internet; Platform as a service (PAAS) featuring software using artificial intelligence (AI) for use in creating, formatting, optimization and delivery of advertisements via the internet; Software as a service (SAAS) services featuring computer software for digital advertising; Software as a service (SAAS) services featuring software for programmatic advertising in the field of digital marketing optimization; Software as a service (SAAS) services featuring software using artificial intelligence (AI) for use in creating, formatting, optimization and delivery of advertisements via the internet; Software as a service (SAAS) services featuring artificial intelligence software for attributing purchases and key performance indicators to responsible advertisements; Software as a service (SAAS) services featuring artificial intelligence software that provides real-time intelligence by combining information from various databases to determine advertisement delivery to users on various platforms; Software as a service (SAAS) services featuring software development and publishing tools; Artificial intelligence-enabled software as a service (SAAS) services featuring software for use in optimizing advertising campaigns, optimizing bidding on impressions and determining optimal placement of advertisements; Providing temporary use of online non-downloadable software development kits (SDKS); Providing a web hosting platform for users to access real-time analytics and measurements in the field of advertising, to enable businesses to acquire customers and measure customer engagement; Design and development of computer software for reading, transmitting and organizing data in the fields of e-commerce and gaming; Technology consultation and services in the fields of artificial intelligence, e-commerce and gaming; Collection, processing, and analysis of data relevant for advertising |
| International Class | 042 - Scientific and technological services and research and design relating thereto; industrial analysis and research services; design and development of computer hardware and software. |
| US Class Codes | 100, 101 |
| Class Status Code | 6 - Active |
| Class Status Date | Tuesday, February 18, 2025 |
| Primary Code | 042 |
| First Use Anywhere Date | NOT AVAILABLE |
| First Use In Commerce Date | NOT AVAILABLE |
| Party Name | AppLovin Corporation |
| Party Type | 20 - Owner at Publication |
| Legal Entity Type | 03 - Corporation |
| Address | Palo Alto, CA 94304 |
| Party Name | AppLovin Corporation |
| Party Type | 10 - Original Applicant |
| Legal Entity Type | 03 - Corporation |
| Address | Palo Alto, CA 94304 |
| Event Date | Event Description |
| Tuesday, February 18, 2025 | NEW APPLICATION ENTERED |
| Tuesday, February 18, 2025 | APPLICATION FILING RECEIPT MAILED |
| Wednesday, July 16, 2025 | NEW APPLICATION OFFICE SUPPLIED DATA ENTERED |
| Wednesday, July 16, 2025 | NOTICE OF DESIGN SEARCH CODE E-MAILED |
| Thursday, July 24, 2025 | ASSIGNED TO EXAMINER |
| Thursday, July 31, 2025 | NON-FINAL ACTION WRITTEN |
| Thursday, July 31, 2025 | NON-FINAL ACTION E-MAILED |
| Thursday, July 31, 2025 | NOTIFICATION OF NON-FINAL ACTION E-MAILED |
| Friday, October 31, 2025 | TEAS RESPONSE TO OFFICE ACTION RECEIVED |
| Friday, October 31, 2025 | CORRESPONDENCE RECEIVED IN LAW OFFICE |
| Friday, October 31, 2025 | TEAS/EMAIL CORRESPONDENCE ENTERED |
| Tuesday, November 4, 2025 | EXAMINERS AMENDMENT -WRITTEN |
| Tuesday, November 4, 2025 | EXAMINERS AMENDMENT E-MAILED |
| Tuesday, November 4, 2025 | NOTIFICATION OF EXAMINERS AMENDMENT E-MAILED |
| Tuesday, November 4, 2025 | EXAMINER'S AMENDMENT ENTERED |
| Tuesday, November 4, 2025 | APPROVED FOR PUB - PRINCIPAL REGISTER |
| Wednesday, November 26, 2025 | NOTIFICATION OF NOTICE OF PUBLICATION E-MAILED |
| Tuesday, December 2, 2025 | PUBLISHED FOR OPPOSITION |
| Tuesday, December 2, 2025 | OFFICIAL GAZETTE PUBLICATION CONFIRMATION E-MAILED |