| Serial Number | 88975233 |
| Word Mark | 79TH STURGIS MOTORCYCLE RALLY 2019 SINCE 1938 THE LEGEND LIVES ON |
| Filing Date | Friday, July 20, 2018 |
| Status | 700 - REGISTERED |
| Status Date | Tuesday, June 11, 2019 |
| Registration Number | 5777738 |
| Registration Date | Tuesday, June 11, 2019 |
| Mark Drawing | 3 - Illustration: Drawing or design which also includes word(s) / letter(s) / number(s) |
| Published for Opposition Date | Tuesday, January 15, 2019 |
| Description of Mark | The mark consists of a shaded U-shaped design with a white border around the perimeter. The stylized wording "79TH" appears near the top of the mark. Faint chevron designs appear behind "79th". Below "79TH" is the stylized word "STURGIS" which has additional lines that connect to the inner line of the double line border. The stylized wording "MOTORCYCLE RALLY" is located below "STURGIS". The stylized wording "2019" is located below "MOTORCYCLE RALLY". The stylized wording "SINCE 1938" is located below "2019". The stylized wording "THE LEGEND LIVES ON" appears at the bottom of the mark along the curved edge of the U-shaped design. |
| Pseudo Mark | SEVENTY NINTH STURGIS MOTORCYCLE RALLY TWENTY NINETEEN SINCE NINETEEN THIRTY EIGHT THE LEGEND LIVES ON |
| Section 2(f) Limitation Statement | As to "STURGIS" |
| Goods and Services | Clothing, namely, shirts, T-shirts, hats |
| Indication of Colors claimed | Color is not claimed as a feature of the mark. |
| Goods and Services | Promotional sponsorship of events of others, namely, motorcycle and vehicle rallies, exhibits, and competitions; promoting economic development in the City of Sturgis and the Black Hills area of South Dakota and Wyoming; and mail order, catalog, retail store, wholesale store, on-line retail store, and retail television home shopping store services featuring general consumer merchandise |
| NOT AVAILABLE | "2019" "79TH" "SINCE 1938" AND "MOTORCYCLE RALLY" |
| International Class | 025 - Clothing, footwear, headgear. |
| US Class Codes | 022, 039 |
| Class Status Code | 6 - Active |
| Class Status Date | Wednesday, July 25, 2018 |
| Primary Code | 025 |
| First Use Anywhere Date | Friday, November 16, 2018 |
| First Use In Commerce Date | Friday, November 16, 2018 |
| International Class | 035 - Advertising; business management; business administration; office functions. |
| US Class Codes | 100, 101, 102 |
| Class Status Code | 6 - Active |
| Class Status Date | Wednesday, July 25, 2018 |
| Primary Code | 035 |
| First Use Anywhere Date | Tuesday, October 30, 2018 |
| First Use In Commerce Date | Tuesday, October 30, 2018 |
| Party Name | CITY OF STURGIS |
| Party Type | 31 - New Owner After Registration |
| Legal Entity Type | 51 - NOT AVAILABLE |
| Address | STURGIS, SD 57785 |
| Party Name | Sturgis Motorcycle Rally, Inc. |
| Party Type | 30 - Original Registrant |
| Legal Entity Type | 99 - Other |
| Address | STURGIS, SD 57785 |
| Party Name | Sturgis Motorcycle Rally, Inc. |
| Party Type | 20 - Owner at Publication |
| Legal Entity Type | 99 - Other |
| Address | STURGIS, SD 57785 |
| Party Name | Sturgis Motorcycle Rally, Inc. |
| Party Type | 10 - Original Applicant |
| Legal Entity Type | 99 - Other |
| Address | STURGIS, SD 57785 |
| Event Date | Event Description |
| Wednesday, November 7, 2018 | ASSIGNED TO EXAMINER |
| Tuesday, July 24, 2018 | NEW APPLICATION ENTERED |
| Wednesday, July 25, 2018 | NEW APPLICATION OFFICE SUPPLIED DATA ENTERED |
| Thursday, July 26, 2018 | NOTICE OF DESIGN SEARCH CODE E-MAILED |
| Monday, November 19, 2018 | NOTIFICATION OF EXAMINERS AMENDMENT E-MAILED |
| Monday, November 19, 2018 | EXAMINERS AMENDMENT E-MAILED |
| Monday, November 19, 2018 | EXAMINERS AMENDMENT -WRITTEN |
| Monday, November 19, 2018 | EXAMINER'S AMENDMENT ENTERED |
| Monday, November 19, 2018 | APPROVED FOR PUB - PRINCIPAL REGISTER |
| Friday, December 7, 2018 | ASSIGNED TO LIE |
| Wednesday, December 26, 2018 | NOTIFICATION OF NOTICE OF PUBLICATION E-MAILED |
| Friday, March 15, 2019 | TEAS STATEMENT OF USE RECEIVED |
| Tuesday, January 15, 2019 | PUBLISHED FOR OPPOSITION |
| Tuesday, January 15, 2019 | OFFICIAL GAZETTE PUBLICATION CONFIRMATION E-MAILED |
| Tuesday, March 12, 2019 | NOA E-MAILED - SOU REQUIRED FROM APPLICANT |
| Friday, March 15, 2019 | TEAS REQUEST TO DIVIDE RECEIVED |
| Friday, March 15, 2019 | DIVISIONAL REQUEST RECEIVED |
| Friday, March 15, 2019 | USE AMENDMENT FILED |
| Monday, April 8, 2019 | CASE ASSIGNED TO INTENT TO USE PARALEGAL |
| Wednesday, May 1, 2019 | STATEMENT OF USE PROCESSING COMPLETE |
| Thursday, May 9, 2019 | NOTICE OF ACCEPTANCE OF STATEMENT OF USE E-MAILED |
| Tuesday, June 11, 2019 | REGISTERED-PRINCIPAL REGISTER |
| Wednesday, March 9, 2022 | AUTOMATIC UPDATE OF ASSIGNMENT OF OWNERSHIP |
| Wednesday, May 1, 2019 | DIVISIONAL PROCESSING COMPLETE |
| Thursday, May 2, 2019 | NOTICE OF DESIGN SEARCH CODE E-MAILED |
| Wednesday, May 8, 2019 | ALLOWED PRINCIPAL REGISTER - SOU ACCEPTED |
| Tuesday, June 11, 2024 | COURTESY REMINDER - SEC. 8 (6-YR) E-MAILED |