54 REASONS Trademark

Trademark Overview


On Friday, October 4, 2024, a trademark application was filed for 54 REASONS with the United States Patent and Trademark Office. The USPTO has given the 54 REASONS trademark a serial number of 79412054. The federal status of this trademark filing is PUBLICATION/ISSUE REVIEW COMPLETE as of Monday, March 2, 2026. This trademark is owned by Save the Children Australia. The 54 REASONS trademark is filed in the Paper & Printed Material Products, Advertising, Business and Retail Services, Insurance & Financial Services, Transportation & Storage Services, Education & Entertainment Services, Computer & Software Services & Scientific Services, Restaurant & Hotel Services, Medical & Beauty Services & Agricultural Services, Personal, and Legal & Social Services categories with the following description:

Medical services; health care; health clinic services; health counselling; clinical mental health counselling and support services; psychological counselling; drug and alcohol rehabilitation and support services; hygiene care for human beings, namely, providing care packages consisting primarily of personal care items and first aid supplies; advisory and consultancy services in relation to the aforementioned services; providing information, including online, about all the aforementioned services; all of the aforesaid services also provided for charitable purposes; all of the aforesaid services also provided via an online communications network

Transportation services by truck and van; travel arrangement; packaging of goods for transport purposes, namely, foodstuffs, clothing, medicines and petrol for charity and support operations; charitable services, namely, delivery of goods, namely, foodstuffs, clothing, medicines and petrol to children and communities in need; charitable services in the nature of delivery of goods, namely, food, toys, games, clothing, furniture, household items, school supplies, bedding, kitchenware and personal hygiene products to children and communities in need; advisory and consultancy services in relation to the aforementioned services; providing information, including online, about all the aforementioned services; all of the aforesaid services also provided for charitable purposes; all of the aforesaid services also provided via an online communications network

Education services, namely, providing of training in the form of workshops in the field of emergency assistance, healthcare and nutrition, education, and economic opportunities, namely, teacher training, psycho-social training for post-emergency situations, and literacy training; entertainment services, namely, organising social entertainment events, community sporting events and cultural events; sporting activities in the form of organizing sporting events for physical fitness and nutrition for the benefit of children; cultural activities in the nature of educational and training services in the form of organizing sporting events for physical fitness and nutrition for the benefit of children; arranging and conducting seminars, conferences, educational fora and symposia in the field of emergency assistance, healthcare and nutrition, education, economic opportunities and promoting the rights of children and humanitarian development aid; development and provision of educational and train...

Hospitality services in the nature of provision of food and drink; provision of food; provision of drink; arranging, reserving and providing temporary accommodation; arranging, reservation of and providing temporary accommodation for individuals experiencing, and at risk of, homelessness and violence, including domestic and family violence; arranging and providing temporary accommodation for refugees, migrants and asylum seekers; providing temporary accommodation and emergency food and water for women and children; arranging and providing information about transitional housing and rental accommodation, namely, providing temporary accommodation at halfway houses; advisory, consultancy and services in relation to the aforementioned services; providing information, including online, about all the aforementioned services; all of the aforesaid services also provided for charitable purposes; all of the aforesaid services also provided via an online communications network

Legal services; personal advocacy, namely, for case management and coordination of legal, social, and psychological services for children; legal support services; legal research; legal services, namely, youth justice services, namely, for case management and coordination of legal, social, and psychological services for children; legal services, namely, for the advancement of the rights of children; political and legal lobbying services, namely, for advancement of the rights of children; personal support services for patients and families of patients, namely, emotional counselling and emotional support and spiritual consultancy services; life coaching being personal mentoring and non-therapeutic counselling services; social work services, namely, in-home support services in the nature of the coordination of necessary services and personal care for the health and wellbeing of children and communities in need; social welfare services, and personal wellbeing support, namely, providing non-...

Paper; cardboard; printed matter, namely, brochures, informational cards, pamphlets in the field of emergency assistance, healthcare and nutrition, education, economic opportunities and promoting the rights of children and humanitarian development aid; stationery; printed books in the field of emergency assistance, healthcare and nutrition, education, economic opportunities and promoting the rights of children and humanitarian development aid; printed diaries; printed periodicals in the field of emergency assistance, healthcare and nutrition, education, economic opportunities and promoting the rights of children and humanitarian development aid; printed magazines in the field of emergency assistance, healthcare and nutrition, education, economic opportunities and promoting the rights of children and humanitarian development aid; printed calendars in the field of emergency assistance, healthcare and nutrition, education, economic opportunities and promoting the rights of children and hu...

Charitable fund raising; charitable services, namely, financial services in the nature of providing financial aid to impoverished children and their families; housing agency services; advisory, consultancy and support services in relation to the aforementioned services; providing information, including online, about all the aforementioned services; all of the aforesaid services also provided for charitable purposes; all of the aforesaid services also provided via an online communications network.

Scientific services, namely, scientific research and development in the field of health, food nutrition, education, and emergency response; technological services, namely, research and development of technology in the field of health, food nutrition, education, and emergency response; research and design services relating to science and technology, namely, in the field of health, food nutrition, education, and emergency response; social science research, namely, in the field of health, food nutrition, education, and emergency response; certification services, namely, in the field of health, food nutrition, education, and emergency response; software as a service featuring software to evaluate, analyse, and collect service data; providing on-line non-downloadable software, namely, to evaluate, analyse and collect service data; hosting of web-based online applications and software, namely, online training portals and client-facing websites, for the provision of information in the field o...

Charitable fund raising; charitable services, namely, financial services in the nature of providing financial aid to impoverished children and their families; housing agency services; advisory and consultancy services in relation to the aforementioned services; providing information, including online, about all the aforementioned services; all of the aforesaid services also provided for charitable purposes; all of the aforesaid services also provided via an online communications network
54 reasons

General Information


Serial Number79412054
Word Mark54 REASONS
Filing DateFriday, October 4, 2024
Status681 - PUBLICATION/ISSUE REVIEW COMPLETE
Status DateMonday, March 2, 2026
Registration Number0000000
Registration DateNOT AVAILABLE
Mark Drawing4 - Illustration: Drawing with word(s) / letter(s) / number(s) in Block form
Published for Opposition DateTuesday, March 24, 2026

Trademark Statements


Goods and ServicesMedical services; health care; health clinic services; health counselling; clinical mental health counselling and support services; psychological counselling; drug and alcohol rehabilitation and support services; hygiene care for human beings, namely, providing care packages consisting primarily of personal care items and first aid supplies; advisory and consultancy services in relation to the aforementioned services; providing information, including online, about all the aforementioned services; all of the aforesaid services also provided for charitable purposes; all of the aforesaid services also provided via an online communications network
Goods and ServicesTransportation services by truck and van; travel arrangement; packaging of goods for transport purposes, namely, foodstuffs, clothing, medicines and petrol for charity and support operations; charitable services, namely, delivery of goods, namely, foodstuffs, clothing, medicines and petrol to children and communities in need; charitable services in the nature of delivery of goods, namely, food, toys, games, clothing, furniture, household items, school supplies, bedding, kitchenware and personal hygiene products to children and communities in need; advisory and consultancy services in relation to the aforementioned services; providing information, including online, about all the aforementioned services; all of the aforesaid services also provided for charitable purposes; all of the aforesaid services also provided via an online communications network
Goods and ServicesEducation services, namely, providing of training in the form of workshops in the field of emergency assistance, healthcare and nutrition, education, and economic opportunities, namely, teacher training, psycho-social training for post-emergency situations, and literacy training; entertainment services, namely, organising social entertainment events, community sporting events and cultural events; sporting activities in the form of organizing sporting events for physical fitness and nutrition for the benefit of children; cultural activities in the nature of educational and training services in the form of organizing sporting events for physical fitness and nutrition for the benefit of children; arranging and conducting seminars, conferences, educational fora and symposia in the field of emergency assistance, healthcare and nutrition, education, economic opportunities and promoting the rights of children and humanitarian development aid; development and provision of educational and training courses, namely, testing and qualifications in the field of emergency assistance, healthcare and nutrition, education, and economic opportunities, namely, teacher training, psycho-social training for post-emergency situations, and literacy training; providing facilities for sporting, cultural, educational, entertainment and recreational events, namely, providing facilities for educational conventions, play facilities for children and recreational facilities for playing sports, sports training and group recreation events; provision of educational and training courses relating to community healthcare and community healthcare services for families and children; training in the care of children; providing education and training courses, namely, preparing children for induction or reintroduction into formal educational settings and institutions; arranging and conducting educational programs promoting engagement and attendance at school; arranging and conducting play groups for educational purposes; educational programs for the purposes of promoting and facilitating youth engagement and leadership; arranging and conducting educational programs for the purposes of educating people on emergency preparedness, response and recovery; arranging and conducting educational programs relating to human rights; arranging and conducting educational programs for the purposes of facilitating child participation within communities; educational mentoring services in the nature of educational classes and workshops in the field of mental health and wellbeing, healthcare and nutrition, education and economic opportunities; publication of texts, other than publicity texts, news articles and audio books (other than publicity texts); publication of music, books, brochures, magazines, catalogs and journals in electronic format; publication and rental of educational materials in the nature of books, videos and texts, other than publicity texts; rental of educational audiovisual equipment, books and videos; advisory and consultancy services in relation to the aforementioned services; providing information, including online, about all the aforementioned services; all of the aforesaid services also provided for charitable purposes; all of the aforesaid services also provided via an online communications network
Goods and ServicesHospitality services in the nature of provision of food and drink; provision of food; provision of drink; arranging, reserving and providing temporary accommodation; arranging, reservation of and providing temporary accommodation for individuals experiencing, and at risk of, homelessness and violence, including domestic and family violence; arranging and providing temporary accommodation for refugees, migrants and asylum seekers; providing temporary accommodation and emergency food and water for women and children; arranging and providing information about transitional housing and rental accommodation, namely, providing temporary accommodation at halfway houses; advisory, consultancy and services in relation to the aforementioned services; providing information, including online, about all the aforementioned services; all of the aforesaid services also provided for charitable purposes; all of the aforesaid services also provided via an online communications network
Pseudo MarkFIFTY FOUR REASONS
Goods and ServicesLegal services; personal advocacy, namely, for case management and coordination of legal, social, and psychological services for children; legal support services; legal research; legal services, namely, youth justice services, namely, for case management and coordination of legal, social, and psychological services for children; legal services, namely, for the advancement of the rights of children; political and legal lobbying services, namely, for advancement of the rights of children; personal support services for patients and families of patients, namely, emotional counselling and emotional support and spiritual consultancy services; life coaching being personal mentoring and non-therapeutic counselling services; social work services, namely, in-home support services in the nature of the coordination of necessary services and personal care for the health and wellbeing of children and communities in need; social welfare services, and personal wellbeing support, namely, providing non-medical in-home personal care services for assisting with daily living activities of children and communities in need; social welfare services being the facilitation of connectedness between individuals and their communities, namely, social introduction agency and companionship services provided through the arrangement, coordination and administration of sporting and cultural events for the bringing together of individuals; personal counselling services in the field of personal development, namely, self-improvement, self-fulfilment, and interpersonal communication for the purposes of promoting and facilitating youth engagement and leadership; provision of programs promoting child participation within communities being personal and social services rendered to meet the needs of individuals, namely, providing information in the field of self-improvement, self-fulfilment, and interpersonal communication; recovery and wellbeing support being personal and social services rendered to meet the needs of individuals, namely, the provision of information and support services to children and communities in need in the field of spirituality, self-help and personal empowerment subject matters; family care and support services being personal and social services rendered to meet the needs of individuals, namely, counselling in the field of development, strengthening and sustaining well-balanced families and family relationships; disaster crisis and recovery relief services being personal and social services rendered to meet the needs of individuals, namely, the provision of emotional counselling and emotional support services to children and communities in need; refugee settlement and support services being personal and social services rendered to meet the needs of individuals, namely, the provisionof emotional counselling and emotional support to refugees; advisory and consultancy services in relation to the aforementioned services; providing information, including online, about all the aforementioned services; all of the aforesaid services also provided for charitable purposes; all of the aforesaid services also provided via an online communications network
Goods and ServicesPaper; cardboard; printed matter, namely, brochures, informational cards, pamphlets in the field of emergency assistance, healthcare and nutrition, education, economic opportunities and promoting the rights of children and humanitarian development aid; stationery; printed books in the field of emergency assistance, healthcare and nutrition, education, economic opportunities and promoting the rights of children and humanitarian development aid; printed diaries; printed periodicals in the field of emergency assistance, healthcare and nutrition, education, economic opportunities and promoting the rights of children and humanitarian development aid; printed magazines in the field of emergency assistance, healthcare and nutrition, education, economic opportunities and promoting the rights of children and humanitarian development aid; printed calendars in the field of emergency assistance, healthcare and nutrition, education, economic opportunities and promoting the rights of children and humanitarian development aid; printed pamphlets in the field of emergency assistance, healthcare and nutrition, education, economic opportunities and promoting the rights of children and humanitarian development aid; arts and craft materials, namely, paper, pens, pencils, arts and craft paint kits, fabrics for bookbinding and glue for stationery purposes; educational materials , namely, brochures, informational cards, pamphlets in the field of emergency assistance, healthcare and nutrition, education, economic opportunities and promoting the rights of children and humanitarian development aid; printed matter for educational purposes, namely, brochures, informational cards, pamphlets in the field of emergency assistance, healthcare and nutrition, education, economic opportunities and promoting the rights of children and humanitarian development aid
Pseudo MarkFIVE FOUR REASONS
Goods and ServicesCharitable fund raising; charitable services, namely, financial services in the nature of providing financial aid to impoverished children and their families; housing agency services; advisory, consultancy and support services in relation to the aforementioned services; providing information, including online, about all the aforementioned services; all of the aforesaid services also provided for charitable purposes; all of the aforesaid services also provided via an online communications network.
Goods and ServicesScientific services, namely, scientific research and development in the field of health, food nutrition, education, and emergency response; technological services, namely, research and development of technology in the field of health, food nutrition, education, and emergency response; research and design services relating to science and technology, namely, in the field of health, food nutrition, education, and emergency response; social science research, namely, in the field of health, food nutrition, education, and emergency response; certification services, namely, in the field of health, food nutrition, education, and emergency response; software as a service featuring software to evaluate, analyse, and collect service data; providing on-line non-downloadable software, namely, to evaluate, analyse and collect service data; hosting of web-based online applications and software, namely, online training portals and client-facing websites, for the provision of information in the field of health, food nutrition, education, and emergency response; advisory and consultancy services in relation to the aforementioned services; providing information, including online, about all the aforementioned services; all of the aforesaid services also provided for charitable purposes; all of the aforesaid services also provided via an online communications network
Goods and ServicesCharitable fund raising; charitable services, namely, financial services in the nature of providing financial aid to impoverished children and their families; housing agency services; advisory and consultancy services in relation to the aforementioned services; providing information, including online, about all the aforementioned services; all of the aforesaid services also provided for charitable purposes; all of the aforesaid services also provided via an online communications network

Classification Information


International Class016 - Paper, cardboard and goods made from these materials, not included in other classes; printed matter; bookbinding material; photographs; stationery; adhesives for stationery or household purposes; artists' materials; paint brushes; typewriters and office requisites (except furniture); instructional and teaching material (except apparatus); plastic materials for packaging (not included in other classes); printers' type; printing blocks.
US Class Codes002, 005, 022, 023, 029, 037, 038, 050
Class Status Code6 - Active
Class Status DateThursday, December 12, 2024
Primary Code016
First Use Anywhere DateNOT AVAILABLE
First Use In Commerce DateNOT AVAILABLE

International Class035 - Advertising; business management; business administration; office functions.
US Class Codes100, 101, 102
Class Status Code6 - Active
Class Status DateThursday, December 12, 2024
Primary Code035
First Use Anywhere DateNOT AVAILABLE
First Use In Commerce DateNOT AVAILABLE

International Class036 - Insurance; financial affairs; monetary affairs; real estate affairs.
US Class Codes100, 101, 102
Class Status Code6 - Active
Class Status DateThursday, December 12, 2024
Primary Code036
First Use Anywhere DateNOT AVAILABLE
First Use In Commerce DateNOT AVAILABLE

International Class039 - Transport; packaging and storage of goods; travel arrangement.
US Class Codes100, 105
Class Status Code6 - Active
Class Status DateThursday, December 12, 2024
Primary Code039
First Use Anywhere DateNOT AVAILABLE
First Use In Commerce DateNOT AVAILABLE

International Class041 - Education; providing of training; entertainment; sporting and cultural activities.
US Class Codes100, 101, 107
Class Status Code6 - Active
Class Status DateThursday, December 12, 2024
Primary Code041
First Use Anywhere DateNOT AVAILABLE
First Use In Commerce DateNOT AVAILABLE

International Class042 - Scientific and technological services and research and design relating thereto; industrial analysis and research services; design and development of computer hardware and software.
US Class Codes100, 101
Class Status Code6 - Active
Class Status DateThursday, December 12, 2024
Primary Code042
First Use Anywhere DateNOT AVAILABLE
First Use In Commerce DateNOT AVAILABLE

International Class043 - Services for providing food and drink; temporary accommodations.
US Class Codes100, 101
Class Status Code6 - Active
Class Status DateThursday, December 12, 2024
Primary Code043
First Use Anywhere DateNOT AVAILABLE
First Use In Commerce DateNOT AVAILABLE

International Class044 - Medical services; veterinary services; hygienic and beauty care for human beings or animals; agriculture, horticulture and forestry services.
US Class Codes100, 101
Class Status Code6 - Active
Class Status DateThursday, December 12, 2024
Primary Code044
First Use Anywhere DateNOT AVAILABLE
First Use In Commerce DateNOT AVAILABLE

International Class045 - Legal services; security services for the protection of property and individuals; personal and social services rendered by others to meet the needs of individuals.
US Class Codes100, 101
Class Status Code6 - Active
Class Status DateThursday, December 12, 2024
Primary Code045
First Use Anywhere DateNOT AVAILABLE
First Use In Commerce DateNOT AVAILABLE

Trademark Owner History


Party NameSave the Children Australia
Party Type10 - Original Applicant
Legal Entity Type99 - Other
AddressAU

Trademark Events


Event DateEvent Description
Thursday, December 12, 2024SN ASSIGNED FOR SECT 66A APPL FROM IB
Friday, December 13, 2024NEW APPLICATION OFFICE SUPPLIED DATA ENTERED
Friday, December 13, 2024APPLICATION FILING RECEIPT MAILED
Thursday, March 20, 2025ASSIGNED TO EXAMINER
Wednesday, March 26, 2025NON-FINAL ACTION WRITTEN
Thursday, March 27, 2025NON-FINAL ACTION (IB REFUSAL) PREPARED FOR REVIEW
Friday, May 23, 2025REFUSAL PROCESSED BY MPU
Friday, May 23, 2025NON-FINAL ACTION MAILED - REFUSAL SENT TO IB
Friday, June 13, 2025REFUSAL PROCESSED BY IB
Friday, August 22, 2025TEAS CHANGE OF OWNER ADDRESS RECEIVED
Friday, August 22, 2025APPLICANT/CORRESPONDENCE CHANGES (NON-RESPONSIVE) ENTERED
Friday, August 22, 2025TEAS REVOKE/APP/CHANGE ADDR OF ATTY/DOM REP RECEIVED
Friday, August 22, 2025ATTORNEY/DOM.REP.REVOKED AND/OR APPOINTED
Friday, August 22, 2025TEAS CHANGE OF DOMESTIC REPRESENTATIVES ADDRESS
Thursday, September 18, 2025TEAS RESPONSE TO OFFICE ACTION RECEIVED
Thursday, September 18, 2025CORRESPONDENCE RECEIVED IN LAW OFFICE
Friday, September 19, 2025TEAS/EMAIL CORRESPONDENCE ENTERED
Wednesday, October 15, 2025FINAL REFUSAL WRITTEN
Wednesday, October 15, 2025FINAL REFUSAL E-MAILED
Wednesday, October 15, 2025NOTIFICATION OF FINAL REFUSAL EMAILED
Tuesday, February 3, 2026EXPARTE APPEAL RECEIVED AT TTAB
Tuesday, February 3, 2026JURISDICTION RESTORED TO EXAMINING ATTORNEY
Tuesday, February 3, 2026EX PARTE APPEAL-INSTITUTED
Tuesday, February 3, 2026TEAS REQUEST FOR RECONSIDERATION RECEIVED
Monday, February 9, 2026ASSIGNED TO LIE
Monday, February 9, 2026CORRESPONDENCE RECEIVED IN LAW OFFICE
Monday, February 9, 2026TEAS/EMAIL CORRESPONDENCE ENTERED
Thursday, February 26, 2026APPROVED FOR PUB - PRINCIPAL REGISTER
Thursday, February 26, 2026EXPARTE APPEAL TERMINATED
Tuesday, March 3, 2026NOTICE OF START OF OPPOSITION PERIOD CREATED, TO BE SENT TO IB
Wednesday, March 4, 2026NOTIFICATION OF POSSIBLE OPPOSITION SENT TO IB