| Serial Number | 98815975 |
| Word Mark | 123 |
| Filing Date | Wednesday, October 23, 2024 |
| Status | 730 - FIRST EXTENSION - GRANTED |
| Status Date | Friday, May 1, 2026 |
| Registration Number | 0000000 |
| Registration Date | NOT AVAILABLE |
| Mark Drawing | 3 - Illustration: Drawing or design which also includes word(s) / letter(s) / number(s) |
| Published for Opposition Date | Tuesday, September 9, 2025 |
| Indication of Colors claimed | Color is not claimed as a feature of the mark. |
| Pseudo Mark | ONE HUNDRED TWENTY THREE |
| Description of Mark | The mark consists of the numbers 123 and Chinese characters enclosed in a street sign. |
| NOT AVAILABLE | The non-Latin characters in the mark transliterate to ZHIMA JIE and this means SESAME STREET in English. |
| Goods and Services | Advertising; Publicity services; Radio advertising; Television advertising; Outdoor advertising; Advertising design in the nature of development of advertising concepts; Advertisement planning; Advertising agencies; Rental of advertising space; Publication of advertising materials on-line; On-line advertising on a computer network; Advertising via mail order; Presentation of goods on communication media, for retail purposes all in the nature of providing television home shopping services in the field of general consumer merchandise; Advertising on the internet for others; Promoting the goods and services of others via a global computer network; Advertising by TV, radio and mail; Electronic means to display goods and services in order to facilitate the TV shopping and home shopping all in the nature of providing television home shopping services in the field of general consumer merchandise; Distribution of publicity materials, namely, distribution for others of advertising flyers, prospectuses, brochures, and samples, particularly for catalogue long distance sales whether cross border or not; all of the foregoing services being related to entertainment, education, health, safety, enrichment, and/or well-being of babies, children, teenagers, adults, educators, caretakers, and/or families; Marketing research; Commercial administration of the licensing of the goods and services of others; Arranging and conducting of commercial events in the nature of trade shows; Organization of exhibitions and trade fairs for commercial or advertising purposes; Providing recommendations of goods to consumers for commercial purposes; Providing commercial information and advice for consumers in the choice of products and services; all of the foregoing services being related to entertainment, education, health, safety, enrichment, and/or well-being of babies, children, teenagers, adults, educators, caretakers, and/or families; sales promotion for others; Marketing services; Provision of an on-line marketplace for buyers and sellers of goods and services; Arrange and organize marketing promotional events for others; all of the foregoing services being related to entertainment, education, health, safety, enrichment, and/or well-being of babies, children, teenagers, adults, educators, caretakers, and/or families; Sponsorship search related to entertainment, education, health, safety, enrichment, and/or well-being of babies, children, teenagers, adults, educators, caretakers, and/or families. |
| Pseudo Mark | ONE TWO THREE |
| International Class | 035 - Advertising; business management; business administration; office functions. |
| US Class Codes | 100, 101, 102 |
| Class Status Code | 6 - Active |
| Class Status Date | Wednesday, October 23, 2024 |
| Primary Code | 035 |
| First Use Anywhere Date | NOT AVAILABLE |
| First Use In Commerce Date | NOT AVAILABLE |
| Party Name | Sesame Workshop |
| Party Type | 20 - Owner at Publication |
| Legal Entity Type | 99 - Other |
| Address | New York, NY 10023 US |
| Party Name | Sesame Workshop |
| Party Type | 10 - Original Applicant |
| Legal Entity Type | 99 - Other |
| Address | New York, NY 10023 US |
| Event Date | Event Description |
| Wednesday, October 23, 2024 | NEW APPLICATION ENTERED |
| Wednesday, April 23, 2025 | NEW APPLICATION OFFICE SUPPLIED DATA ENTERED |
| Wednesday, April 23, 2025 | NOTICE OF DESIGN SEARCH CODE E-MAILED |
| Thursday, April 24, 2025 | ASSIGNED TO EXAMINER |
| Tuesday, May 13, 2025 | NON-FINAL ACTION WRITTEN |
| Tuesday, May 13, 2025 | NON-FINAL ACTION E-MAILED |
| Tuesday, May 13, 2025 | NOTIFICATION OF NON-FINAL ACTION E-MAILED |
| Friday, August 1, 2025 | TEAS RESPONSE TO OFFICE ACTION RECEIVED |
| Friday, August 1, 2025 | CORRESPONDENCE RECEIVED IN LAW OFFICE |
| Friday, August 1, 2025 | TEAS/EMAIL CORRESPONDENCE ENTERED |
| Tuesday, August 5, 2025 | EXAMINERS AMENDMENT -WRITTEN |
| Tuesday, August 5, 2025 | EXAMINERS AMENDMENT E-MAILED |
| Tuesday, August 5, 2025 | NOTIFICATION OF EXAMINERS AMENDMENT E-MAILED |
| Tuesday, August 5, 2025 | EXAMINER'S AMENDMENT ENTERED |
| Tuesday, August 5, 2025 | APPROVED FOR PUB - PRINCIPAL REGISTER |
| Wednesday, September 3, 2025 | NOTIFICATION OF NOTICE OF PUBLICATION E-MAILED |
| Tuesday, September 9, 2025 | PUBLISHED FOR OPPOSITION |
| Tuesday, September 9, 2025 | OFFICIAL GAZETTE PUBLICATION CONFIRMATION E-MAILED |
| Tuesday, November 4, 2025 | NOA E-MAILED - SOU REQUIRED FROM APPLICANT |
| Friday, May 1, 2026 | SOU TEAS EXTENSION RECEIVED |
| Friday, May 1, 2026 | SOU EXTENSION 1 FILED |
| Friday, May 1, 2026 | SOU EXTENSION 1 GRANTED |
| Friday, May 1, 2026 | NOTICE OF APPROVAL OF EXTENSION REQUEST E-MAILED |
| Monday, June 15, 2026 | TEAS REVOKE/APP/CHANGE ADDR OF ATTY/DOM REP RECEIVED |
| Monday, June 15, 2026 | ATTORNEY/DOM.REP.REVOKED AND/OR APPOINTED |
| Monday, June 15, 2026 | TEAS CHANGE OF CORRESPONDENCE RECEIVED |
| Monday, June 15, 2026 | TEAS WITHDRAWAL OF ATTORNEY RECEIVED-FIRM RETAINS |