| Serial Number | 88983638 |
| Word Mark | · KIEHL'S · K+ FUTURE MADE BETTER |
| Filing Date | Monday, February 10, 2020 |
| Status | 700 - REGISTERED |
| Status Date | Tuesday, April 12, 2022 |
| Registration Number | 6702233 |
| Registration Date | Tuesday, April 12, 2022 |
| Mark Drawing | 3000 - Illustration: Drawing or design which also includes word(s) / letter(s) / number(s) |
| Published for Opposition Date | Tuesday, June 2, 2020 |
| Description of Mark | The mark consists of the literal element "KIEHL'S K+ FUTURE MADE BETTER" presented in stylized font and set against three concentric circles. The "K+" is centered within the innermost circle, and the remaining wording borders the innermost circle. A small dot is placed on either side of the wording "KIEHL'S", separating it from the wording "FUTURE MADE BETTER". |
| Pseudo Mark | · KIEHL'S · K PLUS FUTURE MADE BETTER; · KIEHL'S · K AND FUTURE MADE BETTER |
| Goods and Services | non-medicated skincare preparations being comprised of natural, sustainable ingredients |
| Indication of Colors claimed | Color is not claimed as a feature of the mark. |
| Goods and Services | online retail store services and retail store services featuring cosmetics, toiletries, perfumery, non-medicated skincare and body care preparations, sun care preparations, and hair care preparations; promoting public awareness of the environmental importance of skincare, hair care, sun care, and body care products manufactured with environmentally sustainable practices |
| International Class | 003 - Bleaching preparations and other substances for laundry use; cleaning, polishing, scouring and abrasive preparations; soaps; perfumery, essential oils, cosmetics, hair lotions; dentifrices. |
| US Class Codes | 001, 004, 006, 050, 051, 052 |
| Class Status Code | 6 - Active |
| Class Status Date | Thursday, February 13, 2020 |
| Primary Code | 003 |
| First Use Anywhere Date | Thursday, April 15, 2021 |
| First Use In Commerce Date | Thursday, April 15, 2021 |
| International Class | 035 - Advertising; business management; business administration; office functions. |
| US Class Codes | 100, 101, 102 |
| Class Status Code | 6 - Active |
| Class Status Date | Thursday, February 13, 2020 |
| Primary Code | 035 |
| First Use Anywhere Date | Thursday, April 15, 2021 |
| First Use In Commerce Date | Thursday, April 15, 2021 |
| Party Name | L'OREAL USA S/D, INC. |
| Party Type | 31 - New Owner After Registration |
| Legal Entity Type | 03 - Corporation |
| Address | NEW YORK, NY 10001 |
| Party Name | L'Oreal USA Creative, Inc. |
| Party Type | 30 - Original Registrant |
| Legal Entity Type | 03 - Corporation |
| Address | New York, NY 10001 |
| Party Name | L'Oreal USA Creative, Inc. |
| Party Type | 20 - Owner at Publication |
| Legal Entity Type | 03 - Corporation |
| Address | New York, NY 10001 |
| Party Name | L'Oreal USA Creative, Inc. |
| Party Type | 10 - Original Applicant |
| Legal Entity Type | 03 - Corporation |
| Address | New York, NY 10001 |
| Event Date | Event Description |
| Wednesday, January 24, 2024 | AUTOMATIC UPDATE OF ASSIGNMENT OF OWNERSHIP |
| Tuesday, April 12, 2022 | REGISTERED-PRINCIPAL REGISTER |
| Friday, March 11, 2022 | NOTICE OF ACCEPTANCE OF STATEMENT OF USE E-MAILED |
| Thursday, March 10, 2022 | ALLOWED PRINCIPAL REGISTER - SOU ACCEPTED |
| Tuesday, March 1, 2022 | ASSIGNED TO EXAMINER |
| Friday, January 14, 2022 | NOTICE OF DESIGN SEARCH CODE E-MAILED |
| Thursday, January 13, 2022 | STATEMENT OF USE PROCESSING COMPLETE |
| Thursday, December 16, 2021 | USE AMENDMENT FILED |
| Thursday, January 13, 2022 | DIVISIONAL PROCESSING COMPLETE |
| Thursday, December 16, 2021 | DIVISIONAL REQUEST RECEIVED |
| Monday, January 3, 2022 | CASE ASSIGNED TO INTENT TO USE PARALEGAL |
| Thursday, December 16, 2021 | TEAS REQUEST TO DIVIDE RECEIVED |
| Thursday, December 16, 2021 | TEAS STATEMENT OF USE RECEIVED |
| Wednesday, July 28, 2021 | NOTICE OF APPROVAL OF EXTENSION REQUEST E-MAILED |
| Monday, July 26, 2021 | SOU EXTENSION 2 GRANTED |
| Monday, July 26, 2021 | SOU EXTENSION 2 FILED |
| Monday, July 26, 2021 | SOU TEAS EXTENSION RECEIVED |
| Thursday, October 8, 2020 | NOTICE OF APPROVAL OF EXTENSION REQUEST E-MAILED |
| Tuesday, October 6, 2020 | SOU EXTENSION 1 GRANTED |
| Tuesday, October 6, 2020 | SOU EXTENSION 1 FILED |
| Tuesday, October 6, 2020 | SOU TEAS EXTENSION RECEIVED |
| Tuesday, July 28, 2020 | NOA E-MAILED - SOU REQUIRED FROM APPLICANT |
| Tuesday, June 2, 2020 | OFFICIAL GAZETTE PUBLICATION CONFIRMATION E-MAILED |
| Tuesday, June 2, 2020 | PUBLISHED FOR OPPOSITION |
| Wednesday, May 13, 2020 | NOTIFICATION OF NOTICE OF PUBLICATION E-MAILED |
| Tuesday, April 28, 2020 | APPROVED FOR PUB - PRINCIPAL REGISTER |
| Monday, April 20, 2020 | ASSIGNED TO EXAMINER |
| Friday, February 14, 2020 | NOTICE OF DESIGN SEARCH CODE E-MAILED |
| Thursday, February 13, 2020 | NEW APPLICATION OFFICE SUPPLIED DATA ENTERED |
| Thursday, February 13, 2020 | NEW APPLICATION ENTERED |