. . . AS BUSINESS SHOULD BE Trademark

Trademark Overview


On Wednesday, April 29, 2009, a trademark application was filed for . . . AS BUSINESS SHOULD BE with the United States Patent and Trademark Office. The USPTO has given the . . . AS BUSINESS SHOULD BE trademark a serial number of 77724763. The federal status of this trademark filing is CANCELLED - SECTION 8 as of Friday, November 11, 2016. This trademark is owned by E1 Entertainment U.S. LP. The . . . AS BUSINESS SHOULD BE trademark is filed in the Advertising, Business and Retail Services category with the following description:

Distributorship services in the field of music, motion pictures and television programs
. . . as business should be

General Information


Serial Number77724763
Word Mark. . . AS BUSINESS SHOULD BE
Filing DateWednesday, April 29, 2009
Status710 - CANCELLED - SECTION 8
Status DateFriday, November 11, 2016
Registration Number3770256
Registration DateTuesday, April 6, 2010
Mark Drawing4000 - Illustration: Drawing with word(s) / letter(s) / number(s) in Block form
Published for Opposition DateTuesday, January 19, 2010

Trademark Statements


Goods and ServicesDistributorship services in the field of music, motion pictures and television programs

Classification Information


International Class035 - Advertising; business management; business administration; office functions.
US Class Codes100, 101, 102
Class Status Code2 - Sec. 8 - Entire Registration
Class Status DateFriday, November 11, 2016
Primary Code035
First Use Anywhere DateWednesday, July 12, 2000
First Use In Commerce DateWednesday, July 12, 2000

Trademark Owner History


Party NameENTERTAINMENT ONE U.S. LP
Party Type31 - New Owner After Registration
Legal Entity Type13 - Limited Partnership
AddressPORT WASHINGTON, NY 11050

Party NameE1 Entertainment U.S. LP
Party Type30 - Original Registrant
Legal Entity Type13 - Limited Partnership
AddressPort Washington, NY 11050

Party NameE1 Entertainment U.S. LP
Party Type20 - Owner at Publication
Legal Entity Type13 - Limited Partnership
AddressPort Washington, NY 11050

Party NameE1 Entertainment U.S. LP
Party Type10 - Original Applicant
Legal Entity Type13 - Limited Partnership
AddressPort Washington, NY 11050

Trademark Events


Event DateEvent Description
Friday, November 11, 2016CANCELLED SEC. 8 (6-YR)
Thursday, May 28, 2015ATTORNEY/DOM.REP.REVOKED AND/OR APPOINTED
Thursday, May 28, 2015TEAS REVOKE/APP/CHANGE ADDR OF ATTY/DOM REP RECEIVED
Wednesday, October 20, 2010AUTOMATIC UPDATE OF ASSIGNMENT OF OWNERSHIP
Tuesday, April 6, 2010REGISTERED-PRINCIPAL REGISTER
Tuesday, January 19, 2010OFFICIAL GAZETTE PUBLICATION CONFIRMATION E-MAILED
Tuesday, January 19, 2010PUBLISHED FOR OPPOSITION
Friday, December 11, 2009LAW OFFICE PUBLICATION REVIEW COMPLETED
Wednesday, December 9, 2009APPROVED FOR PUB - PRINCIPAL REGISTER
Tuesday, December 8, 2009TEAS/EMAIL CORRESPONDENCE ENTERED
Tuesday, December 8, 2009CORRESPONDENCE RECEIVED IN LAW OFFICE
Tuesday, December 8, 2009ASSIGNED TO LIE
Monday, November 23, 2009TEAS RESPONSE TO OFFICE ACTION RECEIVED
Friday, July 24, 2009NOTIFICATION OF NON-FINAL ACTION E-MAILED
Friday, July 24, 2009NON-FINAL ACTION E-MAILED
Friday, July 24, 2009NON-FINAL ACTION WRITTEN
Thursday, July 23, 2009ASSIGNED TO EXAMINER
Monday, May 4, 2009NEW APPLICATION OFFICE SUPPLIED DATA ENTERED IN TRAM
Saturday, May 2, 2009NEW APPLICATION ENTERED IN TRAM